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Digital Ad Environments Need Health Checks Too

Published By: Oath     Published Date: Nov 06, 2017
42% of consumers make the internet their first stop for healthcare information, ranking the web second to actual physicians. Following this trend, healthcare marketers have increased their investment in a variety of digital advertising channels such as native, video, mobile, content and more in order to better educate and inspire healthcare consumers. But whatever digital channels healthcare marketers choose, the environment matters. Consumers make snap judgments about brands based on adjacency. Over two-thirds of your audience will feel less favorably towards a brand if its placed next to untrustworthy, offensive, or low-quality content. Fortunately for brands the flip side is also true, which is why it’s imperative that you guarantee ad placements that share digital space with premium content. With Oath’s reputation as a trusted publisher, healthcare brands can experience peace of mind knowing their consumers will make positive associations that will increase brand loyalty.
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healthcare, physicians, digital, advertising
    
Oath

The Future of Health is Cognitive: Harnessing data to improve healthcare delivery and outcomes

Published By: IBM Watson Health     Published Date: Oct 27, 2017
With the proliferation of health and fitness data due to personal fitness trackers, medical devices and other sensors that collect real-time information, cognitive computing is becoming more and more important. Cognitive computing systems, with the ability to understand, reason and learn while interacting with human-generated data, enable providers to find meaningful patterns in vast seas of information. IBM Watson Health is leveraging the power of cognitive computing to help providers make data-driven decisions to improve and save lives worldwide, while controlling healthcare costs. Read our whitepaper and learn about the new era of cognitive computing and how it can improve health outcomes, optimize care and engage individuals in making healthy choices.
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cognitive computing, data, insights, health outcomes, healthcare delivery, healthcare costs, care, healthy choices, engagement
    
IBM Watson Health

AlienVault® USM™: The Perfect Rx for HIPAA Compliance

Published By: AlienVault     Published Date: Oct 20, 2017
The security-oriented rule of the Health Insurance Portability and Accountability Act (HIPAA) is designed to ensure the confidentiality, integrity, and security of ‘electronic protected health information’ (ePHI). However, to comply with the Security Rule and to demonstrate that security controls are in place and working is no easy task, especially for today’s resource-constrained IT security teams. AlienVault® Unified Security Management™ (USM) helps you to accelerate your path to HIPAA compliance and simplifies maintaining your HIPAA certification thereafter. With multiple essential security capabilities together into a single platform, AlienVault USM gives you an affordable and easy-to-use solution to satisfy the HIPAA Security Rule, and provides highly customizable, predefined HIPAA compliance reports out of the box, making it fast and simple to get the visibility you need to maintain your organization’s security posture.
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AlienVault

Preparing healthcare organisations for the EU GDPR: A four step guide to compliance

Published By: Egress ABM Pilot     Published Date: Oct 09, 2017
Patients trust healthcare organisations with vast amounts of their sensitive data – not just details on their medical and social wellbeing, but also personally identifiable information such as dates of birth and residential addresses. People will always make mistakes – and, unfortunately, in busy and stressful workplaces, such as hospitals and medical clinics, the likelihood of this increases. Without the right processes and technologies in place to help overcome this to avoid mistakes, sensitive patient information remains at risk.
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data breach, it security, malicious spyware, security management, cloud security, system protection
    
Egress ABM Pilot

Endpoint Backup Compliance Considerations for HIPAA-regulated Enterprises

Published By: Druva     Published Date: Oct 02, 2017
To best address HIPAA compliance, maintain productivity, and mitigate risk in the mobile age, HIPAA-regulated enterprises need to ensure high standards of data security and privacy on all endpoint devices that contain or have access to protected health information (PHI). Get this white paper to learn: What HIPAA means for data on endpoint devices Features you should look for when evaluating endpoint backup solutions How to maintain HIPAA compliance whether data is stored on-premise or in the cloud What other organizations are doing to comply with HIPAA/HITECH
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hipaa, hipaa compliance, risk mitigation, data security, endpoint devices, protected health information
    
Druva

Protecting Data in the Healthcare Industry

Published By: Mimecast     Published Date: Aug 22, 2017
Healthcare organizations are a favorite target for determined attackers. Any disruption to critical services provides a strong incentive to pay a ransom and patient medical data is highly lucrative for the information it contains. Research finds that providers have traditionally under invested in IT security, which further compounds the problem. Read the report to learn: • Important cyber security risks • The impact of a data breach to your organization • Key regulations around the globe
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healthcare, data protection, patient medical data
    
