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Digital Insurance Engagement Planner

Published By: Moxie     Published Date: Aug 08, 2018
Achieve your goals by successfully mapping common sources of customer struggle to the right engagement opportunities. With ever changing customer expectations and behaviors in the new Guided Economy, a Large National Insurance provider decided to build a competitive advantage to: improve customer experience boost engagement escalate lead acquisition increase conversion across digital platforms By mapping struggle to engagements, digital channels are used to help customers select the right products, complete web forms, or become new customers.
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customer, opportunities, engagement, planner, digital templates, insurance, financial services, banking
    
Moxie

Mapping the consumer journey: from physical to digital

Published By: HERE Technologies     Published Date: Jul 19, 2018
With big data, you can understand your consumers better than ever before. But for smarter advertising, you need to harness a more complete view of your consumers, both online and offline. HERE Technologies enables advertisers to make sense of their dynamic user data and build more actionable insights, through audience segmentation, real-time location targeting and attribution.
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HERE Technologies

Location Intelligence: Bridging the Biggest Gap in Advertising

Published By: HERE Technologies     Published Date: Jul 19, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies

HERE ranked a leader in Ovum’s Location Platform Index, 2H17

Published By: HERE Technologies     Published Date: Jul 19, 2018
A growing urban population is putting increasing pressure on infrastructures – and creating a bigger challenge for governments to meet their safety, road performance and cost saving targets. Modern location mapping platforms are growing in accuracy and capabilities – giving governments a way to provide real-time, personalized and integrated mobility services to citizens. In Ovum’s Location Platform Index, 2H17, HERE has been ranked a leader based on overall reach and completeness – and the leader for platform completeness. In this report, you can see exactly how we measure up in the market against some of the leading competition.
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HERE Technologies

What is Projection Mapping?

Published By: Epson     Published Date: Jun 22, 2018
Projection mapping is the projection of video, animation, and other colorful displays onto three-dimensional surfaces within venues, such as sports stadiums, night clubs, and concert halls. Once available for only big-budget productions, recent advances in projector technology deliver affordable, bright, high-quality, high-lumens projection that is within the reach of virtually any venue owner or manager.
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Epson

Service visibility: A road map for IT Operations and managing your EHR system

Published By: ServiceNow     Published Date: May 29, 2018
Get an accurate, up-to-date view of how all your EHR hospital services are delivered -- without all the pain of manual mapping.. Learn how improved EHR service visibility dramatically improves service quality, reduces risk, and drives down costs
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ServiceNow

Increase Service Visibility with A Single System of Record

Published By: ServiceNow     Published Date: May 15, 2018
A comprehensive service visibility strategy with automated infrastructure discovery and service mapping gives a clear view into business-critical services. Quickly locate potential problems before downtime happens. Learn best practices to develop your service visibility framework. Read this eBook.
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ServiceNow

Service Visibility: Your Green Light to a Clear Road Ahead

Published By: ServiceNow     Published Date: May 15, 2018
Increase service visibility and improve your service delivery by efficiently mapping IT infrastructure to business-critical services. Shine a spotlight on IT issues that threaten your business services. Read this eBook and learn how to transform the way you solve IT service delivery issues today.
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ServiceNow

Digital Engagement Planner

Published By: Moxie     Published Date: Feb 08, 2018
Achieve your goals by successfully mapping common sources of customer struggle to the right engagement opportunities. With ever changing customer expectations and behaviors in the new Guided Economy, Crate and Barrel decided to build a competitive advantage to improve customer experience, engagement, and acquisition across mobile and desktop shoppers. By mapping struggle to engagements, digital channels are used to help shoppers select the right products, complete orders, or process payment transactions in a PCI-compliant environment.
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customer, opportunities, engagement, planner, digital, templates
    
Moxie

Managed DNS Evaluation Guide

Published By: Oracle Dyn     Published Date: Dec 06, 2017
Every user’s first interaction with your website begins with a series of DNS queries. The Domain Name System (DNS) is a distributed internet database that maps human-readable names to IP addresses, ensuring users reach the correct website when entering a URL. DNS mappings are maintained in special-purpose servers called DNS nameservers. When a user enters your company’s URL, a DNS query is routed to a DNS nameserver containing the address mappings for your company’s internet domain.
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traffic, dns, internet, visibility, programming, interfaces, optimization, routing
    
