digital analytics

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10 ENTERPRISE ANALYTICS TRENDS TO WATCH IN 2019

Published By: MicroStrategy     Published Date: Aug 21, 2019
To survive and thrive in an era of accelerating digital disruption, organizations require accessible data, actionable insights, continuous innovation, and disruptive business models. It’s no longer enough to prioritize and implement analytics – leaders are being challenged to stop doing analytics just for analytics’ sake and focus on defined business outcomes. In addition, these leaders are being challenged to bring predictive capabilities and even prescriptive recommended actions into production at scale. As AI and accelerated growth and transformation become top of mind, many enterprises are realizing that their current segmented analytics approach isn’t built to last, and that real transformation will require proper endto- end data management, data security, and a data processing platform company-wide. The year 2019 will be a turning point for many organizations that realize being data-driven doesn’t guarantee future success.
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MicroStrategy

2016 Digital Channel Threat Report: Derisking Convenience (Payments Fraud)

Published By: SAS     Published Date: Apr 25, 2017
This white paper, sponsored by SAS, examines the interplay between the challenges and opportunities afforded by the growing breadth of digital channels offered by financial institutions. Mobile wallets, real-time peer-to-peer (P2P), and digital account opening all require the right mix of security solutions, background analytics, and personnel to balance positive customer experience with robust fraud protection. JAVELIN independently produced this whitepaper and maintains complete independence in its data collection, findings, and analysis.
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SAS

2016 From Data to Insights to Opportunities

Published By: IBM     Published Date: Jul 22, 2016
Ordinary analytics tools can’t keep up with today’s digital, multichannel and demanding customers. This guide highlights three major challenges associated with traditional analytics and how innovative strategies combined with IBM’s Customer Experience Analytics solution can solve them.
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ibm, commerce, customer analytics, customer insight, data insights, business opportunity, analytics, knowledge management, enterprise applications
    
IBM

2016 From Data to Insights to Opportunities

Published By: IBM     Published Date: Jul 29, 2016
Ordinary analytics tools can’t keep up with today’s digital, multichannel and demanding customers. This guide highlights three major challenges associated with traditional analytics and how innovative strategies combined with IBM’s Customer Experience Analytics solution can solve them.
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ibm, commerce, data, insights, analytics, analytics tools, ibm customer experience analytics, knowledge management, enterprise applications, business technology
    
IBM

2017 Digital Marketing Trends

Published By: Sparxoo     Published Date: Dec 21, 2016
With a new year upon us, it's time to put out Nostradamus hat on and give our best predictions for 2017. It's time for a fresh perspective as you look at your marketing plans and /make sure your initiatives are aligned for success. Our digital marketing gurus have pulled insights and trends together to give you insider secrets on digital marketing and how can you get a leg up on your competition. Why? Because we dig digital, and want to spread the love.
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sparxoo, digital marketing, trend, marketing, forecast, insights, analytics
    
Sparxoo

2018 Global State of Enterprise Analytics Report

Published By: MicroStrategy     Published Date: Aug 21, 2019
Ready or not, the future is here. For enterprise organizations, it must be a data-driven one. Whoever can use technology to transform the customer experience, and be the first to discover and deliver on new business models, will be the disruptor. Those who can’t, the disrupted in this period known as the “era of Digital Darwinism.” The future belongs to the Intelligent Enterprise which anticipates constantly evolving regulatory, technological, market, and competitive challenges and turns them into opportunity and profit. It delivers a single version of the truth and agility. It connects to any data and distributes reports to thousands. The Intelligent Enterprise goes beyond business intelligence, delivering transformative insight to every user, constituent and partner. Are most organizations there yet? As brands hone and focus their 2020 (and even 2030) vision, MicroStrategy has surveyed 500 enterprise analytics professionals on the state of their organization’s analytics initiatives.
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MicroStrategy

