mail marketing

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Alleviate the pain of your data migraine

Published By: SmartFocus     Published Date: Aug 25, 2015
Combining, streamlining and analyzing data is still the biggest single struggle for marketers. Most marketers can’t use data for simple offer based marketing, let alone sophisticated contextual marketing. Part 1 of our ‘Overcoming Marketing Challenges’ White Paper series discusses how data has become a barrier for many marketers and four data steps you can take to engage more successfully with your customers.
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data, data marketing, personalization, contextualization, email marketing, customer behavior, segmentation, customer engagement, campaigns, contextual marketing, marketing challenges, it management, data management, business technology, data center
    
SmartFocus

Move from being fearful to fantastic in email marketing.

Published By: SmartFocus     Published Date: Aug 25, 2015
Email is a mature and relatively easy to use channel – but that still scares even the most successful marketers to deliver email campaigns that are truly successful. Part 2 of the Overcoming Marketing Challenges Series highlights areas to consider such as testing and optimization, as well as revealing the three D’s for creating a successful contextual email programme.
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data, data marketing, personalization, contextualization, email marketing, customer behavior, segmentation, customer engagement, campaigns, contextual marketing, marketing challenges, it management, data management, business technology, data center
    
SmartFocus

Winning Direct Mail Offers

Published By: SurveyMonkey     Published Date: Aug 25, 2015
SurveyMonkey Audience fielded a Direct Mail Offer Test study on four direct mail pieces to demonstrate how to successfully test marketing offers.
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direct mail, surveymonkey, testing framework, test marketing, best practices, key performance metrics, testing surveys, crm, data insights, market research
    
SurveyMonkey

The ABC's of A/B Testing

Published By: Act-On     Published Date: Jul 08, 2015
Our eBook will give you the ABCs of A/B testing so you can start testing and optimizing emails and landing pages for better conversions.
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marketing, a/b testing, optimization, email marketing, landing page
    
Act-On

Email Idea Lab - 6 Futuristic Techniques to Try Today

Published By: Act-On     Published Date: Jul 08, 2015
Our Email Idea Lab eBook gives you six ideas to take your email campaigns to the next level.
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marketing, strategy, guide, online marketing, email marketing
    
Act-On

The Definitive Guide to Lead Generation

Published By: Marketo     Published Date: Jun 26, 2015
Download today, and learn how lead generation can fill your sales funnel with qualified, quality leads.
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lead generation, marketing, blogging, email marketing, paid programs, optimization, best practices, business intelligence, business management
    
Marketo

The Definitive Guide to Engaging Email Marketing

Published By: Marketo     Published Date: Jun 26, 2015
Download our new Definitive Guide to Engaging Email, a jam packed 150+ guide, to move beyond basic batch and blast email to a whole new level of engagement.
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Marketo

Why You Should Outsource Your Email Marketing (And How to Find the Right Consultant within 72 Hours)

Published By: Constant Contact     Published Date: Jun 18, 2015
Email marketing is a proven and cost-effective way to drive revenue and stay top-of-mind with prospects and customers. But many small business owners struggle to find the time to get started with email marketing or see real results. In this paper, find out how an email marketing consultant can solve this problem, see how one small business quadrupled its return on investment by working with an email marketing consultant, and how to find a local and vetted email marketing consultant within 72 hours.
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constant contact, email marketing, email marketing strategy, marketing email
    
Constant Contact

e-mail Inbox Placement: A Really Quick Visit

Published By: eDataSource     Published Date: Jun 15, 2015
Deliverability is the crucible of email marketing. Nothing good can happen when your email doesn’t even get to your customer’s inbox. eDataSource tracks and reports on deliverability with its Inbox metric, which nets out spam events against mailing quantity. eDataSource sees the full range of Inbox Placement performance, based on our visibility into the email activity of 53,000 brands and their customers engagement with those emails. Email marketers who’ve achieved Inbox Placement rates of at least 95% are thought to be doing pretty well. Still, we often see Inbox Placement rates in the 80s for overall brands, and in the 20s, or even less, for certain individual campaigns.
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eDataSource

The Future Of Email Hinges On Context

Published By: Adobe     Published Date: Jun 03, 2015
Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and what you can do to recapture their attention.
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adobe, email, marketing, playbook, brands, digital marketing, integrated, contextual messaging
    
Adobe

Why Traditional ESPs Aren’t Cutting It for Email Marketers

Published By: Adobe     Published Date: Jun 03, 2015
Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns. Based on survey results from nearly 300 email marketers, the report explores today’s greatest challenges and winning strategies for email marketing — so you can drive true customer engagement, boost business revenue, and add more value to your organization.
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adobe, email, marketing, brands, digital marketing, integrated, contextual messaging, strategies, behavior, engagement, roi
    
Adobe

Campaigner® Email A/B Split Testing Guide – Smart Email Marketers Don't Guess - They A/B Split Test

Published By: Campaigner     Published Date: May 01, 2015
You worked hard creating great products, at least as hard growing a viable business to support them- and perhaps even harder building the interest and trust of all the subscribers who now welcome your marketing emails. With this white paper learn about the importance of A/B testing, which features to look for, how to get started, and how to increase your success rates.
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content marketing, email marketing, smart content, data analytics, crm, customer engagement, email campaigns, a b testing, success rates
    
