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Do More With Email Deliverability and Privacy

Published By: Oracle     Published Date: Sep 30, 2019
Email deliverability and privacy matters now more than ever. New and existing laws up the stakes for companies that don’t comply with standards and regulations. And today’s email marketers find it increasingly difficult to be heard. You need to master deliverability and privacy to tackle the noise generated by social media, other email marketers, and even word-of-mouth marketing. Your reputation as an email sender impacts your potential reach as a marketer. Here are some factors that can earn you a poor deliverability score and prevent emails from reaching your desired target: f Lack of adherence to an email privacy policy f Poor list management f Frequency and relevancy of sends f Complaints from recipients f Number of blocks f Spam trap hits f How people are engaging Getting your message delivered is vital to revenue performance. A slight increase at the top of the funnel can make a huge difference to your bottom line.
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Oracle

Introductory Guide to Web Personalization

Published By: Marketo     Published Date: Sep 03, 2019
Your website is the hub of interaction between your company and your customers, and in an increasingly competitive digital landscape, today's buyers aren't simply looking for a one-size-fits-all customer experience. Web personalization empowers you to provide more relevant experiences to online visitors and speak to them with personalized messages at scale. It enables you to communicate across all marketing channels with a consistent voice and user experience that builds trust, engagement, revenue, and loyalty. In this ebook, discover how to: Integrate web personalization into your marketing strategy Incorporate cross-channel marketing in your web personalization strategy Create content to maximize the impact of personalization Leverage AI and machine learning to provide personalized web content Measure impact and success Choose the right web personalization tool for you Build a website that accelerates engagement, conversion, and retention by downloading the Introductory Guide to
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Marketo

Leveraging Intelligent Process Automation: 1300% ROI Delivers $7M in New Revenue Streams

Published By: Automation Anywhere APAC     Published Date: Aug 15, 2019
Bancolombia is an award winning, full-service financial institution that provides banking services to customers in 12 different countries and is one of the 10th largest financial groups in Latin-America.With bots from Automation Anywhere, Bancolombia sifts through structured, semi-structured, and unstructured customer data to transform their BPM. Bots automate hundreds of processes and greatly increasing back office efficiency, saving Bancolombia a significant amount of time servicing customers. This has led to an increase in CSAT numbers and has created additional revenue streams.
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rpa, roi, digital workforce, customer story
    
Automation Anywhere APAC

Technical Brief: How Sub-Second Latency Streaming

Published By: Limelight Network     Published Date: Aug 12, 2019
Live streaming is attracting viewers online to watch major sports events, play games, participate remotely in educational opportunities, and bid at live auctions. But today, the latency of online video stream delivery is typically too long to provide the viewing experience users expect, resulting in unhappy viewers and lost revenue. Fortunately, new live streaming technology makes it possible to deliver live streams in less than a second, enabling exciting new experiences that engage viewers in multiple ways. For organizations that need to distribute live streams, it’s about increasing audience size and revenue. For viewers, watching streams in realtime with interactive data integrated with the live video enables new possibilities for how they can interact with you and each other. Read this brief to learn how sub-second latency streaming enables new business opportunities by making live viewing a more interactive social experience.
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Limelight Network

Italy’s largest service provider drives digitalization and revenue with Cisco Umbrella

Published By: Cisco Umbrella EMEA     Published Date: Aug 08, 2019
As Italy’s businesses grew increasingly vulnerable to the threat of ransomware, data breaches, and other malicious malware attacks, service provider Telecom Italia sought an innovative solution to effectively and efficiently protect the network and data of its business users. In this case study, you’ll read about how Italy’s largest service provider partnered with Cisco Umbrella to increase value for customers and accelerate their revenues with cloud security.
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Cisco Umbrella EMEA

451 Research: Public Cloud Payments Imperative

Published By: Stripe     Published Date: Aug 06, 2019
Payments is an increasingly strategic area of focus for enterprises, impacting market expansion, customer experience, business model evolution and, ultimately, revenue growth. As the role of payments in business strategy continues to expand, enterprises need secure, reliable and scalable infrastructure to underpin their transaction acceptance and processing capabilities. Stripe commissioned 451 Research to understand how large enterprise-scale merchants are thinking through their online payments infrastructure requirements. 451 Research surveyed 800 merchants across 8 countries, including a mix of business decision-makers from payments to finance to IT. KEY FINDINGS • 87% of mid- and large-sized businesses surveyed use the cloud as their dominant payments environment. • Nearly two-thirds of respondents using the public cloud for payments have seen improvements in security, innovation and uptime, while nearly three in five cited improved scalability. • Respondents using public-cloud-
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payment security, platform as a service (paas), foreign currency transactions, fraud protection, payment solutions
    
