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The Total Economic Impact of Adobe Analytics & Adobe Audience Manager

Published By: Adobe     Published Date: Jul 15, 2019
With an ever-growing array of customer interactions, especially digital, businesses are rapidly looking to gain competitive advantage by using data and insights at scale to create and activate 360-degree profiles of their customers to deliver a better experience. In a rush to accelerate digital growth and improve their business strategies, many global enterprises have built soiled, redundant technology environments, resulting in inaccurate, or worse, conflicting views of their customer's brand interactions. For example, Forrester's research reveals that 90% of enterprises use multiple analytics tools.
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Adobe

Total Economic Impact™ (TEI) von Adobe Analytics und Adobe Audience Manager

Published By: Adobe     Published Date: Jul 15, 2019
Mit einer ständig wachsenden Anzahl von Kundeninteraktionen, insbesondere im digitalen Bereich, wollen Unternehmen schnell Wettbewerbsvorteile erzielen, indem sie mithilfe von Daten und Einblicken maßgeschneiderte 360-Grad-Profile ihrer Kunden erstellen und aktivieren, um ein besseres Erlebnis zu bieten. Um das digitale Wachstum zu beschleunigen und ihre Geschäftsstrategien zu verbessern, haben viele globale Unternehmen isolierte, redundante Technologieumgebungen aufgebaut, die zu ungenauen oder sogar widersprüchlichen Ansichten über die Markeninteraktionen ihrer Kunden führen. Beispielsweise zeigen die Untersuchungen von Forrester, dass 90 % der Unternehmen mehrere Analysewerkzeuge verwenden
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Adobe

Total Economic Impact™: incidences d’Adobe Analytics et d’Adobe Audience Manager

Published By: Adobe     Published Date: Jul 15, 2019
Avec un nombre sans cesse croissant d’interactions client, notamment digitales, les entreprises cherchent rapidement à obtenir un avantage concurrentiel en utilisant des données et des informations à grande échelle pour créer et activer des profils à 360 degrés de leurs clients afin d’offrir une meilleure expérience. Pressées d’accélérer leur croissance digitale et d’améliorer leurs stratégies commerciales, de nombreuses entreprises mondiales ont mis en place des environnements technologiques cloisonnés et redondants, ce qui a donné lieu à des points de vue inexacts ou, pire encore, contradictoires sur les interactions de leurs clients avec leur marque. Par exemple, l’étude menée par Forrester révèle que 90 % des entreprises utilisent plusieurs outils d’analytics
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Adobe

On-Demand Forrester Webinar: Leading the Digital Trust & Safety Transformation

Published By: Sift     Published Date: Jul 15, 2019
"In today’s digital landscape, balancing user experience with customer safety has never been more important -- or more difficult. By surveying 500 employees responsible for fighting fraud, Sift found that 77% prioritize delivering a frictionless experience, but nearly as many say fraud prevention blocks this goal. The answer isn’t additional fraud prevention. Businesses must adopt a Digital Trust & Safety approach, strategically aligning risk and revenue decisions supported by sophisticated processes and technology. How can you optimize your business strategies for the challenges and opportunities of the digital world? Read This Guide To Find Out How to move beyond reactive fraud-fighting strategies and deliver excellent customer experiences without compromising safety The 4 qualities of a Digital Trust & Safety organization A step-by-step guide to help you evolve to Digital Trust & Safety Why the time for Digital Trust & Safety is now "
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Sift

Forrester Report: Gauge Your Data Privacy & Security Maturity

Published By: Akamai Technologies     Published Date: Jul 02, 2019
The stakes are high for consumer brands in today’s data privacy landscape. Sophisticated cyberattacks and front-page data privacy breaches threaten to compromise customer data and damage brand trust. To succeed today, brands must implement a data security and privacy strategy that prioritizes customer trust. Are you up to the challenge? Use Forrester Research’s “Data Security and Privacy Maturity Assessment” to gauge your brand’s competencies and identify areas for improvement. You will learn: ? The four key data security and privacy competencies B2C brands must master ? How you measure up against Forrester Research’s recommended best practices ? Tips to make your data security and privacy culture a competitive differentiator
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Akamai Technologies

