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SiriusView: Marketing Automation Platforms 2017

Published By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the SiriusView: Marketing Automation Platforms 2017 and learn more about Marketo’s key differentiators including its native multi-channel experience, live event management, and content recommendation functionalities. Marketo's powerful marketing automation capabilities and seamless CRM integrations are complemented by our LaunchPoint ecosystem featuring over 500 technology and service providers that offer best-of-breed solutions for today’s marketers. The full report includes: Market evaluation and analysis of 9 marketing automation platform vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying marketing automation platforms Download the report to learn about these topics and more.
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marketo, mult-channel, native, live event management, content, marketing automation, launchpoint
    
Marketo

Gartner Magic Quadrant for CRM Lead Management

Published By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap. Marketo's easy and powerful lead management capabilities and seamless CRM integrations are complemented by our LaunchPoint ecosystem featuring over 400 technology and service providers that offer best-of-breed solutions for today’s marketers. The full report includes: Market evaluation and analysis of 17 CRM lead management vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying lead management systems Download the report to learn about these topics and more.
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gartner, crm lead management, marketo, crm, launchpoint, vendor selection
    
Marketo

2016 Gartner Magic Quadrant for Digital Marketing Hubs

Published By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the Gartner Magic Quadrant for Digital Marketing Hubs, and find out why Marketo was named a leader based on completeness of vision and the ability to execute. As a digital marketing hub, Marketo allows marketers to think beyond email campaigns and address customers personally and consistently as individuals through a variety of contexts and formats. Digital marketing hubs, like Marketo, unify disparate marketing data and processes to drive acquisition, engagement, conversion and transaction across complex customer journeys. The full report includes: Market evaluation and analysis of 22 vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying digital marketing hubs Download the report to learn about these topics and more.
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digital marketing hub, email campaigns, customers, disparate marketing data, vendor selection, gartner
    
Marketo

The Definitive Guide to Lead Generation

Published By: Marketo     Published Date: Dec 12, 2016
In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, mareting, lead generation, leads, marketers
    
Marketo

Nine Reasons Why NetApp ONTAP Flash Storage is the Smart Choice for Business

Published By: NetApp     Published Date: Dec 05, 2016
With customers demanding higher service levels, enterprise applications need to be fast and available at all times. Flash storage is the obvious choice if you want to make the best use of your IT resources and get the most from your applications, but which flash solution should you choose? This eBook discusses nine specific areas where NetApp ONTAP flash storage systems enable business breakthroughs. Topics include nondisruptive operations, cost economies, business agility, and providing a bridge to the hybrid cloud.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp

Deloitte 2016 Trends to Foster an All-In Work Environment

Published By: SAP     Published Date: Nov 17, 2016
Culture has become one of the most important business topics of 2016. CEOs and HR leaders now recognize that culture drives people's behavior, innovation, and customer service: 82 percent of survey respondents believe that "culture is a potential competitive advantage." Knowing that leadership behavior and reward systems directly impact organizational performance, customer service, employee engagement, and retention, leading companies are using data and behavioral information to manage and influence their culture.
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sap, human resources, employee, deloitte, culture
    
SAP

Building an Enterprise Linux Solution: SUSE & Power Systems

Published By: IBM     Published Date: Oct 11, 2016
Topics to be discussed include: - The need for new RAS characteristics in next-gen applications - The benefits of having an agile and scalable platform for workloads running SUSE Linux Enterprise Server on IBM Power Systems
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ibm, hardware, systems hardware, linux, linux on power, security, software development, enterprise applications, business technology
    
IBM

Forrester Research: Make the Cloud a Foundation of Your Digital Experience Platform Strategy

Published By: Crownpeak     Published Date: Sep 21, 2016
Topics Include: - IaaS vs. PaaS vs. SaaS - Addressing concerns around cloud security, integration and customizability - Availability of cloud solutions in the major DX categories - The urgency for adopting cloud solutions
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crownpeak, forrester research, cloud, digital experience platforms, cloud solutions, saas, digital experience management, web content management
    
Crownpeak

6 Steps to Making the Case for Talent Management

Published By: Cornerstone OnDemand     Published Date: Sep 12, 2016
Do you believe that your organization could use a talent management initiative? Need help making the case to a business leader? This asset will help you prepare by giving you tips on topics such as: • Thinking like an executive • Identifying talent-related challenges • Assigning metric to ensure accountability. Interested in learning more about building your business case? Download 6 Steps to Making the Case for Talent Management.
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Cornerstone OnDemand

Ready your huddle spaces for Office 365 online meetings [webcast]