Stripe

Top 5 Salesforce integration patterns

Published By: MuleSoft     Published Date: Jun 27, 2019
As the leading CRM system, Salesforce can accelerate and increase sales, enhance customer loyalty, and grow marketing capabilities. But how can businesses extend Salesforce to streamline business processes and maximize services and solutions? Effective and efficient integration of Salesforce with adjacent enterprise systems — such as databases, ERP and CRM systems, and custom applications — is critical to enabling sales teams, increasing revenue, and better serving customers. Across the broad spectrum of Salesforce integration needs, patterns emerge for how to best address integration challenges. Integration patterns are the most logical sequence of steps to solving a specific type of integration problem. Learn how to synchronize CRM systems, migrate from legacy CRM systems, broadcast ERP data into your CRM system, and more. Download the whitepaper now.
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MuleSoft

Unlocking the Business Value of Blockchain Technology

Published By: Infosys     Published Date: Jun 14, 2019
The basic promise of blockchain is that it works as a global distributed ledger or database of things we value - everything from money, to creative work and votes - so these can then be managed and transacted in a trusted and secure manner. Yes, blockchain is a young technology, but well past its infancy. Today, the somewhat inflated expectations around the technology have been brought to a more realistic level and we are beginning to see practical applications across the enterprise. Although these are typically in the realm of reducing cost and/or time for transactions, improving product and system security, finding and preventing fraud and counterfeiting and increasing transparency, there are also instances of businesses relying on blockchain to create new revenue streams. Infosys recently commissioned an independent survey of senior executives worldwide. Download the report to read about their findings.
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Infosys

Unlock the Power of Data Capital: Accelerate DX

Published By: Dell APAC     Published Date: May 30, 2019
Digital transformation (DX) is reaching a macroeconomic scale. DX business objectives are balanced between tactical and strategic objectives and range from improvement in operational efficiencies and customer satisfaction to increasing existing product revenue to improving profit margins to launching new digital revenue streams. Successful DX relies on utilizing data for services as well as converting data into actionable insights. This reliance on data is contributing to a new digital era. 3rd Platform (cloud, social, mobile, and Big Data) computing is the underpinning of DX worldwide. It enables collection of a vast breadth of data sets and delivers the agility and efficiency needed to accelerate DX
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Dell APAC

Unlock the Power of Data Capital: Accelerate DX

Published By: Dell APAC     Published Date: May 30, 2019
Digital transformation (DX) is reaching a macroeconomic scale. DX business objectives are balanced between tactical and strategic objectives and range from improvement in operational efficiencies and customer satisfaction to increasing existing product revenue to improving profit margins to launching new digital revenue streams. Successful DX relies on utilizing data for services as well as converting data into actionable insights. This reliance on data is contributing to a new digital era. 3rd Platform (cloud, social, mobile, and Big Data) computing is the underpinning of DX worldwide. It enables collection of a vast breadth of data sets and delivers the agility and efficiency needed to accelerate DX
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Dell APAC

Unlock the Power of Data Capital: Accelerate DX

Published By: Dell APAC     Published Date: May 30, 2019
Digital transformation (DX) is reaching a macroeconomic scale. DX business objectives are balanced between tactical and strategic objectives and range from improvement in operational efficiencies and customer satisfaction to increasing existing product revenue to improving profit margins to launching new digital revenue streams. Successful DX relies on utilizing data for services as well as converting data into actionable insights. This reliance on data is contributing to a new digital era. 3rd Platform (cloud, social, mobile, and Big Data) computing is the underpinning of DX worldwide. It enables collection of a vast breadth of data sets and delivers the agility and efficiency needed to accelerate DX
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Dell APAC