Forrester Report: Building A Customer-Obsessed IAM Team

Published By: Akamai Technologies     Published Date: Jul 02, 2019
Customer identity and access management (CIAM) is increasingly important for brands to deliver the seamless, secure digital experiences demanded by empowered consumers. As part of its Identity and Access Management Playbook, Forrester Research provides guidance to build a customer-obsessed IAM team that has the technical skills, business influence, and interpersonal attributes to architect a CIAM strategy and roll it out across functional groups. Read the full report to learn critical considerations to make your CIAM team effective. Report highlights: ? Four essential roles for your CIAM team ? Why sharing and integrating customer data across organization barriers is critical for success ? The most important technical, business, and interpersonal skills to look for in CIAM candidates
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Akamai Technologies

Forrester Report: Employee Experience Technology Ecosystem

Published By: Citrix ShareFile     Published Date: Jul 02, 2019
Improving your employees’ experience demands a focus on their daily journey—and the technology you choose has a huge impact. In this February 2019 report from Forrester, you’ll learn how to ask the right questions about your employees’ experience and embrace a technology ecosystem that helps them succeed. The key takeaways from this report include: • Why the EX technology ecosystem is much more than human capital management systems • How flexible systems of work help employees succeed in their daily journeys • Ways that systems of support can nurture, monitor, and recognize employee growth
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Citrix ShareFile

Forrester Report: Build Integrated Technology Platforms to Accelerate Growth and Agility

Published By: Citrix ShareFile     Published Date: Jul 02, 2019
In this January 2019 report from Forrester, you’ll learn how leading technology companies must engage their customers consistently while learning from their changing needs. To make this happen, IT leaders must offer technical platforms that enable agility and end-to-end integration. This report will show you: • Why tech leaders must embrace technology that engages and adapts with customers • The importance of building tech platforms that deliver speed and flexibility • How to automate and scale Zero Trust security throughout your environments
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Citrix ShareFile

The Forrester Wave™: Strategic iPaaS And Hybrid Integration Platforms, Q1 2019

Published By: OpenText     Published Date: Jun 28, 2019
According to Forrester, vendors that can make integration easier as well as provide a broad set of integration scenarios position themselves to successfully deliver in any public, private, hybrid and/or multi-cloud environment. Download the Forrester™ Wave report, Strategic iPaaS and Hybrid Integration Platforms, Q1, 2019, to discover the 15 integration solution providers that are most significant based on Forrester’s 25 criteria.
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OpenText

Agile Integration Is Critical To Successful Digital Transformation

Published By: Red Hat APAC     Published Date: Jun 27, 2019
Forrester conducted a survey of global mid-sized companies about their software development initiatives and business performance. The study established a clear link between business performance and the use of agile integration. Forrester made several recommendations: blend agile integration with agile development, broaden integration strategy and architecture, center on business design, and blur the lines between internal and external integration. Red Hat can help organizations reach these agile integration goals.
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Red Hat APAC

Finding Flexibility with Microservices, Containers, and Runtimes

Published By: Red Hat     Published Date: Jun 26, 2019
An introduction to the Forrester analyst report: How to Capture the Benefits of Microservice Design There has always been a relationship between an application and the platform and services which run it. For a long time, that relationship was very tight and encompassed a lot of areas related to the application design, from the language the application could be written in to administrative behaviors like monitoring and logging, even things like transaction management, frontend UI development, or integration methods. In a sense, the application platform was just another design consideration for the application. A few years ago, as significant changes in platform technology like cloud, containers, and virtual machines started rolling out, the primary emphasis for CTOs and application architects was on how to move to those platforms. The platform choice was a major part of the application. The focus was — one way or another — getting into “the cloud.” There’s been a shift in customers’ pri
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Red Hat

Forrester Global API Strategy and Delivery Service Providers Wave

Published By: Group M_IBM Q3'19     Published Date: Jun 25, 2019
In our 27-criterion evaluation of global internetof-things (IoT) services for connected business operations providers, we identified the 14 most significant ones — Accenture, Atos, Capgemini, Cognizant, Deloitte, Dimension Data, EY, HCL Technologies, IBM, Infosys, KPMG, PwC, Tata Consultancy Services (TCS), and Wipro — and researched, analyzed, and scored them. This report shows how each provider measures up and helps infrastructure and operations (I&O) professionals make the right choice.
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Group M_IBM Q3'19

The Total Economic Impact™ Of CylancePROTECT® and CylanceOPTICS™

Published By: BlackBerry Cylance     Published Date: Jun 24, 2019
BlackBerry Cylance commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying CylancePROTECT and CylanceOPTICS. To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed a representative customer currently using CylancePROTECT and CylanceOPTICS. Read the Forrester TEI to learn more about the customer’s benefits, along with the overall ROI that was achieved.
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BlackBerry Cylance

Does complexity impact your cybersecurity strategy?