Published By: Polycom     Published Date: Sep 07, 2016
"Seeing is believing. How we connect and collaborate is changing. It’s no longer about reviewing a PowerPoint deck or a document sent out in advance in the meeting invite over a voice bridge. It’s now about collaborating and working in real time with voice, video and content sharing—as a team. Together, Microsoft and Polycom make it simple. Watch now an interactive session covering the following hot topics: How the new Office 365 Services and Skype for Business Online change the collaboration experience and reduce conferencing/communications costs. How you can turn your conference rooms and huddles spaces into productive, collaborative workspaces. Polycom RealPresence Trio and how it accommodates our 3 collaboration needs: Voice, Content and Video. How easy it is to set up and how easy it is for users to connect. How flexible your workspace transition plan can be. Don’t miss this session featuring Polycom and Skype for Business solutions experts, Peter Huboi and Jovito Salonga, for a d
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business optimization, business strategy, network management, business applications, best practices, business process management, collaboration, productivity, business management
    
Polycom

Choosing the Right Phones for MSFT Office 365 Cloud PBX Services

Published By: Polycom     Published Date: Sep 07, 2016
"What are the benefits of moving your phone services to Office 365? How does the Skype for Business phone experience online differ from a traditional on-prem PBX phone experience? What are the important features to consider when selecting phones for your Office 365 cloud deployment? Join Polycom voice experts Randy Wintle and Peter Huboi as they cover these topics and more in one of our most accessed on-demand webinars."
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business optimization, business strategy, network management, business applications, best practices, business process management, productivity
    
Polycom

The Definitive Guide to Digital Advertising

Published By: Marketo     Published Date: Aug 04, 2016
In this comprehensive, 110+ page guide, we cover topics from the evolution of digital advertising, to how to structure your digital marketing team, to testing and optimization. Loaded with checklists, charts, and thought leadership from digital advertising experts, The Definitive Guide to Digital Advertising will teach you how to create strategic and dynamic digital advertising.
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marketo, digital advertising, advertising, digital marketing
    
Marketo

Amplifying Employee Voice: How organizations can better connect to the pulse of the workforce

Published By: IBM     Published Date: Jul 20, 2016
The rise of social media, coupled with the desire to build more engaged and productive workforces, has brought “active employee listening” to the forefront of management attention. No longer is it enough to encourage employees to speak up about topics that matter to them. Organizations today need to more actively solicit, analyze and engage in ongoing conversations with past, present and even future employees. Having access to the collective “employee voice” can help leaders achieve diverse goals, including identifying innovations, preventing discord and improving productivity, as well as building a better connection to the organization and its mission. So, how can organizations establish and manage mutually beneficial listening programs?
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ibm, ibm smarter workforce, work trends, employee engagement, human resource technology
    
IBM

Leveraging Cloud X.0: The True Telephony Experience

Published By: Mitel     Published Date: Jun 27, 2016
Join Mitel and industry experts on this webcast and learn how Mitel is helping SMBs deliver a seamless experience for their mobile customers through cloud. Topics to be covered in this event: • Why today’s technology fails to deliver the experience you want for your customers • What you should expect and receive from your cloud communication provider now and in the future • The impact of the mobile consumer on small and medium business customer engagement strategies • How consumer expectations have changed the workforce Moderator: Elliot Markowitz, Director, Content Marketing Services, Madison Logic
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cloud, telephony, mobile consumer, customization, smbs, seamless experience, enterprise applications
    
Mitel

Leveraging Cloud X.0: The True Telephony Experience

Published By: Mitel     Published Date: Jun 27, 2016
Join Mitel and industry experts on this webcast and learn how Mitel is helping SMBs deliver a seamless experience for their mobile customers through cloud. Topics to be covered in this event: Why today’s technology fails to deliver the experience you want for your customers What you should expect and receive from your cloud communication provider now and in the future The impact of the mobile consumer on small and medium business customer engagement strategies How consumer expectations have changed the workforce
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cloud, telephony, mobile consumer, customization, smbs, seamless experience, enterprise applications
    
Mitel

Choosing the Right Phones for MSFT Office 365 Cloud PBX Services [webcast]

Published By: Polycom     Published Date: Jun 08, 2016
"What are the benefits of moving your phone services to Office 365? How does the Skype for Business phone experience online differ from a traditional on-prem PBX phone experience? What are the important features to consider when selecting phones for your Office 365 cloud deployment? Join Polycom voice experts Randy Wintle and Peter Huboi as they cover these topics and more in one of our most accessed on-demand webinars."
Tags : 
cloud management, cloud services, cloud management, best practices, network management, cloud computing
    
Polycom

The Definitive Guide to Digital Advertising

Published By: Marketo     Published Date: Jun 06, 2016
In this comprehensive, 110+ page guide, we cover topics from the evolution of digital advertising, to how to structure your digital marketing team, to testing and optimization. Loaded with checklists, charts, and thought leadership from digital advertising experts, The Definitive Guide to Digital Advertising will teach you how to create strategic and dynamic digital advertising.
Tags : 
marketo, digital advertising, advertising, digital marketing
    
Marketo

The Definitive Guide To Mobile Marketing

Published By: Marketo     Published Date: Jun 06, 2016
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.
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marketo, mobile marketing, mobile, cross-channel marketing, marketing optimization
    
Marketo

Forrester Research: Make The Cloud A Foundation Of Your Digital Experience Platform Strategy

Published By: Crownpeak     Published Date: May 18, 2016
The Disruptive Future of Digital Experience Clouds Topics Include: - IaaS vs. PaaS vs. SaaS - Addressing concerns around cloud security, integration and customizability - Availability of cloud solutions in the major DX categories - The urgency for adopting cloud solutions
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crownpeak, forrester research, cloud, digital experience platforms, cloud solutions, saas, digital experience management, web content management, enterprise applications, cloud computing, business technology
    
Crownpeak

The problem with good mobile experiences? They’re not great.