Unlock the Power of Data Capital: Accelerate DX

Published By: Dell APAC     Published Date: May 29, 2019
Digital transformation (DX) is reaching a macroeconomic scale. DX business objectives are balanced between tactical and strategic objectives and range from improvement in operational efficiencies and customer satisfaction to increasing existing product revenue to improving profit margins to launching new digital revenue streams. Successful DX relies on utilizing data for services as well as converting data into actionable insights. This reliance on data is contributing to a new digital era. 3rd Platform (cloud, social, mobile, and Big Data) computing is the underpinning of DX worldwide. It enables collection of a vast breadth of data sets and delivers the agility and efficiency needed to accelerate DX
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Dell APAC

The Buyer’s Guide to Financial Management Software

Published By: Oracle     Published Date: May 20, 2019
Managing your company’s financials is the backbone of your business and is vital to the long-term health and viability of your company. Yet attention to your bottom line often takes a back seat during times of increasing revenues and growth. To continue applying the necessary financial rigor to support rapid growth, the accounting department needs the right tools to most efficiently do their job. This white paper outlines the 10 essentials of a complete financial management system and how the right solution can help you keep up with the rapidly changing business world.
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Oracle

Server Upgrade Cycles: Why Faster Is Better

Published By: IBM APAC     Published Date: May 14, 2019
Digital transformation (DX) continues to headline business initiatives as companies look to remain competitive in the rapidly changing IT landscape. Organizations are increasingly investing in and implementing next-generation applications and architectures such as software-defined IT and hybrid IT to drive higher levels of efficiency and agility. These modern technologies and architectures, however, also require organizations to evolve their underlying infrastructure to support new capabilities and demands. Recent strength in the server market, which continues to operate in a marketwide refresh cycle, illustrates the growing demand for new infrastructure. 1Q18 marked the server market's fifth consecutive quarter of both shipment and revenue growth and represented a fourth consecutive quarter of year-on-year ASP growth, as customers continue to replace aging server infrastructure with more powerful and efficient systems that leverage the latest platform developments from processor supp
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IBM APAC

9 Steps to Boost Sales Productivity

Published By: Seismic     Published Date: May 14, 2019
Sales productivity is the #1 challenge for almost 2/3 of B2B organizations.* Although organizations are placing a bigger focus on growing their sales teams and increasing win rates, most aren't able to scale their processes, best practices, and sales tools effectively. Even a small productivity boost means more time spent selling, more prospects and as a result, more revenue. In this guide you'll discover why your organization should prioritize improving sales productivity and 9 steps you can take now to improve sales productivity and grow your sales pipeline. *The Bridge Group
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Seismic

Leveraging Intelligent Process Automation: 1300% ROI Delivers $7M in New Revenue Streams

Published By: Automation Anywhere APAC     Published Date: Apr 18, 2019
Bancolombia is an award winning, full-service financial institution that provides banking services to customers in 12 different countries and is one of the 10th largest financial groups in Latin-America.With bots from Automation Anywhere, Bancolombia sifts through structured, semi-structured, and unstructured customer data to transform their BPM. Bots automate hundreds of processes and greatly increasing back office efficiency, saving Bancolombia a significant amount of time servicing customers. This has led to an increase in CSAT numbers and has created additional revenue streams.
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Automation Anywhere APAC

Harvard Business Review Paper- The New Science of Sales Performance

Published By: Anaplan     Published Date: Apr 02, 2019
49% surveyed cite insufficient revenue growth as the top pressure motivating sales performance management initiatives. And on top of that, 58 percent of sales reps are struggling to meet their current sales quotas. In this winner-takes-all market, sales leadership is faced with an uphill battle in driving sales performance. The pressure on sales to meet and exceed ever-increasing revenue targets is higher than ever before. Download this exclusive report to learn new insights on how sales performance data and analytics are driving peak sales performance.
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Anaplan

The Definitive Guide to Marketing Metrics and Analytics

Published By: Marketo     Published Date: Mar 18, 2019
The role of marketing is constantly evolving. More than ever, marketing has to prove its impact on the success of the business. Outside executives often believe that marketing exists solely to support sales, or as an arts function that hosts company events and puts logos on t-shirts. With the pressure increasing, the growing imperative for marketers to prove their worth has arrived. It’s time for marketers to take control over the revenue process, earn the respect of their organizational peers, and earn a seat at the table. What must marketers do to be seen as an integral part of the machine that drives revenue and growth? Download The Definitive Guide to Marketing Metrics and Analytics to learn about: Establishing a culture of accountability Planning programs with ROI in mind Creating a framework for measurement Embracing revenue performance management Mastering the art of forecasting Building dashboards to inform complex decisions Implementation across teams, tactics, and technolog
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Marketo