Published By: IBM APAC     Published Date: Jun 24, 2019
Threats have become a board-level concern and it’s fueled a spending spree in security products over the last two years. So why don’t companies feel more prepared to identify and respond to these threats? For many organizations, disconnected point solutions have increased the complexity of their security environments, making it difficult to respond quickly to threats – and nearly impossible to demonstrate ROI. IBM Security commissioned Forrester Consulting to evaluate the state of security complexity and the effect it is having on security efficiency and effectiveness. In the study, many respondents reported taking steps to simplify their security environments and the results are promising. Fill out this form to read more about it.
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IBM APAC

Customer Care_Forrester Wave - Conversational Computing

Published By: Group M_IBM Q3'19     Published Date: Jun 24, 2019
In Forrester’s evaluation of the emerging market for conversational computing platforms, we identified the seven most significant providers — Amazon, Google, IBM, Microsoft, Nuance Communications, Oracle, and Rulai — in the category and evaluated them. This report details our findings about how each vendor scored against nine criteria and where they stand in relation to each other. Application developers should use this review to select the right partners for their conversational computing platform needs.
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Group M_IBM Q3'19

Forrester TEI Report Service-The Total Economic Impact™ Of SAP Service Cloud

Published By: Google - SAP     Published Date: Jun 20, 2019
In today’s competitive world, customers have more choices than ever before, they have less patience in meeting their needs and they are eager to share their experiences -whether good or bad. With SAP Customer Experience service solutions, organizations can give their customers the right service on the right channel, delivering an excellent customer service experience at every point in their journey. In a 2017 Total Economic Impact study, Forrester Consulting found that a composite organization, a B2B company with 10,000 employees and 100,000 calls per month, realizes the following benefits when they invest in SAP Hybris Cloud for Customer, now part of the SAP Service Cloud: ? 363% ROI ? Increased service and field representative efficiency by 40% ? Raised income from upsell by 19% ? Reduced call center operational costs by 42% Want more details? Download the Forrester study commissioned by SAP. The Total Economic Impact of SAP Hybris Cloud for Customer (now part of SAP Service Clou
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Google - SAP

Forrester Wave for B2B Commerce Suites, Q3 2018

Published By: Google - SAP     Published Date: Jun 20, 2019
SAP has been recognized as a leader in The Forrester Wave: B2B Commerce Suites, Q3 2018 report. Forrester evaluated the 12 most significant B2B commerce suite providers. According to the report, “SAP Commerce Cloud delivers a full featured suite that leverages the strengths of the SAP ecosystem and integration with the SAP S/4HANA and [SAP] C/4HANA applications.” The report also notes that “SAP Commerce Cloud is a best fit for companies looking for an industrial-strength, fully functional commerce platform.” Deliver personalized digital commerce experiences with SAP Customer Experience. For more details on the Wave evaluation, please download the complimentary copy of the report.
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Google - SAP

Forrester Wave for B2C Commerce Suites, Q3 2018

Published By: Google - SAP     Published Date: Jun 20, 2019
SAP has been recognized as a leader in The Forrester Wave: B2C Commerce Suites, Q3 2018 report. Forrester evaluated the 11 most significant B2C commerce suite providers. According to the report, “SAP Commerce Cloud delivers a full featured suite that leverages the strengths of the SAP ecosystem and integration with the SAP S/4HANA and SAP C/4HANA applications.” The report also notes that “SAP Commerce Cloud is a best fit for companies looking for an industrial-strength full function commerce platform that is in wide use across several industry verticals.” Deliver personalized digital commerce experiences with SAP Customer Experience. For more details on the Wave evaluation, please download the complimentary copy of the report.
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Google - SAP

Accelerate Network Transformation To Win Business: A Spotlight On India

Published By: Intel     Published Date: Jun 18, 2019
A Forrester Consulting Thought Leadership Spotlight Commissioned By Intel
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Intel