5 Reasons Personal Insurers Should Embrace Cognitive Computing

Published By: IBM     Published Date: Feb 26, 2016
"71% of consumers do some digital research before buying an insurance policy, and 26% of those surveyed had purchased their policies online. Insurance companies are investing in interactive websites, mobile apps, and analytics software to help them optimize their processes, increase sales, improve customer service, and boost their financial standing. But is this enough to keep up? As technology continues to advance, leading insurance companies are already looking ahead to the next big advance that will transform the industry: cognitive computing."
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cognitive computing, analytics software, ibm, insurance, process automation, business analytics, enterprise software, business technology
    
IBM

6 Key Marketing Trends for 2013 and Tips for Succeeding in the Year of the Customer

Published By: Silverpop     Published Date: Feb 04, 2013
Strategies, tactics, videos and worksheets aimed at educating and empowering you to tackle the six biggest digital marketing trends in 2013 and giving you a leg up on the competition.
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digital marketing, email marketing, automation, mobile, user experience, social media, search, optimization, analytics, best practices
    
Silverpop

A New Breed of Servers for Digital Transformation

Published By: IBM     Published Date: Jul 02, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does. From an IT perspective, there is a fairly straightforward sequence of applications that businesses can adopt over time that will help put direction into this journey. IDC outlines this sequence to e
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IBM

A New Breed of Servers for Digital Transformation

Published By: Group M_IBM Q418     Published Date: Sep 10, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does. From an IT perspective, there is a fairly straightforward sequence of applications that businesses can adopt over time that will help put direction into this journey. IDC outlines this sequence to e
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Group M_IBM Q418

A new Breed of Servers for Digital Transformation

Published By: Group M_IBM Q418     Published Date: Dec 18, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does.
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Group M_IBM Q418

A new Breed of Servers for Digital Transformation

Published By: Group M_IBM Q119     Published Date: Dec 18, 2018
Digital transformation is not a buzzword. IT has moved from the back office to the front office in nearly every aspect of business operations, driven by what IDC calls the 3rd Platform of compute with mobile, social business, cloud, and big data analytics as the pillars. In this new environment, business leaders are facing the challenge of lifting their organization to new levels of competitive capability, that of digital transformation — leveraging digital technologies together with organizational, operational, and business model innovation to develop new growth strategies. One such challenge is helping the business efficiently reap value from big data and avoid being taken out by a competitor or disruptor that figures out new opportunities from big data analytics before the business does.
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Group M_IBM Q119

A New Way of Thinking About SEO

Published By: RCN Business     Published Date: Feb 17, 2012
Discover a new way of looking at SEO by focusing on prioritization, content development and analytics to lead to Search Engine Success. Learn how managing your interactive portfolio and measuring analytics can increase your ROI.
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seo, marketing, digital, interactive, analytics, search, online, roi, google, adwords, keywords, rank, conversion, content, optimize, ctr
    
RCN Business

Advanced Site Optimization: Second-Generation Digital Analytical Tools

Published By: Tealeaf     Published Date: Mar 31, 2011
Given the increasing importance of connected channels to nearly all businesses and government functions, it is no wonder that analysis of these channels is getting more attention.
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tealeaf, advanced site optimization, web analytics, digital analysis application, analytics intelligence
    
Tealeaf

Advancing the way people live and work - Building Smart Cities and Regions for Today and the Future

Published By: Hewlett Packard Enterprise     Published Date: Jul 25, 2019
With digital IT transformation solutions and new business models driven by the democratization of data, advanced analytics, and a citizen-centric approach, HPE helps cities like yours get smarter—and continue to evolve into great places for your citizens to live. Visit hpe.com/info/public-sector to learn how you can take the next step on your journey.
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Hewlett Packard Enterprise

AI And Machine Learning Success Requires An Architectural Approach To Infrastructure

Published By: Cisco     Published Date: Mar 22, 2019
Artificial intelligence (AI) and machine learning (ML) are emerging technologies that will transform organizations faster than ever before. In the digital transformation era, success will be based on using analytics to discover the insights locked in the massive volume of data being generated today. Historically, these insights were discovered through manually intensive data analytics—but the amount of data continues to grow, as does the complexity of data. AI and ML are the latest tools for data scientists, enabling them to refine the data into value faster.
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Cisco

