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10 Ways to Improve Email Marketing Response in 2010

Published By: Net Atlantic     Published Date: Sep 28, 2010
Net Atlantic's free on-demand webinar, Total Engagement Marketing, covers 10 ways you can improve email marketing response in 2010. Email marketing offers marketing managers the tools to manage multiple campaigns, create micro-segments, track the entire customer lifecycle, and automate email based on customer behavior. Net Atlantic delivers a vision for the next era of online marketing.
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net atlantic, esp, email marketing, response, ncustomer lifecycle, engagement
    
Net Atlantic

11 Proven Ways to Grow Your Email Marketing List

Published By: Net Atlantic     Published Date: Nov 30, 2009
Net Atlantic's whitepaper, "11 Proven Ways to Grow Your Email Marketing List" helps email marketing and communications managers increase the number of list members who are actively engaged. A larger list of interested, opt-in leads is by far the best population for creating opportunities. Sending responsibly frequent email campaigns to your mailing list will improve your overall marketing ROI better than just about any other tactic.
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net atlantic, email compliance, email marketing, unsubscribers, bounces, roi spam, can-spam, healthcare, members, hmtl messages, email marketing
    
Net Atlantic

Advantage cloud: The clear path to modernizing B2B integration

Published By: IBM     Published Date: May 26, 2017
Business executives and managers at business-to-business (B2B) enterprises care about time, money, competitive advantage, customer loyalty and growth. Few pay much attention to the vital IT infrastructure that supports transactions and collaboration with trading partners—though that B2B backbone directly affects performance and profitability. In fact, just 26 percent of business managers view B2B integration as a competitive differentiator, according to a study for IBM by Vanson Bourne, a research consultancy. As a result, many enterprises continue to utilize manual and error-prone emails, faxes and file transfers for B2B transactions. Reliance on complex, brittle and antiquated systems to exchange critical data impacts time to market, cost-efficiency and satisfaction across suppliers and end-customers. Modernization of B2B integration in recent years has moved forward in fits and starts, often undermined by competing priorities and misalignment between business and IT managers.
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b2b integration, customer loyalty, ibm, customer growth
    
IBM

Assembling a Quality Email Marketing Team

Published By: Arial Software     Published Date: Aug 22, 2007
Email marketing should be considered a key component of a company’s overall marketing strategy. In the past many companies treated email marketing as an afterthought, failing to devote the talent and resources needed to affect an appreciable return on investment. To get the most out of an ongoing email marketing campaign, a quality team of knowledgeable professionals must be assembled.
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staffing, hiring, marketing, marketing manager, email marketing, email marketing manager, marketing director, staff, hire, leader, arial, arial software, graphic designer, deliverability, newsletter, enewsletter, e-newsletter, email design
    
Arial Software

Astaro Replaces Cisco and Barracuda for Better Security Management at Frontier Nursing Service

Published By: Astaro     Published Date: Aug 10, 2009
Frontier Nursing Services (FNS, Inc.) of Hyden, Kentucky provides health care to the underserved population in rural areas of southeast Kentucky and is committed to advancing nursing through education.
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frontier nursing, astaro, cisco, barracuda, pix, fns, network, it department, management, reporting, all-in-one security, vpn, firewall, email, antivirus, gateway, report manager, security, anti virus, firewalls
    
Astaro

Current State of Email Security Report

Published By: Microsoft Office 365     Published Date: Sep 26, 2017
Today’s businesses rely heavily on email to communicate with clients, partners, and colleagues. But research suggests that organizations are lacking when it comes to protecting themselves against the increasing number of customized and complex attacks. When polled by Mimecast, 83% of IT security managers said they see email as a primary source of attack, yet 65% claim they aren’t fully equipped to resolve the risks associated with email threats. Respondents’ perceptions of primary security threats also appeared to change based on having experienced a successful breach. However, viruses, malware, spam, and insider threats remain the top concerns for both groups, both with and without breach experience.
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Microsoft Office 365

Email Archiving & Compliance Solutions for mid-sized organizations

Published By: IBM     Published Date: Jun 15, 2009
Small and Mid-market customers struggle to meet ever mounting e-mail archiving requirements and associated compliance demands - often with a limited I/T staff and within strict budgetary guidelines. Compliance requires eMail to be retained more stringently and for longer periods of time - fueling existing challenges of eMail management. Learn more today!
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email archiving, e-mail, compliance, mid-sized, mid-market, email management, ibm, ibm commonstore, content manager, ibm system x, system i, system p, total storage, tivoli, storage manager, preloaded, archiving solutions, storage, storage management, content management system
    