Published By: IBM     Published Date: May 13, 2016
The problem with good mobile experiences? They’re not great. The financial upside of delivering a great mobile app experience Key topics covered: • What makes for a great app (most companies get it wrong) • Four ways great apps outperform good apps • Tips for getting to great • How First Security Insurance is moving to greatness
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ibm, mobile, applications, apps, mobile apps, customer engagement, forrester, mobile computing, mobile data systems, mobile workers, smart phones, wireless application software, wireless phones
    
IBM

Point of Sale (POS) Security: Defending against POS Malware

Published By: AlienVault     Published Date: Mar 30, 2016
Given that Point of Sale (POS) systems are used to transmit debit and credit card information in retail transactions, it's no wonder they are a desirable target for attackers. In this white paper, you'll learn about some of the common types of POS malware, how they work and best practices for protecting cardholder data. Topics covered in this white paper include: • Common types of POS malware and how they work • How attackers exfiltrate data from POS systems once they gain access • POS security techniques to protect payment card data Download your copy today to learn how to effectively detect and respond to POS malware threats.
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AlienVault

IDS Evaluation Guide

Published By: AlienVault     Published Date: Mar 30, 2016
An Intrusion Detection System (IDS) is an essential tool in every security practitioner’s arsenal. Intrusion Detection Systems are designed to gather and analyze information from networks and hosts to detect malicious activity both before and after a security breach. In this guide, you will learn about the critical components of host and network IDS, requirements to evaluate IDS solutions, as well as how AlienVault Unified Security Management (USM) meets those requirements. Topics covered to help you evaluate IDS solutions include: • An overview of network and host-based IDS • Signature-based vs. anomaly-based systems • Throughput of IDS solutions • Protocol analysis • Aggregation capabilities • Integration capabilities • Contextual enhancement Download your version now to learn what capabilities you should consider when evaluating IDS solutions.
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AlienVault

Amplifying Employee Voice: How organizations can better connect to the pulse of the workforce

Published By: IBM     Published Date: Mar 28, 2016
The rise of social media, coupled with the desire to build more engaged and productive workforces, has brought “active employee listening” to the forefront of management attention. No longer is it enough to encourage employees to speak up about topics that matter to them. Organizations today need to more actively solicit, analyze and engage in ongoing conversations with past, present and even future employees. Having access to the collective “employee voice” can help leaders achieve diverse goals, including identifying innovations, preventing discord and improving productivity, as well as building a better connection to the organization and its mission. So, how can organizations establish and manage mutually beneficial listening programs? To better understand what companies are doing in the area of employee listening and the extent to which employees are willing to participate, we analyzed data from the 2015 IBM Smarter Workforce Institute WorkTrends Survey – a broad-based survey of ov
Tags : 
ibm, ibm smarter workforce, work trends, employee engagement, human resource technology
    
IBM

Customer Experience Metrics and Key Performance Indicators

Published By: Oracle Service Cloud     Published Date: Mar 23, 2016
This document defines Oracle’s Customer Experience (CX) Value Equation as the strategic method to identify and measure the value of organizational CX. This model was originally documented in “CX Metrics and KPIs – September 2012.” It has received wide support, and has been the #1 searched hit and downloaded CX KPI document for 3+ years – a significant achievement in this industry – in an era where concepts are replaced daily with the latest, greatest fad. Since the original publication, I have received significant feedback that has been overwhelmingly positive, but with a request to comment on additional topics – most notably: brand impact, shared services, and Oracle’s Road to Modern. This updated paper leverages the original work, adds information around these additional topics and incorporates our continued client experience.
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oracle, service cloud, service management, customer interaction, application integration, best practices, business analytics, business intelligence, customer interaction service
    
Oracle Service Cloud

Workload Migration: Best Practices for Transformation

Published By: HPE Intel     Published Date: Mar 09, 2016
State agency and higher education CIOs are under intense pressure to modernize their legacy IT systems. Whether that requires moving from one infrastructure to another, or moving to or from the cloud, the chief challenge remains: How to migrate data and applications without disrupting critical operations, ensure improved performance and avoid pricing and other traps that often accompany virtualizing in the cloud. Learn what’s made the difference in overcoming the impediments to workload migrations from IT leaders who’ve lived through big data and application moves. Topics include: Preparing workloads for cloud on-boarding – and off-boarding Tools for simplifying the consolidation and migration of apps and supporting services Forecasting workloads, and planning for associated testing, training, and other costs
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HPE Intel
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