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Agility, Efficiency, Flexibility: Mid-Market Businesses Take Advantage of Flash Storage

Published By: Group M_IBM Q1'18     Published Date: Mar 06, 2018
Forrester surveyed IT profs in MMBs. Survey asked about current environment, factors driving investment & future investment plans for flash
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flash, flash storage, storage
    
Group M_IBM Q1'18

Forrester: Accelerate Business Efficiency with Flash Storage

Published By: Group M_IBM Q1'18     Published Date: Mar 06, 2018
Mid-market companies are turning to Flash Storage for increased flexibility, agility and scale.
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mid-market, flash storage, storage, efficiency
    
Group M_IBM Q1'18

Analyze This: Marketing technology analyst reports and your day job.

Published By: Sprinklr     Published Date: Feb 28, 2018
"“Analyze This” highlights key points from recent Forrester Wave Reports to help you work smarter. Read on for an overview of what Forrester – and Sprinklr – say about: - Social Advertising Technology - Content Marketing Platform - Social Media Management Solutions"
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research reports, analyst reports, marketing technology, forrester wave, forrester wave reports, report, marketing trends. trends, marketing, success, sprinklr, analyze this
    
Sprinklr

The Forrester Wave: Enterprise Marketing Software Suites, Q1 2018

Published By: Adobe     Published Date: Feb 27, 2018
Forrester's research uncovered a market in which Adobe and Salesforce lead the pack. IBM, Oracle, Salesforce, SAP Hybris, and SAS offer competitive options. Marketo lags but is still a contender.
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Adobe

Mobile Vision 2020: The Impact of Mobility, The Internet Of Things, And Artificial Intelligence On T

Published By: Group M_IBM Q1'18     Published Date: Feb 27, 2018
Forrester survey: global IT leaders plan their transition to consolidated, cognitive smartphone, tablet, laptop, and IoT security by 2020.
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iot security, internet of things, mobility
    
Group M_IBM Q1'18

Mobile Engagement: Proactively engage visitors whenever, wherever, on any device

Published By: LogMeIn     Published Date: Feb 27, 2018
The rise of mobile devices have changed the way we communicate, the way we work, and the way we shop. Mobile devices give power to the consumers. Constant connectivity allows for easy access to endless information providing customers with multiple purchase options. In eCommerce, mobile shopping is sharply rising. According to Forrester, 29% of all U.S. eCommerce transactions will occur on a tablet or mobile phone this year, totaling $114 billion. By 2018, that percentage will rise to 54% of the total $414 billion in eCommerce sales.i All of this information points to the fact that mobile is not just a trend, it's a reality. A reality that forces businesses to change the way they engage with their customers.
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mobile, applications, reporting, deployment, chat, device
    
LogMeIn

Forrester Report: The Total Economic Impact™ Of Genesys PureCloud

Published By: Genesys     Published Date: Feb 26, 2018
Historically, upgrading your contact center solution was a costly endeavor. The Genesys® PureCloud™ solution breaks the mold with a three-year 571% ROI and payback in less than three months.
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genesys purecloud, forrester, purecloud platform, omnichannel contact center solution
    
Genesys

Forrester Report: Artificial Intelligence with the Human Touch

Published By: Genesys     Published Date: Feb 21, 2018
Artificial intelligence (AI) can’t replicate the human touch, but it can ease your agents’ burden by handling many simple, repetitive requests. A new Forrester Consulting paper offers a look at the strengths and weaknesses of both AI and humans independently, yet how blending them together can give your customers the seamless end-to-end experience they expect. See how enterprises around the world use AI to improve customer service and uncover new revenue streams, the challenges they overcame, and why a blended solution with live agents makes sense. Download the paper to learn three key recommendations on using AI to improve agent productivity, agent satisfaction, and customer satisfaction.
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forrester, artificial intelligence, consulting, customer experience
    
Genesys

Cloud Powers The New Connected Economy

Published By: Epicor     Published Date: Feb 20, 2018
Cloud is no longer a tactical solution but rather a strategic enabler of connected economies. Technology leaders will orchestrate cloud ecosystems that connect employees, customers, partners, vendors, and devices to serve rising customer expectations. Firms will shift from being mere cloud adopters to becoming cloud companies themselves—stewards of their own ecosystems. This Forrester report—presented by Epicor—highlights the transformation taking place as we move to a world of connected cloud ecosystems, and it describes how: • The cloud economy disrupts business models • Rightsourcing is a key challenge to cloud success • You will orchestrate the cloud, and it will orchestrate you Download the report to learn more and discover why you should change the way you think about cloud.
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cloud, erp
    