The future of financial planning and analysis (FP&A): Robotized and digital

Published By: Infosys BPM Ltd     Published Date: Feb 12, 2019
The role of FP&A professionals during the first two weeks of the month entails rushing for month closure, gathering data sets, reports, and scrutinizing, processing and analyzing data in Excel workbooks in discussion with the top management. Increasing revenues, optimizing costs, and aligning with the overall business strategy are a few familiar goals laid down for financial planning and analysis (FP&A) professionals. These goals trickle down from finance leaders who are under constant pressure to provide accurate and timely reporting and analysis to support effective decision making. Read on to know how can digitizing FP&A help the finance team to make more robust decisions and be a key part of the finance transformation.
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Infosys BPM Ltd

The Definitive Guide to Lead Generation

Published By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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Marketo

Tech Trends 2019 InfoGraphic

Published By: Comcast Business     Published Date: Feb 06, 2019
Just like your business, technology never stops advancing. Each year, there are new ways that technology can automate processes, lower costs, and enhance customer and employee satisfaction - all with the goal of increasing revenue! And while it can be difficult to change how your business works, leaving old methods behind and embracing new technology can help lead your business to more success and growth.
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network, technology, digital transformation, tech future, enterprise technology, networking, sd_wan, internet, ethernet, unified communication, digital initiative, digital first, cloud, sdn, software-defined-networking, gig speed, mobile, big data, analytics, automation
    
Comcast Business

How Italy’s largest service provider leverages security to drive digitalization and raise revenues

Published By: Cisco Umbrella EMEA     Published Date: Feb 06, 2019
Organization: Telecom Italia (TIM) Headquarters: Milan, Italy Users: 600,000 Objective: As Italy’s businesses grew increasingly vulnerable to the threat of ransomware, data breaches, and other malicious malware attacks, service provider TIM sought an innovative solution to effectively and efficiently protect the network and data of its business users. Solution: Cisco Umbrella for Service Providers (SPs) Impact: • Rolled out TIM Safe Web to more than 600,000 customers, with less than 1 in 10,000 customers opting out of the service • Provided TIM with a unique competitive differentiator • Created an incremental revenue stream for TIM
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Cisco Umbrella EMEA

APIs and the language of business collaboration

Published By: Red Hat     Published Date: Jan 07, 2019
A business survives when it extends its core competencies in new ways. Increasingly, one of the paths to innovation lies with application programming interfaces (APIs). APIs allow a business to take traditional revenue (and traditional customer and partner interactions) and carry them into a different technological foundation. This enables new customer and ecosystem relationships that can monetize the organization’s core assets and lead to sustained growth and new value and revenue streams.
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Red Hat

Predictive IT: How Leading Organizations use AI to Deliver Exceptional Customer Experiences

Published By: Splunk     Published Date: Nov 29, 2018
From protecting customer experience to preserving lines of revenue, IT operations teams face increasingly complex responsibilities and are responsible for preventing outages that could harm the organization. As a Splunk customer, your machine data platform empowers you to utilize machine learning to reduce MTTR. Discover how six companies utilize machine learning and AI to predict outages, protect business revenue and deliver exceptional customer experiences. Download the e-book to learn how: Micron Technology reduced number of IT incidents by more than 50% Econocom provides better customer service by centralizing once-siloed analytics, improving SLA performance and significantly reducing the number of events TransUnion combines machine data from multiple applications to create an end-to-end transaction flow
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predictive it, predictive it tools, predictive analytics for it, big data and predictive analytics
    
Splunk

White Paper: Lab-to-EHR Integration as a Competitive Advantage

Published By: SmartLink Health     Published Date: Oct 25, 2018
EHR integration has never been a greater conundrum for clinical labs. On the one hand, it’s simply unaffordable. On the other, it’s quickly becoming a business requirement that will determine your lab’s long-term viability in an increasingly competitive market. Download this white paper and you’ll discover a new, affordable, and innovative front-end integration approach that can: • Reduce incomplete lab orders and associated labor costs • Improve customer satisfaction and “stickiness” in your accounts • Grow both new and existing customer revenue
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SmartLink Health
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