sales enablement

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Sales Enablement Readiness

Published By: Seismic     Published Date: May 14, 2019
According to Aberdeen, organizations with a sales enablement initiative experience a 13.7% annual increase in deal size. The impact of a sales enablement initiative on operational efficiency, alignment, and revenue is indisputable—and if you’re not already working on a sales enablement initiative, it’s time to seriously consider if your organization is ready to embark on this journey. We created this checklist to help you assess your organization’s need for sales enablement. Answer these questions honestly to determine if you’re ready for a sales enablement strategy and solution.
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Seismic

11 Sales Enablement KPIs for Marketing Leaders

Published By: Seismic     Published Date: May 14, 2019
Imagine being able to walk into a meeting and say, “this is what our content has done to accelerate deals, the amount of revenue it has affected, and the ROI of our overall content strategy.” Every marketer dreams about proving ROI and the Information Age has finally made it possible for marketing teams to get concrete numbers on the success of various campaigns. But with all the data out there, how do marketers know which KPIs provide the best insight into the health and success of their marketing activities? Download the guide to learn: ? The top KPIs for improving internal marketing efficiency ? The content engagement analytics that prove value ? How to have better visibility into what content sales uses most often
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Seismic

12 Sales Enablement KPIs for Sales Leaders

Published By: Seismic     Published Date: May 14, 2019
"Sales leaders are constantly on the lookout for new ways to improve processes, motivate their teams, unlock efficiencies, and ultimately close more deals. Making that quest more difficult? There are a million ways to measure an organization’s overall achievement of those goals. To maximize revenue growth, 3 strategic imperatives are usually: ? Shortening the sales cycle ? Reducing the cost of customer acquisition ? Increasing the lifetime value of the customer Download the guide to learn the 12 major KPIs (key performance indicators) that sales teams should use to measure effectiveness and efficiency with the goal of goal driving sales success."
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Seismic

7 Signs You Need a Sales Enablement Solution

Published By: Seismic     Published Date: May 14, 2019
In today's competitive landscape, organizations are increasingly chasing more aggressive goals with greater pressure to win bigger deals. But only 1/3 of sales reps meet or exceed quota and only 10% are consistently high-performing. What can organizations do to set their sales teams up for success? A sales enablement solution aligns people, processes and technology to empower sales reps and make them more effective in their day-to-day jobs. In this guide you'll learn 7 signs you and your team need to consider a sales enablement solution.
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Seismic

The Ultimate Guide to Sales Enablement

Published By: Seismic     Published Date: May 14, 2019
Sales enablement is quickly becoming one of the largest priorities for global, enterprise organizations. 37% of organizations consider sales enablement to be their top marketing priority over the next 12 months.* The impact is clear. Organizations that have undertaken a sales enablement initiative have seen a 350% increase in content usage and 65% more revenue generated by new reps. In this guide you'll learn everything you need to know about this emerging field including how organizations are using sales enablement to help supercharge their bottom line. *Hubspot’s 2018 State of Inbound
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Seismic

The Secret to Highly Effective Sales & Marketing

Published By: Seismic     Published Date: May 14, 2019
Recent research from CSO Insights found that 61% of organizations have a dedicated sales enablement function; however, not all enablement teams are equally effective. In fact, only 34% of organizations are effective while the majority, 66%, meet some internal expectations and end up with average results. Watch the webinar to learn how to: ? Put the customer as your primary focus ? Formalize collaboration with clear accountability ? Utilize tactical content management ? Leverage state-of-the-art enablement technology In this webinar you'll learn the secret to achieving an ultra-efficient, revenue-generating sales and marketing engine.
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Seismic

3 Mistakes to Avoid When Building a Sales Enablement Strategy

Published By: Seismic     Published Date: May 14, 2019
Implementing a sales enablement strategy is one of the most effective ways you can transform your sales and marketing teams. Organizations that have undertaken a sales enablement initiative have seen a 350% increase in content usage, 275% boost in conversions, and 65% more revenue generated by new reps. In this webinar, we’ll share the 3 biggest mistakes companies make when implementing a sales enablement strategy to ensure you don’t fall victim to these pitfalls. You'll walk away with the framework for implementing a sales enablement strategy that will enable you to: ? Increase Sales Productivity ? Improve Sales and Marketing Alignment ? Increase Efficiency of Content Management ? Unlock Deep Content Insights and Analytics
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Seismic

