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6 Critical Technologies for Content-Backed Lead Generation

Published By: Aberdeen Group     Published Date: Nov 13, 2015
Aberdeen’s research shows that 90% of Best-in-Class marketers report fueling lead generation efforts with content marketing. What do you need to know to follow this best practice of the Best-in-Class? That’s exactly what this Knowledge Brief is intended to uncover.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing, inbound marketing, lead generation, lead intelligence, market research, integrated marketing, lead nurturing, marketing analytics
    
Aberdeen Group

Class of 2014: Your Next Generation of Top Talent

Published By: Achievers     Published Date: May 02, 2014
They’re optimistic, they’re driven and they’re making communication a priority. For the fifth consecutive year, ConnectEDU and Achievers have partnered to understand exactly what the next generation of top talent is looking for from their future workplace. What does this mean for employers and HR professionals?
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achievers, next generation, top talent, connectedu, employers, hr professionals
    
Achievers

Engage or Die: How Companies that Act Fast on Engagement Outpace the Competition

Published By: Achievers     Published Date: Nov 06, 2019
Employee engagement is not a trend. Businesses that don’t address engagement, that fail to actively – and urgently – engage their employees risk being left far, far, behind. Current methods of increasing employee engagement aren’t working—or, rather, aren’t working fast enough. But wait, what exactly is engagement, and how does it differ from culture or the employee experience? This ebook uncovers what defines engagement and how it looks from different employee perspectives. Learn what it takes to create an agile approach to engagement – before it’s too late
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Achievers

5 Mistakes In Team Building

Published By: ActionCOACH     Published Date: Apr 18, 2013
Good employees help build a business' customer base, bad employees can destroy it, so it is imperative that each business trains their team in exactly what is expected and required from them. Download this paper for 5 mistakes that businesses typically make when building their team.
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actioncoach, team building, hiring, talent acquisition, company culture, employee onboarding
    
ActionCOACH

MoneyAds: Marketing Lessons from Changes in a 200-Year-Old Sport

Published By: Acxiom Corporation     Published Date: Mar 12, 2014
If you are responsible for online advertising, this report is going to change the way you look at your banner ads forever. It did for us. But, step one on the road to this transformation was deciding exactly what to measure. Download this whitepaper to learn about a new measurement approach that proves banner ads boost offline sales.
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acxiom, marketing, measurement, banner ads, display advertising, targeting, marketing campaigns, marketing analytics, data analytics, online engagement
    
Acxiom Corporation

Adobe Digital Index U.S. Digital Video Benchmark- Q4 2013

Published By: Adobe     Published Date: Apr 17, 2014
Online video continues to be one of the hottest opportunities for marketing—if you know exactly where to focus your efforts. Our U.S. Digital Video Benchmark can help. Download it now to learn about the rise of video streaming on smartphones, the explosion of TV Everywhere, and the opportunities you should seize in 2014.
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adobe, marketing, online marketing, online video marketing, online video, digital marketing, smartphone, video streaming
    
Adobe

Business Process Management for Dummies

Published By: Adobe     Published Date: Jan 25, 2018
Are you ready to tackle Business Process Management (BPM) for your enterprise? Do you want to improve efficiency, enhance agility, and also be more profitable? If so, you’re in the right place. BPM is an approach toward managing how an organization operates so it better meets the needs of clients. BPM enables organizations to be more efficient and more capable of change. BPM is exactly what your organization needs to meet the challenges of the modern business climate.
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Adobe

Who Turned Out The Lights?: How Unintegrated HCM Systems are Becoming your Business’ Blind Spot

Published By: ADP     Published Date: Mar 22, 2018
Your global organization’s network of human capital management (HCM) platforms is the nerve center of your entire enterprise. But passing data back and forth between disparate HCM systems has never exactly been easy. So your HR, payroll, talent, benefits and time and attendance systems, often specific to regions and countries, fire futilely across data synapses that in real-world terms leave you blind to the true state of your business.
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ADP

Who Turned Out The Lights?: How Unintegrated HCM Systems are Becoming your Business’ Blind Spot

Published By: ADP     Published Date: May 23, 2018
Your global organization’s network of human capital management (HCM) platforms is the nerve center of your entire enterprise. But passing data back and forth between disparate HCM systems has never exactly been easy. So your HR, payroll, talent, benefits and time and attendance systems, often specific to regions and countries, fire futilely across data synapses that in real-world terms leave you blind to the true state of your business.
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ADP