Mimecast

Will Your Company Survive The Next Big Disruption? IT As The Great Enabler

Published By: Juniper Networks     Published Date: Jun 22, 2017
This study was conducted with independent global research firm Wakefield Research between November 24 through December 14th, 2015. The data was based on an online study of 20 content questions, plus screeners and demographics of 2704 respondents, in 8 markets: US, China, Australia, Japan, India, UK, Germany, and France. All respondents were restricted to the following industries: service provider organizations, healthcare, retail, and financial services. In this case, the definition of service provider includes companies offering web content services, cable, internet service providers, or telecom. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. Our team co-innovates with customers and partners to deliver automated, scalable and secure networks with agility, performance and value. Visit www.juniper.net for more information.
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security solutions, ransomware, security technologies, protection technologies, risk assessment, it security, server protection
    
Juniper Networks

Success Story: Parkland Health & Hospital System

Published By: Zebra Technologies     Published Date: Jun 15, 2017
Dallas-based Parkland Health & Hospital implemented a Zebra technology solution to create a mobile-enabled workforce at its new state-of-the-art hospital campus. That mobile solution enabled the nursing staff to focus on what’s most important — patient care. The solution gave nurses the ability to communicate in real time, access right-now information and take the right action with that information. Parkland’s leadership was able to track all patient activities from positive patient identification and specimen collection to laboratory specimen tracking and pharmacy medication administration. Additionally, hospital staff communication with voice and secure texting, along with patient alerts and alarms—all help increase patient safety, care and satisfaction.
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parkland health, hospital, system, zebra, mobile
    
Zebra Technologies

Population Health Management: Beyond the EHR

Published By: IBM Watson Health     Published Date: Jun 14, 2017
Electronic health records (EHRs) are necessary, but were not designed to anchor population health management (PHM). This is partly because they lack semantic interoperability, which is the ability of disparate information systems to share data and enable communications among users in a meaningful way. This paper explains how an approach that includes a care collaboration platform can manage population health by aggregating and normalizing the necessary data.
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ehr, ibm, health management, population health management, data aggregation, information systems
    
IBM Watson Health

Considerations for Building a Healthcare Sector Private Optical Network.

    
Ciena

Accelerating Compliance with Affordable Care Act Mandates and HIPAA Standards

Published By: IBM     Published Date: Jun 08, 2017
The healthcare payer ecosystem in the United States has changed dramatically over the last decade and is expected to evolve at an even faster pace over the next few years. Many world-class companies involved in healthcare payment processing are finding themselves constrained by their existing information technology infrastructure. The silos that they built around business-to-business (B2B) processing are constraining them, making it difficult to achieve governmental mandates and (more importantly) increase processing efficiency and competitive advantage. Gone are the days of a small set of data following static and simple standards traded between a limited set of organizations. Gone are the days where the rules for when data is valid versus invalid can expressed in a paragraph or two. Gone are the days when information about a healthcare payment was almost entirely about the "who," "when," and "how much."
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hipaa, healthcare, b2b, organizational strategy, affordable care
    
IBM

Map Your Journey to Modern Digital Healthcare

Published By: Oracle HCM Cloud     Published Date: May 25, 2017
The journey to digital healthcare begins with simply moving HR and other healthcare information to a digital format. An important next step is moving back-office operations to the cloud. Use the checklists of industry, technology and internal challenges facing healthcare organizations contained within this white paper to determine where you are on the cloud readiness spectrum, and begin creating a digital healthcare transformation plan for your organization.
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Oracle HCM Cloud

Clinical Integration: A Road Map to Accountable Care

Published By: IBM Watson Health     Published Date: Mar 03, 2017
In this on-demand webinar Jacqueline Matthews will share her insight with attendees on: - The current healthcare climate in moving from volume to value - The key components of clinical integration - The important role Information Technology plays in Clinically Integrated Networks
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ibm, watson, watson health, accountable care, clinical integration
    
IBM Watson Health

Break through the Noise and drive employee engagement

Published By: Castlight Health     Published Date: Feb 17, 2017
Benefits engagement is low. But employees are already overwhelmed with emails, texts, instant messages and more. Castlight Health can help to break through the noise. Their health benefits platform engages employees in their benefits, provides the right information at the right time and helps employees make better healthcare decisions.
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Castlight Health

Breakthrough the Noise and drive employee engagement

Published By: Castlight Health     Published Date: Feb 14, 2017
Benefits engagement is low. But employees are already overwhelmed with emails, texts, instant messages and more. Castlight Health can help to break through the noise. Their health benefits platform engages employees in their benefits, provides the right information at the right time and helps employees make better healthcare decisions.
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Castlight Health