Campaigner

The Future of Email Hinges On Context

Published By: Adobe     Published Date: Apr 30, 2015
Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results.
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contextual messaging, email marketing, contextually relevant information, email marketing programs, customer context, email programs
    
Adobe

Adobe Campaign guide to email marketing: The next frontier

Published By: Adobe     Published Date: Apr 30, 2015
Learn the advantages of triggered and retargeted emails, and get real-world insights into smart email marketing from C Spire Wireless and others.
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email marketing, real world insights, roi, customer lifecycle, customer relationships, mobile devices
    
Adobe

Why Traditional ESPs Aren’t Cutting It for Email Marketers

Published By: Adobe     Published Date: Apr 30, 2015
Learn how you can free yourself from traditional email constraints to create more effective campaigns.
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email marketing, consumer engagement, cross-channel analytics, roi, email programs, modern strategies, total engagement strategy
    
Adobe

Successful, Easy Mobile Email Design

Published By: Campaigner     Published Date: Apr 30, 2015
The purpose of this report is to educate marketers about the challenges presented by the mobile landscape and to present some practical and effective solutions for increasing mobile engagement and email marketing ROI.
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mobile marketing, email marketing, mobile design, roi, smartphones, mobile engagement, mobile-friendly email campaigns
    
Campaigner

Improve Your Transactional Email With Campaigner SMTP Relay

Published By: Campaigner     Published Date: Apr 30, 2015
This report is about working with a Campaigner SMTP Relay to increase message deliverability, improve customer service, enhance your brand and drive more revenue.
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email marketing, message deliverability, smtp relay, brand awareness, customer engagement, customer relationships, transactional emails
    
Campaigner

The Campaigner® Guide to Effective Email Drip Campaigns

Published By: Campaigner     Published Date: Apr 30, 2015
This report is about how to create an effective email drip campaign that will: maximize email campaign's effectiveness, send relevant content, and build relationships to ultimately sell to them forever.
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email drip campaign, content marketing, crm, customer engagement, email marketing, big data
    
Campaigner

The Top Secret Handbook for Email Marketing Superheroes

Published By: Campaigner     Published Date: Apr 30, 2015
We created this handbook to help you become the world’s greatest email marketer. On these pages, we will introduce some of the same advanced email marketing techniques and tactics used by marketing departments at the largest and most sophisticated companies.
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content marketing, email marketing, smart content, data analytics, crm, customer engagement, email campaigns
    
Campaigner

Creating Your Mobile Marketing Strategy

Published By: Marketo     Published Date: Apr 28, 2015
Download this ebook to see how to create your customer personas and customer journeys, define your goals for mobile marketing, and understand mobile marketing as an integral component of your comprehensive marketing strategy.
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marketo, mobile strategy, mobile, email, marketing, channels
    
Marketo

9 Ways You Can Build Effective Mobile Email Marketing Campaigns

Published By: Movable Ink     Published Date: Apr 09, 2015
The latest research shows that two-thirds of email opens now occur on mobile devices, but many email marketers are still acting like their customers are reading email from a computer, at home. It’s time to take email marketing to the next level with effective mobile email marketing campaigns! Watch the webcast for nine easy ways to get started with responsive email campaigns today.
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email marketing, contextual marketing, responsive email campaigns, responsive email, mobile email, responsive email examples, email marketing webinar, email marketing webcast
    
Movable Ink

Everything You Need to Know About Contextual Marketing!

Published By: Movable Ink     Published Date: Apr 07, 2015
It’s not just another buzzword. Contextual marketing is paving the way forward because digital marketing today is broken. As we focus our marketing on utility and relevant content, we need to enhance the customer experience instead of interrupt it. Check out this eBook to learn all about contextual marketing and see real campaigns in action.
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email marketing, contextual marketing, contextual email, ebook, email marketing ebook, email marketing examples, best contextual emails, email examples
    
Movable Ink

Learn From These Five INKredible Email Marketers!

Published By: Movable Ink     Published Date: Apr 07, 2015
Each season, we at Movable Ink, search our inboxes for the most innovative and inspiring examples of contextual email marketing. Check out the latest Inkredible Five to see the best email marketing campaigns in action. How do you measure up to the Inkredible Five?
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email marketing, contextual marketing, contextual email, ebook, email marketing ebook, email marketing examples, email marketing inspiration, email look book, best emails
    
Movable Ink

Gain Real-time email competitive intelligence with this video

Published By: eDataSource     Published Date: Apr 07, 2015
Watch this short webinar today and see for yourself how you can gain access to email competitive data, real-time inbox placement and improve your email campaign performance.
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inbox placement, email marketing, email marketing roi, real time email marketing
    
eDataSource

Get Started with Email Marketing! 10 Ideas That Really Work

Published By: Constant Contact     Published Date: Apr 02, 2015
With over 600,000 customers, Constant Contact has seen what works for small businesses. In this guide, we’ll show you 10 proven ways email marketing can help you do more business. We’ll show you why smart small businesses use email marketing to drive repeat business and word-of-mouth referrals. Whether you plan on doing email marketing yourself or having someone do it for you, you’ll be set up for success.
Tags : 
constant contact, email marketing, email marketing strategy, customer retention, customer engagement
    
Constant Contact
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