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B-to-B Branding through (and to) the channel

Published By: Godfrey     Published Date: Oct 02, 2008
A key difference between consumer and business-to-business branding is the influence of selling channels, including sales reps, dealers and distributors. While many consumer products are also sold through a channel, the marketer generally reaches past the channel with branding messages, relegating the channel to the status of a local point of sale. By contrast, in many B-to-B markets, the local dealer or distributor really “owns” the end customer and can control access and communications to and from the customer.
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godfrey, b-to-b, business-to-business, branding, b-to-b branding, b-to-b brand, distribution, b-to-b distribution
    
Godfrey

How to develop a strategy for navigating disruption

Published By: KPMG     Published Date: Jul 12, 2018
With disruptive ideas and technologies coming thick and fast, formulating a strategic response is critical to long-term survival. How can you prepare a strategy for success? Read this report to find out: • how established organisations are meeting the challenge from disruptors • what models they’re using to gain first-mover access to technology innovation • why designing an overall portfolio of disruption responses is key • how to navigate disruption successfully, with a clear four-step approach. Download the report now
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KPMG

How to put Watson to work for powerful information and insights

Published By: IBM     Published Date: Feb 26, 2016
Welcome to “How to put IBM Watson to work for powerful information access and insights,” where we’ll show you how Watson and its Watson Explorer application can get down to business and help your organization be more effective, more productive, and make better-informed decisions.
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ibm, watson explorer, analytics, data, enterprise software, application integration, application performance management, business activity monitoring
    
IBM

Managing Access to Legacy Web Applications with Okta

Published By: OKTA     Published Date: Sep 26, 2017
Traditional web applications pre-date modern standards like SAML and OpenIDConnect, so they often use legacy authentication methods to grant end users access. Historically, providing Single Sign-On and centralized access management for end users across these legacy applications required a Web Access Management, or WAM, product. These on-premises software tools could be expensive to maintain and complex to deploy. Now, modern identity providers like Okta in conjunction with best-of-breed network management technologies offer a better way. This white paper describes how web applications that lack modern standard support can be integrated into a cloud-based Identity-as-a-service architecture.
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OKTA

TOSS OUT THE RULERS, BRING IN THE (CLOUD) WI-FI

Published By: Ruckus Wireless     Published Date: Jul 16, 2018
Students and teachers at Belleville Township High School District now rely on Ruckus Networks to stay connected to laptops, tablets, and smartphones. With Ruckus Cloud Wi-Fi, the IT team at Belleville Township High School District is able to access and manage WLANs with a click of a button. Read this case study to learn why they chose Ruckus Cloud Wi-Fi, allowing Belleville to take classroom learning to the next level.
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Ruckus Wireless

"Your Pad or Mine?" Enabling Secure Personal and Mobile Device Use On Your Network

Published By: ForeScout     Published Date: Aug 14, 2012
The What, Why and How to Employ NAC to Apply Guest Networking, BYOD (Bring Your Own Device) and Endpoint Security Policies. Many of today's endpoints are neither known nor protected. According to Gartner, enterprises are only aware of 80 percent of the devices on their network. Those 20 percent of unknown devices are inside the perimeter of the network, are unmanaged and provide users with access. They are small, varied and highly mobile, and they are loaded with their own applications, can act as WAPs, and often contain outdated firmware or are jailbroken. Even as the devices are accessing personal applications on the web, they are also accessing corporate resources such as e-mail-all from the very same unmanaged devices, which have not been vetted by the security organization. Smartphones, notebooks, netbooks, iPads, e-readers, gaming consoles and more-the list of personal devices attempting access to employer networks seems to grow every day in what's come to be known as the BYOD (Bring Your Own Device) era in networking.
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pad, mine, enabling, secure, personal, mobile, device, use
    
ForeScout

(Sans) Understanding the (True) Cost of Endpoint Management Survey

Published By: Group M_IBM Q418     Published Date: Nov 07, 2018
IT endpoint management used to be an easier game: Managers deployed user systems with custom images when employees were hired, and employees returned them on their last day at work. Even during deployment, users had minimal abilities to impact systems and devices that were centrally managed. Servers resided in physical data centers where they could be identified and accessed. Those were the days!
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Group M_IBM Q418

10 Best Practices for Controlling Smartphone Access to Corporate Networks

Published By: PC Mall     Published Date: Dec 07, 2011
This white paper discusses critical best practices including approaches for both policy and technology.
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sonicwall, mobile security, mobile phone security, mobile device security, mobile device management, mobile antivirus, data loss prevention, malware
    
PC Mall

10 Common Misconceptions Businesses Have About Identity Proofing

Published By: IDology     Published Date: Feb 11, 2008
There is a new automated technology available now that is helping businesses combat identity theft and prevent fraud. It is called identity proofing and it is specifically designed to verify consumer identities online. With all the fraud prevention solutions available in the market today you are probably wondering, does my company really need to use an identity proofing solution?
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identity management, iam, access management, iam, risk management, identity theft, hackers, fraud
    
IDology

10 Digital Trends That Will Change Our World In 2016

Published By: CMO.com     Published Date: Mar 09, 2016
Find out about 10 digital trends that will change our world in 2016. By filling out this form, you will be signing up for CMO.com and will have access to more content like this.
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cmo, marketing, adobe, subscription, case study, digital trends
    
CMO.com

10 essential elements for a secure enterprise mobility strategy

Published By: Citrix     Published Date: Jul 25, 2014
This paper presents 10 key points to consider as you develop your enterprise mobility strategy, encompassing security, user experience, IT operations and BYOD.
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citrix, enteprise mobility, mobile workers, byod, remote access, end point security, mobile security, mobile application management
    
Citrix

10 essential elements for a secure enterprise mobility strategy

Published By: Citrix Systems, Inc.     Published Date: Jan 27, 2016
To unlock the full potential of enterprise mobility, IT needs to allow people the freedom to access all their apps and data from any device, seamlessly and conveniently. White paper attached
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citrix, mobility, security, data, mobile workers, smart phones, wireless phones, data protection
    
Citrix Systems, Inc.