Cutting Healthcare Costs by Turning Employees into Informed Consumers

Published By: Castlight Health     Published Date: Feb 14, 2017
Tired of year after year of healthcare cost increases, Steel Dynamics decided to fight back. They partnered with Castlight Health, a cloud-based provider of healthcare management services. Castlight Health’s health benefits platform armed employees with buying information — when and how they needed it. As a result, Steel Dynamics cut healthcare spending by approximately $500,000 in their first year with Castlight Health.
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Castlight Health

Castlight Health: Relationship Marketing Meets Employee Health

Published By: Castlight Health     Published Date: Feb 14, 2017
Help employees get the most from their health benefits — with Castlight Health. Their health benefits platform helps employees make smarter healthcare decisions. Castlight Health’s software recommends and shares only information, processes and tasks that are relevant to the employee. This gives employees the information they need, when they need it — without overwhelming them with unnecessary clutter.
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Castlight Health

Healthcare Edition: What's out there threatening your network?

Published By: Cox Business     Published Date: Dec 19, 2016
As the healthcare industry continues to move forward into an age of big data, optimization, and greater coordination of care through the capabilities of better networking technologies, opportunities have never been greater to use technology to truly improve how healthcare professionals interacts with patients. However, growing dependence on your network for everything from medical records to billing information can also mean that healthcare networks hold greater amounts of data than ever before. This makes them a tempting target for hackers.
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Cox Business

Healthcare Edition: Preventative vs. Reactionary DDoS Security

Published By: Cox Business     Published Date: Dec 19, 2016
In this white paper, we’ll look at Distributed Denial of Service (DDoS) attacks, why they pose a threat to healthcare and other networks, and how to protect against them. As we are expected to host more and more key information on our network, we increase our risk at risk for an attack that can shut down vital services or serve to support a malicious actor out to steal private data.
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Cox Business

Clinical Integration: A Road Map to Accountable Care

Published By: IBM     Published Date: Dec 15, 2016
In this on-demand webinar Jacqueline Matthews will share her insight with attendees on: - The current healthcare climate in moving from volume to value - The key components of clinical integration - The important role Information Technology plays in Clinically Integrated Networks
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ibm, watson, watson health, accountable care, clinical integration
    
IBM

Considerations for Building a Healthcare Sector Private Optical Network.

Published By: Ciena     Published Date: Nov 15, 2016
"In healthcare, as the trends supporting eHealth accelerate, the need for scalable, reliable, and secure network infrastructures will only grow. This white paper describes the key factors and technologies to consider when building a private network for healthcare sector enterprises, including: Transport Network Equipment Outside Fiber Plant Converged Platforms Reliability, Redundancy, and Protection Reconfigurable Networks Management Software Security Services, Operation, Program Management, and Maintenance Download our white paper to learn more."
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packet networking, packet networking portfolio, packet optical hie network, packet-optical transport, patient data security, private and hybrid cloud, private optical network for healthcare, private optical network for hospitals, rapidly growing bandwidth, real-time telesurgery video and data, remote imaging and diagnosis, simplify healthcare network operations, telehealth and telemedicine, telesurgery and video diagnosis, transfer massive imaging files, transmitting full-body mri images, transmitting genome data, transport network equipment, value-based care models, wan and lan convergence reduces
    
Ciena

The Top Five Advantages of Packet-Optical Networks for Healthcare.

    
Ciena

Healthcare Overcomes Difficulties With the Advantages of Hybrid Packet-Optical Networks.

    
Ciena

Thriving in the Era of Digital Banking

Published By: Comcast Business     Published Date: Nov 04, 2016
Technology has provided its share of pros and cons for the financial services industry. On one hand, it has created a level of transparency between customers and their financial health, giving them access to their account information and enabling them to apply for loans, transfer funds, pay bills and withdraw funds with the click of a mouse or the push of a few buttons. On the other hand, it has changed consumers’ expectations regarding banking as a whole, expecting a level of service other online sites provide, such as immediate customer assistance and problem resolution.
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Comcast Business

Case Study: Cutting Healthcare Costs by Turning Employees into Informed Consumers

Published By: Castlight Health     Published Date: Aug 02, 2016
"In this Constellation Research report, Principal Analyst Doug Henschen examines how Indiana manufacturer Steel Dynamics cut skyrocketing healthcare costs by turning their employees into informed healthcare consumers, saving millions. This inside look details how Castlight's health benefits platform provided Steel Dynamics employees with the combination of pricing information and quality measures they needed to make their own smart healthcare decisions. Download now to get the key takeaways and recommendations.
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castlight health, healthcare cost, benefits, human resources
    
Castlight Health
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