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Analytics and Data Sources: Mere Connectivity is Just the Beginning

Published By: Gigaom     Published Date: Oct 24, 2019
A huge array of BI, analytics, data prep and machine learning platforms exist in the market, and each of those may have a variety of connectors to different databases, file systems and applications, both on-premises and in the cloud. But in today’s world of myriad data sources, simple connectivity is just table stakes. What’s essential is a data access strategy that accounts for the variety of data sources out there, including relational and NoSQL databases, file formats across storage systems — even enterprise SaaS applications — and can make them all consumable by tools and applications built for tabular data. In today’s data-driven business environment, fitting omni-structured data and disparate applications into a consistent data API makes comprehensive integration, and insights, achievable. Want to learn more and map out your data access strategy? Join us for this free 1-hour webinar from GigaOm Research. The webinar features GigaOm analyst Andrew Brust and special guests, Eric
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Gigaom

Increase Conversions by 6x with Personalized Offers

Published By: SheerID     Published Date: Oct 18, 2019
Standing out in a competitive market is no easy feat. How do you make a splash? It goes beyond innovative technology or relatable brand identity. You need a customer acquisition strategy that will connect your company with the ideal audience. Creating a personalized offer for specific consumer tribes—such as the military, students, or teachers—is a great start. But a manual verification process is frustrating for buyers and time-consuming for support teams. Learn how Purple used gated, personalized offers backed by instant verification, which led to: ? A 6x conversion rate ? Saving their support team 49 hours per month of phone calls ? 25:1 ROAS (Return on Ad Spend)
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SheerID

Understanding Smart Machines: How They Will Shape the Future

Published By: Schneider Electric     Published Date: Oct 17, 2019
Powered by Smart machines, the new industrial revolution is changing how machine builders design and manufactures operate today and in the future. To remain competitive and profitable, plants and machines will have to be smarter- better connected, more efficient, more flexible and safe. This paper explains the impact of smart machines on the industrial automation and controls businesses and provides guidance for adapting to a changing industrial landscape.
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iiot, industry 4.0, control panel, industrial automation, smart manufacturing, smart machines, smart maintenance
    
Schneider Electric

The IT Guide to Heroku

Published By: Salesforce     Published Date: Oct 17, 2019
How quickly can you, as an IT leader, bring new technology into your business? Inside these pages, you’ll discover why the Salesforce Lightning Platform is the fastest way to build, connect, optimize, and deploy apps. The Lightning Platform empowers everyone in your organization — from admins and business users to professional developers — to build apps. That means you can accelerate your digital transformation so you can streamline processes, boost productivity, disrupt your industry, connect to your customers, and change how your IT department delivers value to your entire business.
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Salesforce

The IT Guide to Low Code Application Development on the Lightning Platform

Published By: Salesforce     Published Date: Oct 17, 2019
How quickly can you, as an IT leader, bring new technology into your business? Inside these pages, you’ll discover why the Salesforce Lightning Platform is the fastest way to build, connect, optimize, and deploy apps. The Lightning Platform empowers everyone in your organization — from admins and business users to professional developers — to build apps. That means you can accelerate your digital transformation so you can streamline processes, boost productivity, disrupt your industry, connect to your customers, and change how your IT department delivers value to your entire business.
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Salesforce

The Future of Manufacturing

Published By: Sage     Published Date: Oct 17, 2019
Imagine a factory which connects information and interconnectivity—a model of quiet efficiency. Where intelligent machines collaborate with each other, run by a team of analytical, well-trained workers. A center of innovation—the hub of a supply chain that combines customers, suppliers, distributors, and partners with advanced analytical systems. Now imagine the future—the Smart Factory, where there’s minimal downtime, neglect, waste, and inefficiency. Where factory managers, financial experts and boardroom executives use cutting-edge technology to understand data and production—reaching the pinnacle of technology and manufacturing development. The Smart Factory dream is closer than you think.
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Sage

REAL-TIME ANALYTICS The Key to Unlocking Customer Insights & Driving the Customer Experience

Published By: SAS     Published Date: Oct 14, 2019
What’s the best way for businesses to differentiate themselves today? By delivering a unique, real-time customer experience across all touch points—one that is based on a solid, connected business strategy driven by data and analytics insights. We believe brands that gain the ultimate analytical advantage—by unifying the analytics life cycle from data to discovery to deployment—will also gain the ultimate competitive advantage through brand preference.
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SAS

Don’t Just Manage Data. Unleash It.

