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How Connected TV Outperformed Traditional TV in Driving Local Customer Purchases

Published By: Location3     Published Date: Oct 07, 2019
As a result of our ability to more efficiently target prospective Edible Arrangements customers using programmatic, Connected TV media buys, we were able to drive significant increases in total sales and total revenue while spending nearly 76% less in advertising dollars than Traditional TV. In addition, customers engaged via our Connected TV advertising purchased both higher quantities of Edible Arrangements’ items and higher priced items as a result. In conclusion, our test proved our hypothesis that Connected TV can drive significantly better ROI than traditional television advertising.
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Location3

Emerging Topics In Health Care

Published By: SAS     Published Date: Jun 27, 2019
The health care world is changing. And data has a role to play in that change. Traditional health care systems are becoming more accessible and convenient, while also offering lower priced options. Proactive care — rather than reactive — is expected, including a shift from disease management to disease prevention. Likewise, a greater emphasis on personalized delivery, including understanding populations, has led to increased precision in holistic care management. Combining conventional data sources with data from previously untapped data sources — such as electronic health records, wearables, social determinants, social media, genetics and diagnostics — creates new possibilities for understanding the patterns, relationships, and predictors of wellness and health. Keep reading this e-book to discover how health care leaders are generating new opportunities for innovation and transforming how care is delivered.
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SAS

How Connected TV Outperformed Traditional TV in Driving Local Customer Purchases

Published By: Location3     Published Date: May 29, 2019
As a result of our ability to more efficiently target prospective Edible Arrangements customers using programmatic, Connected TV media buys, we were able to drive significant increases in total sales and total revenue while spending nearly 76% less in advertising dollars than Traditional TV. In addition, customers engaged via our Connected TV advertising purchased both higher quantities of Edible Arrangements’ items and higher priced items as a result. In conclusion, our test proved our hypothesis that Connected TV can drive significantly better ROI than traditional television advertising.
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connected tv, traditional tv, programmatic, positive roi, digital advertising, digital marketing, local marketing, marketing, franchise, franchisor, multi-location business, paid media
    
Location3

Outbound Chinese Tourism - A Global Opportunity for Merchants

Published By: Global Payments     Published Date: May 02, 2019
The economic face of the APAC region is changing. While the East has long been considered a source of competitively priced raw materials and manufacturing services, the spending power of its inhabitants - and their increased fondness for international travel - has transformed it into a force to be reckoned with. It’s estimated that, over the next five years, 88% of the growth in the global middle class will be in the Asia Pacific region.1 If multinational companies hope to take advantage of this vast new target market, they will need to adapt their expansion strategies and offer APAC customers a tailored retail experience.
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apac growth, global payments, luxury brands, trusted payments, localized purchasing, retail, wechat pay, alipay, chinese wallets, global commerce, mobile payments, alternative payment methods, chinese wallets, international payment solutions
    
Global Payments

How Data Temperature Drives Data Placement Decisions—and What to Do About It

Published By: DataCore     Published Date: Apr 23, 2019
The emphasis on fast flash technology concentrates much attention on hot, frequently accessed data. However, budget pressures preclude consuming such premium-priced capacity when the access frequency diminishes. Yet many organizations do just that, unable to migrate effectively to lower cost secondary storage on a regular basis. In this white paper, explore: • How the relative proportion of hot, warm, and cooler data changes over time • New machine learning (ML) techniques that sense the cooling temperature of data throughout its half-life • The role of artificial intelligence (AI) in migrating data to the most cost-effective tier.
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storage tiering, auto tiering, all-flash array, ssd, software defined storage, hyperconverged, data migration, storage migration
    
DataCore

Putting Data and Analytics to Work in Health and Human Services

Published By: IBM Watson Health     Published Date: Dec 20, 2018
In this webinar, experts discuss how data and analytics can be applied to improve health program outcomes and how social determinants of health affect risk. It includes a case study on how the application of advanced analytic methods helped to decipher the impact of high-priced specialty drugs on the overall population. The experts also address how artificial intelligence can drive better decision-making, improve population health and cut costs.
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government, health and human services, artificial intelligence, data, cognitive insights, long-term care, case study, analytics, social program management, spm, healthcare technology, high-priced drugs, specialty drugs, population health
    
IBM Watson Health

See how Wasabi is transforming cloud storage with a radical, low-priced solution.

