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Why It’s Essential for Home Improvement Companies to Use Digital Marketing

Published By: G/O Digital     Published Date: Nov 13, 2014
In the past 100 years, advertising and marketing has rapidly changed. With the increasing influence of digital marketing, home improvement companies, such as HVAC, roofing, plumbing, and remodeling companies, can no longer rely on catchy radio jingles or a space in the Yellow Pages to get their services in front of new clients. Download this guide for quick and easy steps to improve digital advertising for your local business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

The Information Governance Maturity Model: A Foundation for Responding to Litigation

Published By: ARMA     Published Date: Nov 04, 2014
The relationship between an organization's information-handling practices and the impact those practices have on its ability to respond to electronic discovery is recognized in the Electronic Discovery Reference Model (EDRM). But the EDRM falls short of describing standards or best practices that can be applied to the complex issues surrounding the creation, management, and governance of electronic information. ARMA International's Generally Accepted Record-keeping Principles and its information Governance Maturity Model are designed specifically to provide a scalable, broadly applicable framework to address these issues.
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information-handling practices, edrm, electronic discovery, maturity model, it management, knowledge management, data management, best practices
    
ARMA

Going Beyond Email Compliance: 7 Surprising Use Cases for Email Suppression

Published By: UnsubCentral     Published Date: Oct 17, 2014
Email suppression lists are often created and maintained for one purpose: honoring the consumer’s opt out request and remaining CAN-SPAM compliant. While those are incredibly important, there are so many other ways that a suppression list can and should include. Take a look at our e-book to find out how you can use your suppression lists to increase your ROI.
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mail marketing compliance, email list scrubbing, suppression list, email suppression list, suppression list management, suppression file management, email suppression file scrubbing, affiliate email marketing
    
UnsubCentral

Creating a Sustainable, Easy to Maintain BI Environment

Published By: IBM     Published Date: Oct 06, 2014
Business Intelligence (BI) has become a mandatory part of every enterprise’s decision-making fabric. Unfortunately in many cases, with this rise in popularity, came a significant and disturbing complexity. Many BI environments began to have a myriad of moving parts: data warehouses and data marts deployed on multiple platforms and technologies – each requiring significant effort to ensure performance and support for the various needs and skill sets of the business resources using the environment. These convoluted systems became hard to manage or enhance with new requirements. To remain viable and sustainable, they must be simplified. Fortunately today, we have the ability to build simpler BI technical environments that still support the necessary business requirements but without the ensuing management complexity. This paper covers what is needed to simplify BI environments and the technologies that support this simplification.
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data warehouses, bi environments, bi technologies, faster deployments, knowledge management, business analytics, business management, business process management
    
IBM

Multi-Specialty Group Achieves Level III PCMH Certification

Published By: Allscripts     Published Date: May 01, 2014
Pottstown Medical Specialists, Inc. (PMSI), is one of the earliest adopters of the Patient Centered Medical Home (PCMH). Allscripts TouchWorks enabled the organization to exceed at meeting PCMH standards, exponentially raising their level of care while receiving significant financial incentives.
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allscripts, pottstown medical specialists, pmsi, patient care, finanicla advantages, touchworks, ehr, best practices
    
Allscripts

Users want Mobile File Access. IT Managers want Control. You can have Both.

Published By: Globalscape     Published Date: Mar 21, 2014
This whitepaper examines the way in which enterprise mobility has both increased employee productivity and decreased the security of corporate networks. The paper discusses the challenges IT managers have with controlling the "Bring Your Own Device" (BYOD) trend to allow mobile users to have access to the corporate network. Explained in the paper is the limit to visibility and control of file transfers when employees use ad hoc methods, and that educating employees on proper data access is not enough to protect the corporate network. The paper concludes by describing how Globalscape's EFT™ and Tappin™ can provide mobile access, without compromising security and controls over file sharing.
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mobile, mobile access, remote access, byod, smartphones, tablets, laptops, ad hoc
    
Globalscape

Children of the Digital Revolution

Published By: Varonis     Published Date: Feb 05, 2014
Varonis has conducted several surveys over the last year, and the results indicate that most organizations recognize they need to do a better job securing their own data, and a much better job securing your data. The most disturbing discovery, though, is that in large numbers they lack the fundamental controls necessary to ensure safe digital collaboration.
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varonis, data, data migration, digital revolution, digital collaboration, it management
    
Varonis

A Rational Approach to Integration Testing

Published By: IBM     Published Date: Jan 10, 2014
Applications are evolving at an ever-faster pace. These applications are not discrete islands; they build on a complex, interconnected set of components that includes disparate technologies, developers, deployment topologies and organizations. Developers must deliver high-quality applications while limiting their testing expenses. In this challenging environment, a combination of automated integration testing and test virtualization can enable test teams to improve software quality and keep up with the rate of change. This whitepaper helps address these needs by describing the benefits that can be gained through a proactive and continuous approach to integration testing with IBM® Rational® test automation solutions.
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ibm, rational, integration, integration testing, incremental integration, testing, virtulization, data management
    