Epicor

Forrester Wave: Enterprise Marketing Software Suites

Published By: Adobe     Published Date: Feb 13, 2018
Today, what separates great businesses from the good ones is the ability to provide customers with a meaningful experience — not just a great product or service. With our unique and comprehensive marketing cloud offering, Adobe is perfectly positioned to help your company transform into an experience business. See what businesses are doing with Adobe Marketing Cloud to deliver amazing experiences to their customers.
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Adobe

Forrester Wave: Digital Intelligence Platforms

Published By: Adobe     Published Date: Feb 13, 2018
To offer customers the experience they expect requires more than traditional analytics. You need digital intelligence. As we’ve evolved into a true Digital Intelligence Platform, we’re in the right position to help you offer amazing customer experiences across channels. See why we are listed as the only Leader in The Forrester Wave™: Digital Intelligence Platforms, Q2 2017.
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Adobe

Forrester Wave: Enterprise Marketing Software Suites

Published By: Adobe     Published Date: Feb 13, 2018
Today, what separates great businesses from the good ones is the ability to provide customers with a meaningful experience — not just a great product or service. With our unique and comprehensive marketing cloud offering, Adobe is perfectly positioned to help your company transform into an experience business. See what businesses are doing with Adobe Marketing Cloud to deliver amazing experiences to their customers.
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Adobe

Digital Experience Changes Everything

Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
Marketing and technology partners must collaborate as never before in order to delight and engage customers “in the moment.” Previously stove-piped functions are starting to work together to take a holistic approach to create great digital experiences at enterprise scale, but organizations see the need for more work to create relevant, integrated digital customer experiences in real time. IBM commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly, and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes, and culture to create digital customer experience in real time.
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digital experience, ibm digital, digital experience software
    
Group M_IBM Q1'18

The Forrester Wave™: Omnichannel Order Management, Q1 2016

Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
In this report, Forrester reveals how order management systems (OMS) solve the omni-channel deficiencies of traditional systems, allowing retailers to orchestrate complex order processing scenarios - from the point of capture, through the supply chain, and to the point of fulfillment. Read the report today.
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omnichannel order management, ebusiness, order management
    
Group M_IBM Q1'18

Forrester Market Overview: Endpoint Security Report Summary

Published By: BlackBerry Cylance     Published Date: Feb 08, 2018
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BlackBerry Cylance

The Forrester Wave™: Big Data NoSQL, Q3 2016

Published By: AstuteIT_ABM_EMEA     Published Date: Feb 02, 2018
The demand for databases is on the rise as organizations build next-generation business applications. NoSQL offers enterprise architecture (EA) pros new choices to store, process, and access new data formats, deliver extreme web-scale, and lower data management costs. Forrester’s 26-criteria evaluation of 15 big data NoSQL solutions will help EA pros understand the choices available and recommend the best for their organization. This report details our findings about how each vendor fulfills our criteria and where they stand in relation to each other to help EA.
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nosql, market, industries, strategy, presence, vendor
    
AstuteIT_ABM_EMEA

The Forrester Wave™: Big Data NoSQL, Q3 2016

Published By: AstuteIT_ABM_EMEA     Published Date: Feb 01, 2018
Why Read This Report The demand for databases is on the rise as organizations build next-generation business applications. NoSQL offers enterprise architecture (EA) pros new choices to store, process, and access new data formats, deliver extreme web-scale, and lower data management costs. Forrester’s 26-criteria evaluation of 15 big data NoSQL solutions will help EA pros understand the choices available and recommend the best for their organization. This report details our findings about how each vendor fulfills our criteria and where they stand in relation to each other to help EA.
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nosql, market, industries, strategy, presence, vendor
    
AstuteIT_ABM_EMEA

TEI Of ServiceNow Customer Service Management

Published By: Service Now     Published Date: Jan 26, 2018
Forrester conducted an in-depth interview of Epicor Software Corporation (“Epicor”) about their investment in ServiceNow for transforming their global support system. With ServiceNow, Epicor has consolidated over 15 CRM-based support systems and 50 customer portals into single global support platform for their 20,000 customers worldwide. Download this whitepaper to learn more of what Epicor has achieved.
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Service Now