Oracle Dyn

Managed DNS Evaluation Guide

Published By: Oracle     Published Date: Nov 30, 2017
Every user’s first interaction with your website begins with a series of DNS queries. The Domain Name System (DNS) is a distributed internet database that maps human-readable names to IP addresses, ensuring users reach the correct website when entering a URL. DNS mappings are maintained in special-purpose servers called DNS nameservers. When a user enters your company’s URL, a DNS query is routed to a DNS nameserver containing the address mappings for your company’s internet domain.
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traffic, dns, internet, visibility, programming, interfaces, optimization, routing
    
Oracle

Leveraging SciFi and Exponential Technology Horizon Mapping to Navigate an Uncertain Future

Published By: Singularity University     Published Date: Oct 20, 2017
Technologies are accelerating at an exponential rate, yet most organizational structures and processes remain stubbornly linear. Yesterday’s best practices are no longer sufficient to succeed in today's fast-paced, tech-driven, disruptive world. Instead, new mindsets and skill sets are required for leaders to envision the future and stay ahead of competitors.
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Singularity University

Managed DNS Evaluation Guide

Published By: Oracle     Published Date: Jul 05, 2017
Every user’s first interaction with your website begins with a series of DNS queries. The Domain Name System (DNS) is a distributed internet database that maps human-readable names to IP addresses, ensuring users reach the correct website when entering a URL. DNS mappings are maintained in special-purpose servers called DNS nameservers. When a user enters your company’s URL, a DNS query is routed to a DNS nameserver containing the address mappings for your company’s internet domain.
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advanced traffic steering, global internet visibility, open programming interfaces, risk management tools, secondary dns
    
Oracle

Mapping Your IT Roadmap

Published By: Staples     Published Date: Jun 01, 2017
Where IT departments were once considered a cost of doing business, today's data center is part of the strategic planning that drives the company forward and increases return for stakeholders. Creating a roadmap for your IT strategy and infrastructure requires careful planning, along with a thorough evaluation of your current state and a detailed view of what you wish to accomplish. Read this white paper to get the big picture of what is necessary to create the best cooperative experience for your data center, office operations, and end users.
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staples business advantage, it strategy, it infrastructure
    
Staples

How to Build a High-Performing IT Team

Published By: Puppet     Published Date: Mar 09, 2017
DevOps cuts deep and wide through industries, company sizes, and technology environments. Yet, DevOps is never done — it’s about continual learning and improvement rather than an end state. Puppet is here to help. We draw on the success stories and lessons learned at organizations that are already driving improved performance and better business outcomes with their DevOps initiatives. This handbook captures five essential phases for mapping out a DevOps journey: 1. Build the business case for DevOps. 2. Address the biggest challenges to DevOps success. 3. Develop a performance-driven team structure. 4. Choose the right Tools and processes. 5. Plan your key implementation phases.
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Puppet

Backing Into Your Lead Goals: How many leads do you need?

Published By: LeadGenius     Published Date: Dec 22, 2016
To hit your revenue goals, you need to know your lead targets. In this short whiteboard video, Anand Kulkarni, Co-Founder of LeadGenius, shows marketing and sales leaders how to maximize pipeline predictability by backing out of their revenue goals.
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decision making panel, org chart, b2b sales, mapping accounts, target account mapping, sales strategy, buyer personas, target accounts, account based marketing, abm, account based sales development, account mapping, marketing operations, sales operations, marketing strategy
    
LeadGenius

The Ultimate Marketer's Guide to Mapping Your Buyer's Journey

Published By: Crownpeak     Published Date: Jul 21, 2016
This Ultimate Guide to Mapping the Buyer's Journey will show you how to: - Identify and develop customer personas specific to your business - Map your buyer's journey from consideration to purchase based on persona - Create content based on every stage of the buyer's journey - Effectively reach customers by aligning your content with their needs
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crownpeak, marketer, buyer's journey, customer reach, marketing, consumer behavior, customer reach, content marketing, personas, customer experience, digital strategy
    