IBM

IDC Health Insights – A Case Study: The Johns Hopkins Hospital SSO

Published By: Imprivata     Published Date: Dec 06, 2013
This case study focuses on the implementation of single sign-on at The John Hopkins Hospital which streamlined provider access to applications.
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sso, single sign on, single sign on authentication, two factor authentication, single sign on solutions, identity and access management, epcs, e-prescribing
    
Imprivata

An Introduction to Imprivata OneSign

Published By: Imprivata     Published Date: Dec 06, 2013
A complete Single Sign-On and Access Management solution that simplifies user experience and improves employee productivity.
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sso, single sign on, single sign on authentication, two factor authentication, single sign on solutions, identity and access management, epcs, e-prescribing
    
Imprivata

Single Sign-On and Strong Authentication: A More Secure Front Door

Published By: Imprivata     Published Date: Dec 06, 2013
This whitepaper serves as a guide in choosing the right combination of Strong Authentication methods that best fits your business, your organization and your employees’ different roles and responsibilities.
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sso, single sign on, single sign on authentication, two factor authentication, single sign on solutions, identity and access management, epcs, e-prescribing
    
Imprivata

Single Sign-On Vendor Selection Evaluator’s Guide

Published By: Imprivata     Published Date: Dec 06, 2013
Ensure that you have the right single sign-on vendor with this easy to use vendor selection evaluator’s guide.
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sso, single sign on, single sign on authentication, two factor authentication, single sign on solutions, identity and access management, epcs, e-prescribing
    
Imprivata

Mahaska Health Partnership Saves Clinicians 45 Minutes a Day

Published By: Imprivata     Published Date: Dec 06, 2013
See how Mahaska Health Partnership implemented single sign-on to achieve fast, secure access to their EMR applications.
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sso, single sign on, single sign on authentication, two factor authentication, single sign on solutions, identity and access management, epcs, e-prescribing
    
Imprivata

How to Increase Email Campaign Performance and Improve Sender Reputation with Email Verification

Published By: StrikeIron     Published Date: Oct 03, 2013
Learn the best practices from StrikeIron's Email Verification Plus Hygiene technology and how this cloud-based & powerful technology goes through a four-step process to validate emails in real time.
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email campaign performance, improve sender reputation, email verification, strikeiron, email verification plus hygiene, cloud, technology, emails
    
StrikeIron

Common Data Location Problems For Automotive Companies

Published By: Yext     Published Date: May 21, 2013
The paper will show every dealership the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext

Common Data Location Problems For Lawyers

Published By: Yext     Published Date: May 21, 2013
The paper will show every law firm the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext

Common Data Location Problems For Doctors

Published By: Yext     Published Date: May 21, 2013
The paper will show every doctors office the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext

The State of Location - The Yext Quarterly

Published By: Yext     Published Date: Apr 15, 2013
The paper will show every small business owner the most common data location problems. It will explain why these problems need to be fixed and then show you the best strategies to fix them.
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advertising, marketing, location, listings, maps, directories, yext, business
    
Yext

VMware vSphere 5 on NetApp Clustered Data ONTAP 8.1

Published By: Netapp     Published Date: Apr 02, 2013
This document aligns the server hypervisor with the storage hypervisor by prescribing the best practices for deploying VMware® vSphere® 5 on clustered Data ONTAP.
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data center, virtualization, infrastructure, storage, netapp, cluster, storage hypervisor, backup and recovery
    
Netapp

Global Search Advertising Trends - October 2012 Edition

Published By: Kenshoo     Published Date: Oct 30, 2012
Kenshoo Global Search Advertising Trends is the first in a new series of reports reflecting aggregate campaign data across search engines like Google, Yahoo!, Bing, and Baidu. Read on to learn about paid search trends by search engines and more.
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kenshoo, global search trends, search engines, search, enterprise search
    
Kenshoo

Highest Converting Shopping Comparison Site was 2.78% [2012 Ecommerce Report]

Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the highest converting shopping site for online retailers. Fill out the form below to download the free report.
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comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy

This Website Converts for Retailers at 2.78%. [2012 Ecommerce Report]

Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the highest converting shopping site for online retailers. Fill out the form below to download the free report.
Tags : 
comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy

2012 Shopping Comparison Site Study: Which Website Converts at 2.78%?

Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the best converting shopping site for online retailers. Fill out the form below to download the free report.
Tags : 
comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy

Ecommerce Study: Which Comparison Shopping Site Converted at 2.78%?

Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at more than 110 online retailers, 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the best comparison shopping engine (CSE) online. Fill out the form below to download the free report.
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comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy

Six Rules for Effective Forecasting

Published By: Adaptive Planning     Published Date: Apr 25, 2012
In describing what forecasters are trying to achieve, Saffo outlines six simple, commonsense rules that smart managers should observe as they embark on a voyage of discovery with professional forecasters: Map a cone of uncertainty, look for the S curve, embrace the things that don't fit, hold strong opinions weakly, look back twice as far as you look forward, and know when not to make a forecast.
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adaptive, business, finance, forecasting, business planning, budget
    
Adaptive Planning
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