Published By: Oracle EMEA     Published Date: Oct 11, 2019
This webinar demonstrates how connected data changes everything. In an autonomous world you’ll take the lead, becoming central to your company’s success. Machine learning will take care of the day-to-day maintenance leaving you to focus on design, analytics and strategy. And crucially, you’ll find yourself empowering and inspiring your colleagues to gain their own insights from real- time data.
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Oracle EMEA

Digitizing Airbus’ global supply chain through APIs

Published By: MuleSoft     Published Date: Oct 10, 2019
An Airbus A380 is made up of 7 million different pieces with each piece coming from different parts of the world including Germany, Spain, UK, and France. Assembling the final plane requires support from various IT and operations teams. Leveraging legacy supply chain technology to support on-time arrival and coordination of parts was incredibly challenging, and only worsened with the need for new parts and pressure of massive growth. In order to scale, Airbus needed to think through how to transform and digitize its global supply chain. Hear from Airbus and how they are leveraging Anypoint Platform to enhance their production efficiency, and ultimately, drive innovation throughout the entire supply chain. In this webinar, you will learn how to: Leverage APIs to support a complex manufacturing process with multiple global partners. Foster collaboration amongst siloed IT teams through API reuse and API-led connectivity. Reduce time to market by providing end-to-end visibility acros
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MuleSoft

Connecting with people across their every dimension

Published By: Adobe     Published Date: Oct 10, 2019
For decades, economists believed people made rational choices, psychologists thought they could categorise us into clearly defined personality types and marketers were sure that customers followed linear funnels toward purchase. Not so anymore. That’s because the world has come to realise that we humans are multidimensional. We have many sides to our lives and our personalities. We don’t follow logical, linear paths. And what we like one minute, we don’t like the next. As businesses increasingly focus on customers, they see that they’re not simple and static personas. Instead they’re complex and dynamic individuals.
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Adobe

How Connected TV Outperformed Traditional TV in Driving Local Customer Purchases

Published By: Location3     Published Date: Oct 07, 2019
As a result of our ability to more efficiently target prospective Edible Arrangements customers using programmatic, Connected TV media buys, we were able to drive significant increases in total sales and total revenue while spending nearly 76% less in advertising dollars than Traditional TV. In addition, customers engaged via our Connected TV advertising purchased both higher quantities of Edible Arrangements’ items and higher priced items as a result. In conclusion, our test proved our hypothesis that Connected TV can drive significantly better ROI than traditional television advertising.
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Location3

How to Build Home Equity into your Marketing Mix

Published By: Blend     Published Date: Oct 07, 2019
Every lender, bank, and credit union has different product mixes and marketing priorities, but one thing they all share is the goal of winning, retaining, and growing our customer relationships. Typically, there are two ways to maximize customer engagement: seek margin with products like credit cards, or seek volume and deeper relationships with products like home equity. This report analyzes both of these options through three key lenses: current market conditions, access to today’s high-quality borrowers, and the rich opportunity for integrated, targeted marketing. Our goal is to enable you to determine the best way to fine-tune your strategic customer engagement for 2019 by helping you: Review current market conditions. Connect with higher-quality borrowers. Develop a 360-degree, integrated marketing mix.
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Blend

Causes of Zero Offset in Acceleration Data Acquired While Measuring Severe Shock

Published By: ASME     Published Date: Oct 03, 2019
One of the most frustrating aspects of the measurement of severe pyroshock events is the acceleration offset that almost invariably occurs. Dependent on its magnitude, this can result in large, low-frequency errors in both shock response spectra (SRS) and velocity-based damage analyses. Fortunately, recent developments in accelerometer technology, signal conditioning, and data acquisition systems have reduced these errors significantly. Best practices have been demonstrated to produce offset errors less than 0.25% of Peak-Peak value in measured near-field pyrotechnic accelerations: a remarkable achievement. This paper will discuss the sensing technologies, including both piezoelectric and piezoresistive, that have come together to minimize these offsets. More important, it will document the many other potential contributors to these offsets. Included among these are accelerometer mounting issues, cable and connector sources, signal conditioning amplitude range/bandwidth, and digitizi
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ASME

Boyce Technologies' Additive Solutions to Win Business

Published By: ASME     Published Date: Oct 03, 2019
When Verizon wanted to add new digital and internet-connected kiosks around New York City, they turned to Boyce Technologies and Boyce turned to 3D printing to save them time and money. Boyce Technologies is one of the leading manufacturers of security and communication equipment for the mass transit market in New York. Since incorporating large-format 3D printing, Boyce has seen firsthand how 3D printing helps compress the design, engineering, and production time so they can meet tighter deadlines and get to production faster. Boyce uses its BigRep large-format 3D printers across a variety of applications including prototyping, end-use parts, and vacuum forming molds. Download now to discover: Best practices for integrating 3D printing How a prototyping exercise turned into end use parts for Verizon kiosks around New York City Case studies for end use parts, molds, and prototypes Making the business case for investing in AM
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ASME