The DNA of an A+ Sales Organization

Published By: Pros, Inc     Published Date: May 03, 2019
The world of selling is evolving, and the advent of digital platforms has changed the way in which buyers interact with sellers. Sales teams are struggling to sell in this fast and competitive environment and this is evident by the fact that the number of sales people that hit their quota has dropped over time. As a sales leader, it’s time to rethink your sales strategy. In this webinar, we’ll discuss sales strategies and practical insights you can implement to develop sales teams which can outperform in any dynamic market environment. We’ll walk through sales enablement practices and coaching tactics which will help to optimize your sales methodologies. We’ll also discuss sales tools with great ROI which can help increase your sales productivity and accelerate your sales velocity. During this segment, we’ll specifically focus on quote-to-cash technologies and discuss the rising importance of AI-based pricing optimization to streamline and accelerate your sales process.
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Pros, Inc

The DNA of an A+ Sales Organization

Published By: Pros, Inc     Published Date: Apr 24, 2019
The world of selling is evolving, and the advent of digital platforms has changed the way in which buyers interact with sellers. Sales teams are struggling to sell in this fast and competitive environment and this is evident by the fact that the number of sales people that hit their quota has dropped over time. As a sales leader, it’s time to rethink your sales strategy. In this webinar, we’ll discuss sales strategies and practical insights you can implement to develop sales teams which can outperform in any dynamic market environment. We’ll walk through sales enablement practices and coaching tactics which will help to optimize your sales methodologies. We’ll also discuss sales tools with great ROI which can help increase your sales productivity and accelerate your sales velocity. During this segment, we’ll specifically focus on quote-to-cash technologies and discuss the rising importance of AI-based pricing optimization to streamline and accelerate your sales process.
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Pros, Inc

Right Mix: Sales Enablement Cloud Guide

Published By: Hewlett Packard Enterprise     Published Date: Aug 02, 2017
In the idea economy, time-to-value is the #1 priority. But in a technology-driven world, it takes more than good ideas to be successful. Success depends on how quickly an enterprise can turn ideas into value, and that depends on how fast IT can roll out new services.
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information technology, it efficiency, company efficiency, time management
    
Hewlett Packard Enterprise

Making the Business Case for Sales Enablement Technology

Published By: Brainshark     Published Date: Aug 02, 2017
It’s clear that sales enablement is widely recognized as a critical B2B function, with the number of dedicated sales enablement roles more than doubling over the past three years. But such an important job can become overwhelming without the right solution in place. You know technology is the key to ensuring maximum effectiveness. But how do you convince the decision maker and other key stakeholders to get on board with the investment? In this exclusive brief, you’ll learn 6 tips to help prepare and present your business case for sales enablement technology
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b2b, sales technology, decision makers, sales
    
Brainshark

Next-Gen Coaching for the Next-Gen Sales Force

Published By: Brainshark     Published Date: Aug 02, 2017
Whether your sales reps are 25 or 65, sales enablement leaders all have the same goal: to ensure that reps are prepared to have impactful conversations with each and every buyer. However, the preferred methods of sales coaching change from generation to generation. Thankfully, sales coaching technology helps sales enablement leaders bridge that gap. This exclusive eBook provides details on how to use technology to alter your coaching strategy to appeal to next-gen sales reps, including: • Mobile and video-based coaching • Options for both formal and informal learning • Coaching for both individual and organizational mastery
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next-gen sales force, sales enablement, coaching, salesforce
    
Brainshark

10 Reasons to Consider Marketing Automation

Published By: Marketo     Published Date: Jul 12, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo

Sales Performance Management: A Sirius Perspective

Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 11, 2017
When organizations are managing sales performance, it is critical to balance and align each enablement and operational component. Misalignment – or too much focus on one element –can dramatically detract from performance levels and the ability to measure results. An organization may temporarily need to emphasize a particular component when it sees a challenge, but ultimately success depends on striking the correct balance across all SPM components.
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goals and objectives, competency model, onboarding and certification, coaching, review process, sales activities, metrics, compensation
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017

Sales Performance Management: A Sirius Perspective

Published By: Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017     Published Date: Jul 11, 2017
When organizations are managing sales performance, it is critical to balance and align each enablement and operational component. Misalignment – or too much focus on one element –can dramatically detract from performance levels and the ability to measure results. An organization may temporarily need to emphasize a particular component when it sees a challenge, but ultimately success depends on striking the correct balance across all SPM components.
Tags : 
goals and objectives, competency model, onboarding and certification, coaching, review process, sales activities, metrics, compensation
    
Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017

Sales Performance Management: A Sirius Perspective

Published By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
When organizations are managing sales performance, it is critical to balance and align each enablement and operational component. Misalignment – or too much focus on one element –can dramatically detract from performance levels and the ability to measure results. An organization may temporarily need to emphasize a particular component when it sees a challenge, but ultimately success depends on striking the correct balance across all SPM components.
Tags : 
goals and objectives, competency model, onboarding and certification, coaching, review process, sales activities, metrics, compensation
    
Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017

Sales Performance Management: A Sirius Perspective

Published By: Oracle APAC ZO OD Prime Volume SCM ABM Leads June 2017     Published Date: Jul 11, 2017
When organizations are managing sales performance, it is critical to balance and align each enablement and operational component. Misalignment – or too much focus on one element –can dramatically detract from performance levels and the ability to measure results. An organization may temporarily need to emphasize a particular component when it sees a challenge, but ultimately success depends on striking the correct balance across all SPM components.
Tags : 
goals and objectives, competency model, onboarding and certification, coaching, review process, sales activities, metrics, compensation
    
Oracle APAC ZO OD Prime Volume SCM ABM Leads June 2017

10 Reasons to Consider Marketing Automation

Published By: Marketo     Published Date: Jun 08, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo

SiriusView: Marketing Automation Platforms 2017

Published By: Marketo     Published Date: May 18, 2017
Marketing automation is a technology solution that helps enable the seeding, creation, nurturing and acceleration of demand among prospects and customers (see the brief “Marketing Automation Platforms Defined”). Given that marketing automation platforms (MAPs) are an essential component of every b-to-b organization’s marketing infrastructure, organizations understand the need for these platforms, as well as their internal need for optimized processes and skills to leverage them. However, while most b-to-b marketers understand the value of lead nurturing, lead scoring/prioritization, program and tactic level reporting, and the SiriusDecisions Demand Waterfall®, they often struggle to operationalize these processes with MAPs, which is why selecting the right MAP is imperative. In this SiriusView, we describe MAP providers’ differences to help organizations identify which MAPs best meet their needs.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo

The Future of Mobile Selling — Getting More from your CRM

Published By: Tact     Published Date: Sep 06, 2016
Did you know that sales reps typically waste up to 16 hours per week on non-selling tasks? If your sales team is spending too much time on non-selling tasks, logging sales activities to Salesforce, hunting for customer information and documents, or copy-pasting data between separate systems, they might resist the rise of mobile CRM solutions like Salesforce1. However, it’s important to figure out how to enable these teams in the field, as 55% of salespeople will access sales applications exclusively through smartphones or tablets by the end of 2016. It’s not surprising that salespeople will increase their use of mobile apps 125% from 2015-2017. In this whitepaper from Tact, you’ll learn 1) common challenges facing field sales teams, 2) a framework for thinking about mobile sales productivity, 3) essential characteristics for evaluating mobile sales solutions, and 4) key trends in mobile sales.
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salesforce, salesforce.com, crm, sales productivity, sales enablement, salesforce adoption, crm adoption, sales management, crm best practices, salesforce best practices, mobile applications, field sales, mobile field sales, tactile, tact, chuck ganapathi
    
Tact

CSO Insights: 2016 Sales Enablement Optimization Study

Published By: Brainshark     Published Date: Aug 23, 2016
Nearly all sales organizations have the same goal for their sales enablement strategies: to increase sales results and productivity. Of course while this is simple to say, it’s not so easy to achieve.
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brainshark, cso insights, sales, sales enablement optimization, business technology
    
Brainshark

5 Things You Should Know About Predictive Knowledge Sharing for Sales

Published By: Kaleo     Published Date: May 05, 2016
In this eBook, Kaleo sheds light on each of these facts. By the end, you’ll have a clear picture of how Predictive Knowledge Sharing helps your sales teams by connecting them with the resources and expertise they need. Welcome to the next step of sales enablement.
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Kaleo

Engage, Personalize, Analyze, Win…Repeat

Published By: LiveHive     Published Date: Feb 16, 2016
According to a recent study by Aberdeen Group, organizations that utilize sales enablement platforms have a 36% higher lead conversion rate.
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livehive, sales process, productivity, sales platform, best practices, application integration, business activity monitoring, business management, business process management, enterprise software
    
LiveHive

Forbes – Bridging the sales productivity gap

Published By: Brainshark     Published Date: Dec 08, 2015
New research from Forbes Insights and Brainshark reveals how top-performing sales teams attack the sales productivity problem.
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forbes report, sales enablement research, sales enablement reports, sales productivity problems, sales enablement, sales enablement analysis, cmo
    
Brainshark

Sales Enablement for Dummies

Published By: Brainshark     Published Date: Dec 08, 2015
Download this free eBook to get smarter about sales productivity. Whether you’re just getting started with sales enablement or already have a program underway, "Sales Enablement for Dummies" can help.
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sales enablement, what is sales enablement, sales enablement strategies, sales force enablement, sales enablement research, sales enablement solutions
    
Brainshark
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