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7 Digital Marketing Trends for 2018

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Both are fueled by a drive for progress, for pushing boundaries and advancing the status quo. In these fields, new trends are like a currency. Keeping ahead of the next big trend means being aware of the next big seller and allocating all the right resources – fashion design, manufacturing, and marketing – for maximum impact. Miss the hype and the next fashion season is bound to hurt the bottom line. New trends are also important to marketers because owning a new trend is a way to differentiate in today’s fast-moving digital landscape. It’s a way to stand out from the pack by investing strategically in the right approaches and technologies at the right time, then reaping the benefits organically by leading where others follow. Naturally, making these decisions requires a bit of trial and error. Nobody has a magic crystal ball that guarantees success. But as a rule of thumb, the companies winning in digital marketing are the ones willing to adopt new technologies while keeping an sharp.
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2018, marketing trends, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud

Designing Exponential Business Models with Lisa Kay Solomon | Singularity University Webinar

Published By: Singularity University     Published Date: Oct 20, 2017
Shines a light on Singularity University's valuable partnership with the city of Columbus for a very important mission, to help design smart cities of the future.
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Singularity University

How to develop a strategy for navigating disruption

Published By: KPMG     Published Date: Jul 12, 2018
With disruptive ideas and technologies coming thick and fast, formulating a strategic response is critical to long-term survival. How can you prepare a strategy for success? Read this report to find out: • how established organisations are meeting the challenge from disruptors • what models they’re using to gain first-mover access to technology innovation • why designing an overall portfolio of disruption responses is key • how to navigate disruption successfully, with a clear four-step approach. Download the report now
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KPMG

Magic Quadrant for Application Security Testing

Published By: CheckMarx     Published Date: Jun 21, 2019
DevSecOps, modern web application design and high-profile breaches are expanding the scope of the AST market. Security and risk management leaders will need to meet tighter deadlines and test more complex applications by accelerating efforts to integrate and automate AST in the software life cycle.
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CheckMarx

Software First Infrastructure Strategy for the Data Center

Published By: Apstra     Published Date: Aug 19, 2019
Typically, and since the dawn of time, network infrastructure teams chose the hardware and switch Operating System (OS) first, then designed their infrastructure, including how their infrastructure was built around this choice.
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Apstra

The Power of Partnership - Building a Better Student System

Published By: Workday     Published Date: Mar 02, 2018
Collaboration can sometimes result in conflagration, the ignition of opposing designs, or competing ideas shouted to closed minds. But a unique consortium of colleges and universities nationwide are working in diligent concert with Workday, a designer of cloud-based software, to develop the first student information system built entirely in the 21st century.
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collaboration, cloud-based software, student information system
    
Workday

"The experience revolution. Mobilizing to win - are you ready?"

Published By: IBM     Published Date: Jul 14, 2017
Technology has always enabled companies to reinvent how they engage with customers. But now we are seeing a profound shift – the convergence of physical and digital customer interactions – which is fundamentally changing how customers will interact and transact with brands and businesses everywhere. To better understand these dynamics, the IBV is conducting a Customer Experience (CX) study, published as a series, with multiple reports organized by topic.
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digital interaction, experience design, interactive experience, cross functional collaboration, customer experience, integrated data
    
IBM

(DELETE)Best Practices For Mobile Application Lifecycle Management

Published By: IBM     Published Date: Apr 20, 2017
Security from design through deployment. Mobile devices are now a reality in many organizations. Building on Mobile Device Management (MDM) and Mobile Application Management (MAM), organizations are increasingly developing their own enterprise apps for specific job tasks to improve productivity, business partnerships, customer satisfaction and bottom-line performance. However, to achieve these benefits, it is imperative that mobile security best practices are incorporated throughout the lifecycle of the application.
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IBM

10 Common Misconceptions Businesses Have About Identity Proofing

Published By: IDology     Published Date: Feb 11, 2008
There is a new automated technology available now that is helping businesses combat identity theft and prevent fraud. It is called identity proofing and it is specifically designed to verify consumer identities online. With all the fraud prevention solutions available in the market today you are probably wondering, does my company really need to use an identity proofing solution?
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identity management, iam, access management, iam, risk management, identity theft, hackers, fraud, identity, idology, authentication
    
IDology

10 Keys to Creating Engaging Patient Statements

Published By: RelayHealth     Published Date: Apr 01, 2013
Statements can be a great opportunity to improve the patient experience and expedite collections, or they can lead to frustrated patients, lower self-pay revenue and increased bad debt. As pioneers of the healthcare industry’s patient-friendly initiative nearly 10 years ago, RelayHealth continues to research and innovate. Its most recent patient focus group provided input on how statement design impacts their satisfaction with the hospital, post-discharge experience and willingness to pay. Learn the critical components to creating patient statements that get results and help compel patients to pay: Download the 10 Keys to Creating Engaging Patient Statements today.
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statements, patient statements, healthcare, collection, patient experience
    