AWS Security & Cost Optimization Guide

Published By: Ahead     Published Date: Aug 08, 2018
As organizations are moving to AWS to gain the operational efficiencies of the cloud, they’re realizing the importance of a well-architected framework. This framework, which consists of twelve pillars, is well-intended, secure, and compliant, but is not exactly easy to achieve. Our clients frequently tell us that two pillars in particular-- Security and Cost Optimization--are the most difficult to get right. This is partially because while advanced tooling is required to manage cloud complexities and compliance, selecting, deploying, and operating these tools is costly and burdensome. Without optimizing your environment for these two pillars, you are preventing your organization from scaling up. This has resulted in many businesses that are restricted to a minimal use of AWS, negating any benefit of having adopted the cloud in the first place. AHEAD uses the AWS Well-Architected Framework, which will walk you through missteps and how to get it right.
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Ahead

AWS Optimization Guide

Published By: Ahead     Published Date: Nov 15, 2018
As organizations are moving to AWS to gain the operational efficiencies of the cloud, they’re realizing the importance of a well-architected framework. This framework, which consists of twelve pillars, is wellintended, secure, and compliant, but is not exactly easy to achieve. Our clients frequently tell us that two pillars in particular--Security and Cost Optimization--are the most difficult to get right. This is partially because while advanced tooling is required to manage cloud complexities and compliance, selecting, deploying, and operating these tools is costly and burdensome. Without optimizing your environment for these two pillars, you are preventing your organization from scaling up. This has resulted in many businesses that are restricted to a minimal use of AWS, negating any benefit of having adopted the cloud in the first place. AHEAD uses the AWS Well-Architected Framework, which will walk you through common missteps and how to get it right.
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Ahead

Making DDoS Mitigation Part of Your Incident Response Plan: Critical Steps and Best Practices

Published By: Akamai Technologies     Published Date: Mar 10, 2016
When your Internet-facing network comes under DDoS attack, does your entire organization panic – or does everyone know exactly what to do? Read this whitepaper to learn how to protect network assets, websites, and web applications against DDoS attacks and best practices for adding DDoS mitigation to a corporate incident response plan.
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ddos mitigation, best practices, akamai technology, cyberdefense, cyber security, anti spam, anti virus, ddos, hacker detection, internet security, intrusion detection, intrusion prevention
    
Akamai Technologies

7 Things Millennial Entrepreneurs Need to Know When Starting a Business

Published By: AmVenture     Published Date: May 23, 2017
BNP Paribas Global released a report last year titled “The Emergence of the Millenipreneur.” It painted an interesting picture of who these millennial entrepreneurs are, from the average age they started their first business to their total net worth. But what exactly does it take to start a new business? We’re giving you the top 7 things that “milleniprenuers” need to keep in mind while starting a business of their own.
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millennial, entrepreneurs, business, bnp
    
AmVenture

CSO Insights White Paper: Optimizing Incentive Compensation – Aligning What You Say With How You Pay

Published By: Anaplan     Published Date: Apr 06, 2016
Optimizing incentive compensation: aligning what you say with how you pay CSO Insights’ ICPM study* found that 69 percent of organizations use three or more metrics to build their sales compensation plans, but modeling and planning this sales strategy can quickly become too complex as a spreadsheet-driven exercise. It is crucial to get these incentive compensation structures right, because sales reps receive up to 60 percent of their income from incentive comp. In this white paper, we discuss the disconnect between sales behavior and incentive compensation structure and provide recommended steps towards optimizing your compensation plan.
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sales performance management, compensation management, incentive compensation, sales planning, incentive comp, commission structure, sales performance, xactly, callidus, cso, cso insights, incentive based compensation, excel, spreadsheet planning, spreadsheet, spm, commission, compensation, global compensation, sales engagement
    
Anaplan

EMA Industry Report: Application Performance Monitoring (APM), 2015

Published By: AppDynamics     Published Date: Aug 25, 2015
In collaboration with Enterprise Management Associates (EMA), AppDynamics has conducted a survey of application management professionals and managers to determine exactly what IT organizations want and need from APM providers. Here are some key findings from the research: • Only 30% of companies currently have application-specific solutions to monitor apps • 50% or fewer of the tools companies have purchased are actively being used to monitor apps • 27% of application-related problems are detected by monitoring tools • A “unified monitoring platform” is the top choice in a feature of an APM solution Download the full report to review the findings and understand the key challenges and “must haves” associated with APM solutions voiced by IT professionals themselves.
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business technology, digital, customer service, efficiency, operations, infrastructure, business intelligence, business management, productivity
    
AppDynamics

The Ultimate DevOps Toolkit

Published By: AppDynamics     Published Date: Nov 02, 2017
What exactly do we mean when we say "culture?" On the one hand, the focus on culture is about a shift from the traditional separation of duties where developers develop and operations operates.
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AppDynamics

What’s AI Got To Do with It?