10 FRAGEN zur Beurteilung der Sicherheit von Board-Portalen

Published By: Diligent     Published Date: Aug 05, 2016
When organizations engage a board portal provider, they are entrusting them to safeguard sensitive documents and provide a system for managing access to those documents. This trust goes beyond technical specifications.
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board portal, document management, security management, application security, security policies, information management
    
Diligent

10 Reasons to Modernize your Desktop

Published By: CDW Vmware     Published Date: Aug 02, 2012
In today's competitive business landscape, users' needs are continuously changing. Employees want access to their data and applications anytime, anywhere, from any device. The journey to seamlessly integrate data and applications across all devices begins with desktop modernization.
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modernize, desktop, data, application, access, device, seamlessly, integrate
    
CDW Vmware

10 Reasons Why Accounting is Better on the Salesforce Platform

Published By: Financial Force     Published Date: Dec 01, 2017
Download this whitepaper to learn why accounting is better on the Salesforce platform! Salesforce allows you more access to your customers, breaking down departmental barriers, and more!
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Financial Force

10 Reasons Why Accounting is Better on the Salesforce Platform

Published By: FinancialForce     Published Date: Dec 01, 2017
Download this whitepaper to learn why accounting is better on the Salesforce platform! Salesforce allows you more access to your customers, breaking down departmental barriers, and more!
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FinancialForce

10 Reasons your RADIUS Server Needs a Refresh

Published By: Identity Engines     Published Date: Mar 24, 2008
For over a decade now, RADIUS servers have been a mainstay of dial-up and VPN access control. The rather inconspicuous RADIUS server, perhaps better known as that beige, general-purpose PC collecting dust in the corner of your data center, has proved sufficient for performing basic duties like validating passwords and granting network access.
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radius, servers, idengines, id engines, identity engines, vpn, access control, auditing
    
Identity Engines

10 Requirements for Optimising Your Network for Mobility

Published By: Aerohive     Published Date: Aug 03, 2015
This paper looks at how this mentality requires IT operations to architect an access network specifically with "mobile first" in mind.
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mobility, mobility technology, wireless. connectivity, network, mobility first, it operations, network architecture, network management
    
Aerohive

10 Requirements for Optimizing Your Network for Mobility

Published By: Aerohive Networks     Published Date: May 27, 2014
Learn about the 10 requirements needed for optimizing your network for mobility and see the potential issues IT faces in a mobile-first enterprise and the advantages of framing the problems properly for long-term success and effectiveness.
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aerohive, wi-fi, wlan, wireless lan, 802.11ac, gigabit speed wi-fi, cloud, byod
    
Aerohive Networks

10 Things to Look for in a Disaster Recovery Provider

Published By: SunGard Availability Services     Published Date: Oct 30, 2013
Learn the 10 strategies for selecting a disaster recovery service provider to ensure that your organization will be better protected should a natural disruption occur.
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sungard, sungard availability services, disaster recovery, disaster recovery provider, disaster recovery service provider, dr plan, drsp, business impact analysis
    
SunGard Availability Services

10 Things Your Next Firewall Must Do

Published By: Palo Alto Networks     Published Date: Sep 30, 2016
Your network is more complex than ever before. Your employees are accessing any application they want, using work or personal devices. Oftentimes, these applications span both personal and work-related usage, but the business and security risks are often ignored.
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palo alto, firewall, applications, ssl, ssh
    
Palo Alto Networks

10 Things Your Next Firewall Must Do

Published By: Palo Alto Networks     Published Date: Nov 15, 2017
Your network is more complex than ever before. Your employees are accessing any application they want, using work or personal devices. Oftentimes, these applications span both personal and work-related usage, but the business and security risks are often ignored. Prospective employees are asking about application usage policies before accepting a job.
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firewall, optimization, security risks, business, devices, employees, technology
    
Palo Alto Networks

10 Ways Cisco Meraki Switches Make Life Easier

Published By: Cisco EMEA     Published Date: Dec 13, 2017
Cisco Meraki MS switches are 100% cloud-managed and can be fully configured from any Internet-accessible location before ever being powered on. Simply add the switch serial number (or order number for large deployments) to your network using the Meraki web-based dashboard. Once added, the switch is fully configurable. When the switch is first powered on and connected to the Internet, it will pull its settings from the cloud.
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configuration, zero touch, deployment, ports, bandwidth, wire security, trends
    
Cisco EMEA

10 Ways to Secure Your Digital Content

Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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Limelight Networks

10 Ways to Secure Your Digital Content

Published By: Limelight Networks     Published Date: Feb 21, 2018
From the boardroom to the backroom, everyone is looking for ways to protect their digital content from cyber threats like DDoS attacks, unauthorized access or theft. In this white paper, we’ll discuss ten different ways to protect your digital content, ensure high availability and maintain superior quality of experience for every digital visitor.
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Limelight Networks
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