Published By: Wasabi     Published Date: Nov 13, 2018
For the past decade Amazon, Google and Microsoft offering comparable service have dominated cloud storage. Armed with revolutionary technology, Wasabi is transforming what technology can be and do. It is bringing low cost and high speed storage to everyone, eliminating vendor lock-in, and complicated tiers and pricing plans. In this white paper we focus on cloud storage pricing, comparing the economics of Wasabi versus the leading cloud storage options.
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Wasabi

A Buyer's Guide to Affiliate Management Software

Published By: Impact Radius     Published Date: Oct 10, 2014
Performance marketing relies on accurate tracking, hence tracking technology and software to manage partners is essential to the success of performance-priced programs. Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
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Impact Radius

How One Unified Storage System Can Meet All the Needs of Your Small Business

Published By: CDW     Published Date: Sep 15, 2014
Learn how one unified storage system can meet all the needs of your small business while it continues to grow and see how a better storage system will help your organization expand as you collect more data.
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affordable, solution-focused, unified, storage, platform, smaller businesses, software, application, priced, manage, provision, protect, series, automated, deliver, data management
    
CDW

How to Get a Single Storage Solution to Solve All Your Company’s Needs

Published By: CDW     Published Date: Sep 15, 2014
Learn how you can safely store your massive amounts of data with a single storage solution.
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affordable, solution-focused, unified, storage, platform, smaller businesses, software, application, priced, manage, provision, protect, series, automated, deliver, data management
    
CDW

EMC Symmetriz VMAX 20K

Published By: CDW     Published Date: Sep 10, 2014
Enterprise-critical applications—those which drive the core of an organization—require the highest availability infrastructure to support the most stringent service levels. EMC meets this need with a high performing, functionally capable, and competitively priced high-end networked storage system—the EMC® Symmetrix® VMAX® 20K system with the Enginuity™ operating environment. The VMAX 20K scale-out architecture helps organizations exceed the performance and capacity demands of hyper-consolidation, cloud deployments, and all-virtual Software Defined Data Centers (SDDCs), while simplifying the costs of data management.
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storage
    
CDW

How Customer-Centric Transformation Can Increase Revenue

Published By: IBM     Published Date: Jun 20, 2013
The global financial crisis of 2008 still reverberates today. Sluggish economic growth, stricter regulatory requirements and rapidly changing consumer behavior are placing unprecedented demands on the banking industry. In recent years, banks – particularly those with substantial retail operations – have relied on the lethargy of their customers to maintain their business. Customer loyalty has been based more on proximity of local branches and convenience of ATM networks than the quality of customer care or products and services priced and tailored to a bank’s best customers. In response to the financial crisis, banks have focused on wringing complexity and costs from their systems – exacerbated by mergers and acquisitions – while dealing with new and tighter regulations. Yet, their traditional “one-size-fits-all” mass-marketing approach to customers has remained constant.
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customer-centric, increase revenue, relationships, operations
    
IBM

Whitepaper - Next-generation data protection for midsized companies.

Published By: IBM     Published Date: Oct 21, 2009
The purpose of this white paper is to provide an overview of next-generation data protection and recovery options that are designed and priced specifically for small and midsized businesses (SMBs).
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data protection, ibm, recovery point objective, rpo, backup, ngdp, disk-based backup, disaster recovery, business continuity, tivoli, backup and recovery
    
IBM

Next-Generation data protection for mid-sized companies

Published By: IBM     Published Date: Sep 10, 2009
You feel the same pressures to secure your data as a massive corporation does, but without the massive budget. This white paper gives an overview of next-generation data protection and recovery options designed and priced for small and mid-sized business.
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ibm, data protection and recovery options, disaster recovery, application protection and recovery, e-mail object recovery, business continuity and resiliency, backup and recovery, storage area networks, business continuity, security management, wireless security
    