See what Forrester Research is saying about enterprise email security

Published By: Barracuda     Published Date: Jun 18, 2019
Barracuda has been named a Leader in The Forrester Wave™: Enterprise Email Security, Q2, 2019.
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Barracuda

See what Forrester Research is saying about enterprise email security

Published By: Barracuda     Published Date: May 30, 2019
Barracuda has been named a Leader in The Forrester Wave™: Enterprise Email Security, Q2 2019.
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Barracuda

Dell And Partners Workforce Productivity Benefits

Published By: Dell APAC     Published Date: May 25, 2019
"Dell and its partners provide a range of solutions that enable their customers to transform the capabilities of the workforce. Dell commissioned Forrester Consulting to conduct a Total Economic ImpactTM (TEI) study and examine the potential benefits and costs enterprises may realize by deploying three key Workforce Enablement Solutions, namely: › Best device experience: a hardware policy combining the choice of a range of Dell PCs, tablets, and peripherals with rapid configuration and delivery. › Unified endpoint management (UEM): an integrated approach to managing mobile devices, PCs. and other workstation technologies. In this case study, implementations of Workspace ONE, VMware’s UEM solution, have been assessed. › Enterprise collaboration: includes capabilities such as messaging, conferencing, document sharing, and business use of social media. In this case study the collaboration elements of Microsoft Office 365, namely OneDrive, SharePoint, Teams, Skype for Business, and Yammer
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Dell APAC

Dell And Partners Workforce Productivity Benefits

Published By: Dell APAC     Published Date: May 25, 2019
"Dell and its partners provide a range of solutions that enable their customers to transform the capabilities of the workforce. Dell commissioned Forrester Consulting to conduct a Total Economic ImpactTM (TEI) study and examine the potential benefits and costs enterprises may realize by deploying three key Workforce Enablement Solutions, namely: › Best device experience: a hardware policy combining the choice of a range of Dell PCs, tablets, and peripherals with rapid configuration and delivery. › Unified endpoint management (UEM): an integrated approach to managing mobile devices, PCs. and other workstation technologies. In this case study, implementations of Workspace ONE, VMware’s UEM solution, have been assessed. › Enterprise collaboration: includes capabilities such as messaging, conferencing, document sharing, and business use of social media. In this case study the collaboration elements of Microsoft Office 365, namely OneDrive, SharePoint, Teams, Skype for Business, and Yammer
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Dell APAC

Dell And Partners Workforce Productivity Benefits

Published By: Dell APAC     Published Date: May 25, 2019
"Dell and its partners provide a range of solutions that enable their customers to transform the capabilities of the workforce. Dell commissioned Forrester Consulting to conduct a Total Economic ImpactTM (TEI) study and examine the potential benefits and costs enterprises may realize by deploying three key Workforce Enablement Solutions, namely: › Best device experience: a hardware policy combining the choice of a range of Dell PCs, tablets, and peripherals with rapid configuration and delivery. › Unified endpoint management (UEM): an integrated approach to managing mobile devices, PCs. and other workstation technologies. In this case study, implementations of Workspace ONE, VMware’s UEM solution, have been assessed. › Enterprise collaboration: includes capabilities such as messaging, conferencing, document sharing, and business use of social media. In this case study the collaboration elements of Microsoft Office 365, namely OneDrive, SharePoint, Teams, Skype for Business, and Yammer
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Dell APAC

Dell And Partners Workforce Productivity Benefits

Published By: Dell APAC     Published Date: May 25, 2019
"Dell and its partners provide a range of solutions that enable their customers to transform the capabilities of the workforce. Dell commissioned Forrester Consulting to conduct a Total Economic ImpactTM (TEI) study and examine the potential benefits and costs enterprises may realize by deploying three key Workforce Enablement Solutions, namely: › Best device experience: a hardware policy combining the choice of a range of Dell PCs, tablets, and peripherals with rapid configuration and delivery. › Unified endpoint management (UEM): an integrated approach to managing mobile devices, PCs. and other workstation technologies. In this case study, implementations of Workspace ONE, VMware’s UEM solution, have been assessed. › Enterprise collaboration: includes capabilities such as messaging, conferencing, document sharing, and business use of social media. In this case study the collaboration elements of Microsoft Office 365, namely OneDrive, SharePoint, Teams, Skype for Business, and Yammer
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Dell APAC
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