Published By: BlackBerry Cylance     Published Date: Sep 18, 2019
There is now broad consensus among security professionals that artificial intelligence (AI) technologies can play an important role in reducing cyber risks. Exactly what that role is, however, and how it will evolve over time remains unclear for respondents to a new SANS Institute research study sponsored by BlackBerry Cylance. Opinions varied about the maturity of AI, its benefits and risks, and the baseline requirements for an AI-enabled security solution. Download the report today for the complete survey results and learn: 1) How perceptions of AI vary across industry sectors and organizational roles and responsibilities; 2) How AI technologies compare and contrast with human intelligence; 3) How machine learning is driving advances in the field; 4) What respondents believe to be the greatest risks and benefits of AI; and, 5) The most significant barriers to broader AI adoption.
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BlackBerry Cylance

The Ultimate Guide to ESP Selection for the Modern Retail Marketer

Published By: Bluecore     Published Date: Apr 03, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most email marketers use technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your marketing program with the next generation of email marketing technology. This guide explores exactly what your team needs to know to prepare for a successful change and how to best evaluate this next generation of email marketing technology, including: Understanding the next generation of email marketing technology Determining when it’s time for a change Prioritizing value with a proof of concept Approaching the ESP selection process Securing buy-in for the change Building a successful retail marketing program around your new ESP Creating a foundation for long term success
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retail marketing, esp, email marketing, marketing technology
    
Bluecore

The Ultimate Guide to ESP Selection for the Modern Retail Marketer

Published By: Bluecore     Published Date: May 07, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most retail marketers use email technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your retail marketing program with the next generation of email marketing technology. This guide explores how to identify when it's time for a change, exactly what your team needs to know to prepare for a successful change and how to best evaluate modern email marketing technology for retail.
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Bluecore

See how cloud capture brings business into the digital age

Published By: Box     Published Date: Jun 22, 2018
These days, everyone's talking about digital transformation. But exactly how does your company get there? Capture is a great place to start — in fact, it's one of the most critical steps to take as you move your business into the digital age. Whether it’s simply using OCR to make content more easily discoverable, adding and enhancing metadata to drive specific processes, or classifying content from the onset for better information governance, capture adds a ton of value to your existing content assets. This ebook details our key takeaways from AIIM's Industry Watch Report, Improving Business Operations in 2017: Capturing Vital Content. We share how cloud-based capture tools are replacing the longstanding legacy of paper-based processes to streamline and speed up the way you do business. Download the ebook to learn: • How the latest capture innovations can support your digital strategy • 5 business processes that benefit most from advanced capture technologies • The key benefits of c
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Box

Social Media & the Fashion Industry

Published By: Brandwatch     Published Date: Jun 20, 2013
In this report, we examined the online conversations around Fashion Week in New York, London, Paris and Milan to find out exactly what makes fashion enthusiasts and buyers tick—and reveal trends and insights to help make fashion brands smarter.
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social media monitoring, social media analytics, social media intelligence, social listening, social media strategy, social media insights, brand monitoring, twitter tracking, facebook tracking, twitter analysis, media reputation monitoring, sentiment analysis, market research, social media tracking, social business intelligence, reputation measurement, social reporting, brand measurement, social brands, social analytics
    
Brandwatch

The Social Media Revolution, What's Your Strategy?

Published By: Breakout Solutions     Published Date: Sep 24, 2008
Current trends are telling organizations exactly where their customers are congregating online but there seems to be a disconnect between users spending more time online in social networks and organizations spending more dollars and resources to reach them. Read this research today!
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breakout solutions, blogs, videos, social networks, social media, web 2.0, social media optimization, social media marketing, social influence marketing
    
Breakout Solutions

How to Save $10,000 Per Year on Your Web Design

Published By: Business.com     Published Date: Jan 16, 2013
This guide reveals exactly what a web designer does and gives you tips on how to choose the one that's right for you. Most importantly, you'll learn to save money -- up to $10,000 per year -- when it finally comes to start building your web site.
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web design, resource nation, cost savings, business, knowledge management, enterprise applications, business technology
    
Business.com

IT Asset Management Basics: A Guide to Increasing Value

Published By: CA SM     Published Date: Jun 02, 2008
According to industry experts, organizations that systematically manage the life cycle of their IT assets will reduce the cost per asset by as much as 30% in the first year alone. Yet today, many organizations have little or no insight into exactly what assets they own, let alone how they can optimize assets throughout their life cycle, from requisition to disposal. The same holds true for major IT investments.
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ca service management, ca sm, asset management, it asset management, it management
    
CA SM

Combatting Fraud: A Report by CA Technologies and PYMNTS.com

Published By: CA Technologies     Published Date: Jul 13, 2015
It’s not exactly breaking news that cardholder security is front and center of the payments ecosystem “to do” list. And, with that, the search for a solution that keeps cardholder data secure without compromising the consumer experience at checkout. Nowhere is this more important than online, where the incidences of fraud are increasing, and it becomes harder to authenticate the user.
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3d secure, ca technologies, mobile, data management
    
CA Technologies
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