TEI of ServiceNow Customer Service Management

Published By: Service Now     Published Date: Jan 26, 2018
ServiceNow commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying ServiceNow Customer Service Management throughout their customer support organization. This study provides a framework for evaluating the potential financial impact of investing in ServiceNow. Download this whitepaper to learn more about how Epicor has transformed with ServiceNow Customer Service Management.
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Service Now

On-Demand Webinar: Marketing Leaders' Customer Strategies are Failing

Published By: Resonate     Published Date: Jan 24, 2018
B2C marketers need CMOs and top Customer Insights leadership to guide their teams in driving customer-obsessed strategies. While most think they are, given regular interaction with customers, in reality, most marketing leaders still prioritize internal rubrics over solving actual customer problems. In this Resonate Webinar, featuring guest, Shar VanBoskirk, VP, Principal Analyst at Forrester Research, you’ll learn how to transform your marketing team into creators of post-digital brand experiences and leaders of enterprise-wide customer obsession. Key takeaways will include: - Why Marketing today is failing - How emphasis on customer understanding, brand strategy, and brand experience will turn Marketing into the leader in customer strategies for the entire firm - What Marketing Leadership must do in order to enact, and maintain this shift
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customer strategy, marketing strategy, consumer intelligence software
    
Resonate

The Forrester Wave™: Security Analytics Platforms, Q1 2017

Published By: Group M_IBM Q1'18     Published Date: Jan 16, 2018
In our 36-criteria evaluation of security analytics (SA) providers, we identified the 11 most significant ones — BAE Systems, E8 Security, Fortinet, Hewlett Packard Enterprise (HPE), Huntsman Security, IBM, Intel Security, LogRhythm, RSA, Securonix, and Splunk — and researched, analyzed, and scored them. This report shows how each provider measures up and helps security and risk (S&R) professionals make the right choice.
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security analytics platforms, ibm security, security analytics, security and risk
    
Group M_IBM Q1'18

The Total Economic Impact™ Of Cisco TrustSec Simplified Security Engineering And Reduced Operations

Published By: Cisco     Published Date: Jan 02, 2018
Cisco commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Cisco TrustSec software-defined segmentation. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Cisco on their organizations. To better understand the benefits, costs, and risks associated with TrustSec, Forrester interviewed four customers that had deployed TrustSec. The TrustSec software-defined segmentation solution simplifies the provisioning and management of highly secure access to network services and applications. Unlike access control mechanisms that work on network topology, TrustSec policies use logical grouping. Highly secure access is consistently maintained even as resources are moved in mobile and virtualized networks. A more detailed description of TrustSec is available on the Cisco TrustSec Overview page in this document.
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Cisco

ROI Report: Cost Savings & Benefits of Using Polycom Voice Solutions with Office 365 Cloud PBX

Published By: Polycom     Published Date: Dec 18, 2017
Learn how one organization with Polycom voice devices and Microsoft Office 365 realized a 109% risk-adjusted ROI and benefits of $1.6M over three years. By deploying Polycom voice solutions for Microsoft Office 365, an engineering firm was able to realize: $1.6M in total risk-adjusted benefits $1M in incremental revenue with more billable hours $537k in improved productivity $74k in phone purchase and installation cost savings $14k in employee relocation cost savings Learn more about the business benefits and cost savings attributed to Polycom voice solutions for Microsoft Office 365. The Total Economic Impact Of Polycom Solutions For Microsoft Office 365, a commissioned September 2016 study conducted by Forrester Consulting on behalf of Polycom and Microsoft.
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forrester, microsoft, polycom, communication integration, voice solutions, office 365, cloud pbx
    
Polycom

Forrester Analyst Paper: Hybrid cloud: Obvious reality or conservative strategy analyst paper

Published By: Red Hat     Published Date: Dec 15, 2017
Red Hat commissioned Forrester Consulting to evaluate cloud migration strategies of organizations by surveying 272 respondents and doing 4 interviews with cloud migrators at enterprises all over the world. Private cloud is still very much in the mix for enterprises actively migrating existing workloads to the public cloud. Read this paper to learn about their migration methods weighing criteria like cost and performance optimization, flexibility, speed, and methods for mitigating disruption.
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Red Hat
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