IBM

Email Archiving Made Simple - Quick Start Guide

Published By: MessageLabs     Published Date: Jun 03, 2009
Planning to implement an email archiving system? There are many issues to consider – legal risks, storage concerns and data security – it can seem a complex topic!Download this guide to help you make informed decisions about your archiving requirements
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email archiving, it manager, symantec, messagelabs, search, retrieval, communications, retention, messaging, mailbox, find emails, e-mail, data protection, archiving, archive, outlook, it management, knowledge management, data management, content management system
    
MessageLabs

Email Archiving Top 10 myths & challenges

Published By: Symantec.cloud     Published Date: Feb 12, 2010
Archive email the easy way. Our latest research uncovers the myths & challenges of email archiving.
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symantec cloud, symantec hosted services, email archiving, email manager, archive backup, tco, security, backup and recovery, storage management, total cost of ownership
    
Symantec.cloud

Email Comes of Age

Published By: Adobe     Published Date: Mar 26, 2018
At 12:33 EDT on May 3, 1978, Gary Thuerk sent an email that later earned him the title “Father of Spam” (although understandably, he prefers to be called the “Father of E-marketing”). Thuerk, then a marketing manager for computer company Digital Equipment Corporation, sent a mass email inviting recipients to one of two West Coast product demos for a new line of computers.1
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Adobe

Email Continuity: You don’t know what you've got till it's gone

Published By: MessageLabs     Published Date: Jul 02, 2009
This whitepaper looks at the value of email and outlines the issues and concerns of IT Managers involved in managing and maintaining business critical emails systems. Learn more today!
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messagelabs, email manager, email, it management, microsoft exchange server, viruses, spyware, spam, disaster recovery, compliance, international computing
    
MessageLabs

Email Marketing Art or Science? The Case for Email as an Art

Published By: NovaRising     Published Date: Mar 26, 2007
There is no doubt that science is involved in email marketing, however, it is the art of that science which delivers true response.  Explore standout campaigns, the technologies they employ, and their creative techniques in this presentation.
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email marketing, newsletter design, deliverability, database and list managers, enewsletter, e-newsletter, enewsletters, e-mail marketing, novarising
    
NovaRising

Email Marketing: Art or Science?

Published By: Concep     Published Date: Mar 26, 2007
It's a long-debated question: is email marketing an art or a science? The answer may surprise you.  Download this paper now to learn more.
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email marketing, enewsletters, enewsletter, newsletter design, deliverability, database and list managers, concep
    
Concep

Email Security in a Zero Trust World

Published By: Mimecast     Published Date: Apr 18, 2017
"To tackle today’s cyber threats, IT security leaders must rethink traditional security strategies. Email security in particular has become a victim of its own success and requires a radical rethink, having played a key role in several high-profile security breaches. Today’s threats, like spear-phishing, are designed to bypass traditional Secure Email Gateway defenses, often taking advantage of end users who are considered the weakest link in business email security armor. A zero-trust approach to email security is needed. This white paper discusses how: - CISO’s should carefully assess email security as part of a strategic security review - IT Managers can evaluate the state of current email defenses and take tactical action to strengthen them - Security Administrators can deliver best-practice defense in depth for email - Organizations can remove a reliance on trust to more effectively protect information, their network and employees. "
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email security, cyber threats, it security, phishing
    
Mimecast

Embracing and Empowering the Consumerization of IT

Published By: YouSendIt     Published Date: Apr 19, 2012
This white paper provides a brief overview of the trend toward consumerized IT and Osterman Research's recommendations for addressing it.
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yousendit, manufacturing, email maketing, ecommerce, healthcare, business managers, email, marketing, collaboration, productivity, revenue, sharing, workforce
    
YouSendIt

Five Steps to Successful Prospecting With Permission

Published By: Synchronicity Marketing     Published Date: Mar 26, 2007
Since most marketers know a lot more about their customers than their non-customers, there are many unanswered questions when it comes to prospecting with email. Download this white paper to learn the five most important steps to successful prospecting with permission email.
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email marketing, database and list managers, landing pages, list rentals, database marketing, synchronicity marketing, permission email
    
Synchronicity Marketing

Hosted Email Archiving IT Manager's Guide

Published By: Symantec.cloud     Published Date: Sep 14, 2010
Thinking about email archiving? It can seem complex - but with a hosted service many of these issues disappear.
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messagelabs symantec hosted services, hosted email archiving, it manager, email storage, ip storage, storage management, storage virtualization, email security, email archiving
    