IBM

NetBenefit: Hosting Provider Uses Virtualization to Expand Services and Reduce Costs

Published By: Dell Windows Server     Published Date: Jan 16, 2009
NetBenefit is a leading provider of managed hosting services in the United Kingdom. Faced with ever more expensive London data center costs, the company decided to implement the Windows Server 2008 operating system featuring Hyper-V virtualization technology to give it the ability to create competitively priced entry-level virtual machines to complement its existing managed hosting services.
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dell, netbenefit, managed hosting services, data center costs, windows server 2008, hyper-v, virtualization technology, virtual machines, platforms, server virtualization, windows, windows server
    
Dell Windows Server

How IBM Serves Smaller and Mid-Sized Companies

Published By: IBM     Published Date: Sep 18, 2008
IBM is committed to helping companies of all sizes stay competitive and grow. The IBM Express Advantage program, supported by a vast network of local IBM Business Partners, makes it simple to get exactly what you need from IBM. Download and browse the IBM Express Advantage catalog that’s full of useful offerings designed and priced especially for mid-sized companies.
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ibm, ibm mmdg, smb, smbs, small business, networking, infrastructure, network management, small business networks
    
IBM

The IBM System Storage DS Family Offers Flexible, Scalable Storage Options

Published By: IBM     Published Date: Jun 19, 2008
Storage infrastructure simplification is an important step a business can take toward meeting the needs of an on-demand business environment. The IBM System Storage DS Family can support business continuity and improve information lifecycle management with competitively priced storage options. Learn more about all the features and products in the IBM System Storage DS Family lineup.
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infrastructure, storage, storage management, ibm, ibm system storage, ds family, express seller
    
IBM

IBM System Storage DS: Reliable Data Storage for Financial Institutions

Published By: IBM     Published Date: Jun 19, 2008
Storage infrastructure simplification is an important step a financial institution can take toward meeting the needs of an on-demand business environment. The IBM System Storage DS Family can support business continuity and improve information lifecycle management with competitively priced storage options.
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ibm, storage, storage management, ds family, express seller, storage virtualization, virtualization, virtual storage, infrastructure
    
IBM

IBM System Storage DS: Reliable Data Storage for the Telecom Industry

Published By: IBM     Published Date: Jun 19, 2008
Storage infrastructure simplification is an important step a telecommunications business can take toward meeting the needs of an on-demand business environment. The IBM System Storage DS Family can support business continuity and improve information lifecycle management with competitively priced storage options. Learn how the IBM Systems Storage DS Family is an ideal partner for businesses in the telecom industry looking for secure and resilient data storage
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ibm, storage, telecom, storage management, system storage, ds family, express seller, infrastructure
    
IBM

IBM System Storage DS: Reliable Data Storage for the Electronics Industry

Published By: IBM     Published Date: Jun 19, 2008
Storage infrastructure simplification is an important step an electronics business can take toward meeting the needs of an on-demand business environment. The IBM System Storage DS Family can support business continuity and improve information lifecycle management with competitively priced storage options. Learn how the IBM Systems Storage DS Family is an ideal partner for businesses in the electronics industry looking for secure and resilient data storage.
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ibm, express seller, storage management, storage, infrastructure
    
IBM

Front-Line Malicious Code Defense for the Enterprise from a Single Management Console

Published By: LANDesk     Published Date: Feb 12, 2007
This white paper discusses how the new LANDesk® Antivirus solution, available as an add-on to LANDesk® Management Suite and LANDesk® Security Suite, provides a competitively priced, front-line malware and malicious code defense for all network endpoints, including workstations, file servers, mail systems and Internet gateways.
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network security, security, anti virus, virus, viruses, antivirus, anti-virus, malware, internet security, web security, endpoint security, end point security, end-point security, intrusion prevention, landesk
    
LANDesk
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