Relevance is everything: How location data improves advertising efficiency

Published By: HERE Technologies     Published Date: Oct 02, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence? Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns. HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel. *Souce: Ovum and Counterpoint Research annual indexes
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HERE Technologies

Connect Your Data for Profit

Published By: Oracle     Published Date: Oct 01, 2019
A video addressing common problems in connecting your organisation’s data. Financial leaders shouldn’t be stuck working with unmanageable data sources. Unify your data and turn it into a source of profitability. Get hyperconnected. Watch now.
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Oracle

Relevance is everything: How location data improves advertising efficiency

Published By: HERE Technologies     Published Date: Oct 01, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence? Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns. HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel. *Souce: Ovum and Counterpoint Research annual indexes
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HERE Technologies

Multichannel Fluidity

Published By: Oracle     Published Date: Sep 30, 2019
It takes more than a single interaction to net a customer. By now, marketers understand the importance of multichannel engagement, but most still struggle to seamlessly connect the customer experience across channels. Simply put, it’s easy to batch and blast a broadcast message to email, social, and mobile audiences, but consumers today want more. They want to see themselves in the brand, not just see the brand talk about themselves. Additionally, personalizing messaging in one channel can be tricky enough, but connecting messaging, for an audience who is sprinting from one channel to the next, is a whole other hurdle.
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Oracle

Why Connected Data and Agile Talent are Linked

Published By: Oracle     Published Date: Sep 27, 2019
HR has never been more in the spotlight. So it’s never been more important to not just store your data, but use it to transform ways of working. This trend-led research report explores how HR leaders need to become data leaders, using connected data to drive innovation, productivity and growth. Discover insights from those leading the way, and delve into the links between transforming culture and significant growth. Read our report for HR leaders now.
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Oracle

ATL3 AMI Value of Travel, Expense, Invoice Management Whitepaper

Published By: SAP Concur     Published Date: Sep 27, 2019
A before-and-after look at the small-to-midsize (SMB) business cost of manually managing company spend, and the ROI of automating these processes AMI-Partners connected with financial decision makers at more than 500 SMBs, across six countries, to better understand the “before and after” experiences of implementing automated financial management solutions. The study found significant automation benefits, such as 530 hours saved annually per finance employee using an integrated travel, expense, and invoice solution. Download the report today to learn more!
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SAP Concur

5-Minute Audience Targeting Primer

Published By: Oracle     Published Date: Sep 26, 2019
Marketing is not getting more difficult because of data— it’s actually getting easier. In the old days you needed to guess who your audience was and plan in advance what you wanted to say and wait far too long to see if it worked. Those days are long gone—now you can determine EXACTLY who your audience is, deliver a relevant, personalized message in a nanosecond, and find out almost immediately whether it worked! You no longer have to live by the spray-and-pray method— you can be tactical in your delivery. Marketing today is data-driven and uses a wealth of insights and connection points to engage with consumers one to one. Data about our customers and prospects gives us the ability to deliver the right message to the right audience at the right time. That’s audience targeting, and it’s far deeper than demo targeting, even though targeting by demo is a nice place to start. That said, the sheer volume of data and technology can be overwhelming. Cut through the noise and tackle the ba
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Oracle

Irresistible Customer Experiences with Oracle Infinity

Published By: Oracle     Published Date: Sep 26, 2019
The digital world produces data at an unprecedented scale and velocity. According to Gartner, by 2020 there will be more than 26 billion connected devices, producing exponentially more data. How can businesses understand and leverage this data so they can successfully adapt to changing customer expectations and business dynamics?
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Oracle

Solution Video: Customer Centric

Published By: Oracle     Published Date: Sep 26, 2019
When you unify data across your organisation, supply chain management and planning becomes more holistic and accurate. You get a real time view of supply and demand, with intelligent insights into new opportunities for business growth. This video explains the opportunities waiting for any supply chain manager who is ready to embrace connected data. Prepare for data leadership. Watch our video now.
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Oracle

5G Ready for Communications Service Providers (CoSPs) (Japanese)

Published By: Intel     Published Date: Sep 25, 2019
5G services will place greater demands on the network in terms of peak data rates, connection density, and more. Learn how CoSPs are getting ready for 5G and how Intel® architecture is helping accelerate network transformation.
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Intel

5G Ready for Communications Service Providers (CoSPs) (Korean)

Published By: Intel     Published Date: Sep 25, 2019
5G services will place greater demands on the network in terms of peak data rates, connection density, and more. Learn how CoSPs are getting ready for 5G and how Intel® architecture is helping accelerate network transformation.
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Intel
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