Symantec.cloud

Increasing Repeat Purchase Rates

Published By: Sailthru     Published Date: Aug 15, 2016
Download this best practice guide on increasing repeat purchase rates to learn: -The top high-impact strategies that will drive repeat purchase rates and customer lifetime value -The priority tactics to test and deploy in order to put strategy into action -The frameworks you need to properly measure and drill-down into your business's repeat purchase rates Who should download: -Directors of CRM & Customer Retention -Digital Marketing Managers -Email Marketing Managers
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salethru, digital, online retail, retail, purchase rates, marketing, email marketing
    
Sailthru

InterScan Messaging Hosted Security

Published By: Trend Micro SaaS     Published Date: Sep 01, 2009
This comprehensive hosted service blocks email threats before they can touch the network, integrating powerful anti-spam and anti-phishing with award-winning antivirus and anti-spyware. Security leader Trend Micro updates and tunes the solution to keep the customer's network secure while saving valuable IT resources.
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saas, trend, trend micro, software as a service, trendlabs, email security, security, interscan messaging, service level agreement, sla, virus, spam, phishing, distributed denial of service, ddos, filtering, worry free, security, remote manager, anti spam
    
Trend Micro SaaS

InterScan Messaging Hosted Security

Published By: Trend Micro SaaS     Published Date: Oct 08, 2008
Businesses are experiencing a dramatic increase in spam and email-based attacks. These assaults not only hurt employee productivity, they consume valuable IT staff time and infrastructure resources. These threats can also expose organizations to data leaks, compliance issues and legal risks. Trend Micro's SaaS email security solution blocks spam, viruses, phishing, and other email threats before they touch your network, helping you reclaim IT staff time, end-user productivity, bandwidth, mail server storage and cpu capacity. Optional content filtering enforces compliance and helps prevent data leaks.
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saas, trend, trend micro, software as a service, email threats, mail server, productivity, bandwidth, trendlabs, email security, security, interscan messaging, service level agreement, sla, virus, spam, phishing, distributed denial of service, ddos, filtering
    
Trend Micro SaaS

Practical business content collaboration: Personal tools show the way

Published By: YouSendIt     Published Date: Feb 04, 2012
Download this complimentary report and learn about the overwhelming number of business managers using an application or service that is not sanctioned by IT.
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yousendit, manufacturing, email maketing, ecommerce, healthcare, business managers, email, marketing, collaboration, productivity, revenue, sharing, workforce, enterprise applications
    
YouSendIt

Spam, Spammers, and Spam Control

Published By: Trend Micro SaaS     Published Date: Sep 22, 2009
Just about anybody with an email address knows about spam and spam filters-or at least they think they do. However, it is a complex subject, with far more to it than meets the eye. This Ferris Research white paper looks at spam: what it is, how it is sent, and how it is filtered. It unravels the complexities and gives an accessible, factual overview into the scourge of spam.
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saas, trend, trend micro, phishing, spam filters, software as a service, trendlabs, email security, security, interscan messaging, service level agreement, sla, virus, spam, phishing, distributed denial of service, ddos, filtering, worry free, security
    
Trend Micro SaaS

The Business Benefits of Hosted Email Security for the SMB

Published By: Trend Micro SaaS     Published Date: Dec 17, 2008
All businesses face a daily bombardment of email spam that consumes valuable IT staff time as well as end-user productivity. In addition, email is an attack vector for many types of security threats to businesses, including phishing, viruses, spyware, and malicious URLs. Given that all businesses are experiencing the financial pressures of a tightening world economy, coupled with the uncertainty of any near-term recovery, small and medium-sized business (SMB) managers are searching for ways to cut costs while continuing to maintain a consistent level of service and protection for their businesses.
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saas, trend, trend micro, software as a service, smb, spyware, hacker, trendlabs, email security, security, interscan messaging, service level agreement, sla, virus, spam, phishing, distributed denial of service, ddos, filtering, anti spam
    
Trend Micro SaaS

The Business Value of Adobe Experience Manager Sites

Published By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that “play well” on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and — increasingly — personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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Adobe

The Modern Email Marketing RFP: A Guide for Online Media & Digital Publishing Enterprises

Published By: Sailthru     Published Date: Aug 15, 2016
Download this guide to discover how to find a partner that moves beyond antiquated batch-and-blast methodologies to impact: -Audience retention rates -Subscription conversion -Advertising revenue -Effective reporting and predictive analytics Who should download: -Online Media and Digital Publishing Executives -Directors of Audience Development, CRM, and Engagement -Email Marketing Managers
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sailthru, online media, digital publishing, rfp, request for proposal, email marketing, direct marketing
    
Sailthru
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