Algorithms at the Service of Attribution Marketing

Published By: ESV Digital     Published Date: Feb 10, 2015
The multiplication of marketing channels and devices concerning consumers has greatly increased the complexity faced by brands in their marketing efforts. This white paper aims to explain the issues, the principal attribution models used and the related challenges.
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esv digital, algorithms, interactions, point of contact, nurturing, marketing data, marketing analytics, business activity monitoring, customer interaction service, analytical applications, customer experience management, messaging, business technology
    
ESV Digital

An IT Strategy to Support the Modern Analytics-Driven Business

Published By: Dell Server     Published Date: Aug 07, 2018
Today’s digital businesses are managed using critical business analyses that provide far greater insight into the business and how to maximize results. However, these high-value applications that use the latest software tools demand far more from IT infrastructure, as they utilize an order of magnitude more data and demand more compute resources than legacy applications. Legacy systems are no longer capable of meeting the present and future needs of the organization. Forward-thinking IT organizations are developing new infrastructure strategies to better support high-value analytics workloads with Dell EMC PowerEdge Servers powered by Intel® Xeon® Platinum processor.
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Dell Server

Analyst Report: From Reactive to Predictive: 5 Steps to Transform your IT Organization with AI

Published By: Splunk     Published Date: Dec 11, 2018
Predictive IT is a powerful new approach that uses machine learning and artificial intelligence (AI) to predict incidents before they impact customers and end users. By using AI and predictive analytics, IT organizations are able to deliver seamless customer experiences that meet changing customer behavior and business demands. Discover the critical steps required to build your IT strategy, and learn how to harness predictive analytics to reduce operational inefficiencies and improve digital experiences. Download this executive brief from CIO to learn: 5 steps to an effective predictive IT strategy Where AI can help, and where it can’t How to drive revenue and exceptional customer experiences with predictive analytics
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predictive it, predictive it tools, predictive analytics for it, big data and predictive analytics
    
Splunk

APIs: Building an On-Ramp to the Digital Enterprise

Published By: TIBCO Software     Published Date: Aug 13, 2018
Maintaining a competitive edge today means building a Digital Enterprise capable of taking full advantage of social, mobile, web, cloud, “things,” (sensors and devices), and analytics technologies. Among the terms used to describe this business transition is “the API Economy,” an economy in which APIs are no longer just an IT concern, but the underpinnings of new revenue streams and new business models that are disrupting entire industries. Read this paper to learn about: New, modern applications being built for the enterprise Application ecosystems and extending the value of your company in the API Economy Two ways to integrate devices in the Internet of Things The microservices approach to application development The role of API management in the digital enterprise
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TIBCO Software

Assessing the Financial Impact of HPE InfoSight Predictive Analytics

Published By: Hewlett Packard Enterprise     Published Date: May 10, 2019
Applications are the engines that drive today’s digital businesses. When the infrastructure that powers those applications is difficult to administer, or fails, businesses and their IT organizations are severely impacted. Traditionally, IT assumed much of the responsibility to ensure availability and performance. In the digital era, however, the industry needs to evolve and reset the requirements on vendors. HPE Nimble Storage has broken away from convention and transformed how storage is managed and supported with the HPE InfoSight predictive analytics platform. HPE engaged ESG to conduct a quantitative survey of the HPE Nimble Storage installed base, as well as non-HPE Nimble Storage customers, to better assess how HPE InfoSight positively impacts customer environments. To find out more download this whitepaper today.
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Hewlett Packard Enterprise

AWS Data & Analytics: Turn Real-Time Insight into Action

Published By: AWS - ROI DNA     Published Date: Aug 09, 2018
In today's big data digital world, your organization produces large volumes of data with great velocity. Generating value from this data and guiding decision making require quick capture, analysis and action. Without strategies to turn data into insights, the data loses its value and insights become irrelevant. Real-time data inegration and analytics tools play a crucial role in harnessing your data so you can enable business and IT stakeholders to make evidence-based decisions
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AWS - ROI DNA
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