Crownpeak

NSS Labs - Web Application Firewall (WAF) Analysis Security Value Map™ (SVM)

Published By: Citrix Systems     Published Date: Feb 10, 2016
Empirical data from individual Product Analysis Reports (PARs) and Comparative Analysis Reports (CARs) is used to create the unique Security Value Map™ (SVM). The SVM illustrates the relative value of security investment options by mapping security effectiveness and value (TCO per protected - connections per second (CPS)) of tested product configurations. The SVM provides an aggregated view of the detailed findings from NSS Labs’ group tests. Individual PARs are available for every product tested. CARs provide detailed comparisons across all tested products in the areas of: ? Security ? Performance ? Total cost of ownership (TCO)
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Citrix Systems

NSS Labs - Web Application Firewall (WAF) Security Value Map™

Published By: Citrix Systems     Published Date: Feb 10, 2016
Empirical data from our individual Product Analysis Reports (PARs) and Comparative Analysis Reports (CARs) is used to create the unique Security Value MapTM (SVM). The SVM provides a quick, clear overview of the relative value of security investment options by mapping security effectiveness and value (TCO per protected-CPS) of tested product configurations.
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Citrix Systems

NSS Labs - Web Application Firewall (WAF) Analysis Security Value Map™ (SVM)

Published By: Citrix Systems, Inc.     Published Date: Jan 19, 2016
The SVM illustrates the relative value of security investment options by mapping security effectiveness and value of tested product configurations. The SVM provides an aggregated view of the detailed findings from NSS Labs’ group tests.
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citrix, firewall, security, svm, firewalls, intrusion prevention, web service security, data protection
    
Citrix Systems, Inc.

NSS Labs - Web Application Firewall (WAF) Security Value Map™

Published By: Citrix Systems, Inc.     Published Date: Jan 19, 2016
The SVM provides a quick, clear overview of the relative value of security investment options by mapping security effectiveness and value of tested product configurations.
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citrix, waf, firewall, tco, security, network security, application security, firewalls
    
Citrix Systems, Inc.

Next Generation Firewall (NGFW) Security Value Map

Published By: Cisco     Published Date: Jan 08, 2016
The SVM provides a quick, clear overview of the relative value of security investment options by mapping security effectiveness and value (TCO per protected Mbps) of tested product configurations.
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cisco, ngfw, security, svm, firewall, protection, leader, enterprise applications, business technology
    
Cisco

Unlock the Secrets of Content ROI

Published By: Meltwater     Published Date: Oct 14, 2015
What can you do to make sure your content gets noticed? While many companies are spending an inordinate amount of time and money crafting and promoting content for prospects and customers, 60% to 70% of this B2B content goes unused. It’s time to explore the nuances of customer motivation and decision-making and find those moments when we can inspire and engage our customers. Download our e-book on mapping content to complex and unpredictable customer journeys, by Douglas Karr, founder of the Marketing Technology Blog.
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meltware, content roi, b2b, customer motivation, knowledge management, data management
    
Meltwater

Optimizing Cloud for Visibility, Control, and Performance

Published By: BMC Software     Published Date: Jul 22, 2015
In this white paper by EMA, you’ll learn how application discovery and dependency mapping can help you: • Meet granular targets for availability, cost, and time-to-revenue for cloud services. • Accelerate mean time to repair (MTTR) while communicating better with stakeholders. • Manage even the most complex hybrid environments more efficiently and effectively. • Understand the impact of proposed changes and potential security risks to guide decision-making.
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cloud, hybrid environments, application discovery mapping, application dependency mapping, security risks
    
BMC Software

Lean Content Marketing

Published By: Marketo     Published Date: Jul 13, 2015
This ebook goes through tried and true strategies for lean content marketing—so you can extend the value of all your thought leadership.
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content marketing, content strategy, collaboration, content creation, content contribution incentives, content planning, content mapping
    
Marketo
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