RelayHealth

10 Must-Have Features for Every Virtualization Backup and Disaster Recovery Solution

Published By: Acronis     Published Date: Dec 28, 2011
Virtualization platforms are different from physical platforms. The virtualization benefits extend to management and support for tightly integrated backup and recovery solutions. Solutions designed exclusively for virtual infrastructure backup provide a host of key benefits and should be leveraged whenever possible.
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virtualization, virtualization software, disaster recovery, backup virtual machines, vmware backup, backup hyper-v, p2v, vmware data recovery, backup virtual server, virtualization backup, virtual backup, server migration, migrate from physical to virtual, v2v, migrate from virtual to virtual, acronis, security management, security policies, cloud computing
    
Acronis

10 Quick Design Hacks for Responsive Emails

Published By: Movable Ink     Published Date: Apr 01, 2016
Do your emails look great on mobile devices? In the UK, 70% of email opens occur on smartphones and tablets. You know you should be building responsive emails, but where do you start? Download ‘10 Quick Design Hacks for Responsive Emails’ to discover simple ways to create great-looking emails for mobile devices and see real life examples of how brands are making a big impact on a small screen.
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email marketing, contextual marketing, mobile marketing, responsive email marketing, email design
    
Movable Ink

10 Reasons to Consider Marketing Automation

Published By: Marketo     Published Date: Jun 08, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo

10 Reasons to Consider Marketing Automation

Published By: Marketo     Published Date: Jul 12, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo

10 Reasons Why Financial Services Companies Choose DocuSign

Published By: DocuSign     Published Date: Aug 09, 2016
This white paper explains why DocuSign is the number one eSignature service.
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docusign, digital, digital transaction management, papeless, paper cost
    
DocuSign

10 Tactics and Tips to Take Your Email Marketing Program to the Next Level

Published By: eMC     Published Date: Oct 11, 2010
Learn 10 practical tips on how to make your email messages stand out among the clutter and maximize your results with this FREE white paper!
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napco, emc, email marketing, emarketing, roi, list management, newsletter design
    
eMC

10 Tips for Creating Effective Online Surveys

Published By: CrowdCompass by Cvent     Published Date: Jun 01, 2011
Surveys that not created using a systematic approach, the results can be inconclusive or irrelevant. These ten tips are designed to help create effective surveys that will deliver meaningful business intelligence.
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cvent, web surveys, online surveys, feedback management, enterprise feedback management, create surveys, design surveys, survey design, survey creation, feedback collection, collect feedback, online feedback, customer feedback, customer satisfaction, feedback collection, collect feedback, marketing research, market research
    
CrowdCompass by Cvent

10 Ways to Modernize Your Managed File Transfer

Published By: Cleo     Published Date: Jan 03, 2017
Modern MFT is designed to connect all of your information sources and consumers in a way that drives business agility with a simple user experience to manage data movement across your organization and beyond. With legacy and outsourced MFT technologies, companies are at a disadvantage when it comes to managing business-critical file transfers. Read this white paper to learn 10 considerations when evaluating the capabilities of your existing MFT solution or a replacement to help your business better meet existing and future use-case requirement.
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cleo, mft, mft technology, file transfer, b2b integration, enterprise applications, business technology
    
Cleo

10-Point Checklist for Ensuring Self-Service BI Adoption

Published By: GrapeCity, Inc.     Published Date: Feb 25, 2013
Encouraging self-service BI adoption is both a technical and a human resource effort. This white paper offers a 10-point checklist for improving this process, and includes these questions and more in this easy-to-read white paper.
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ad hoc reporting, ad hoc report designer, self-service bi, business intelligence, reporting, activereports, web-based reporting, mobile bi, end user reporting, dashboards, data visualization, charts, reports, analytics, multi-tenant, self-service reporting, crystal
    
GrapeCity, Inc.

12 Tips for Mobile Design

Published By: Adobe     Published Date: Apr 04, 2018
If you’re not thinking about the end user experience before you start a new mobile app, it’s time to start. The most important thing to keep in mind when designing a mobile app is to make sure it’s both useful and intuitive for your users.
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Adobe

15 Seconds Vs. 15 Minutes Designing for High Availability

Published By: Active Power     Published Date: Aug 30, 2011
This paper discusses the methods of implementing a short ride through system with higher reliability and predictability than with traditional methods
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caterpillar, electrical and electronic, backups, caterpillar inc., high availability, backup power, backup power supply, battery backup, flywheel ups, green backup power, green power, uninterruptible power supply, critical power systems, ups backup power, ups power supply, storage, business technology, data center
    
Active Power

15Five’s Comprehensive OKRs Guide: How To Launch, Track, and Achieve Your Objectives & Key Results

Published By: 15five     Published Date: Jul 22, 2019
Take off with OKRs! How do monumental feats of achievement like landing on the moon occur? We believe the key is marrying inspiration with the right strategy. The journey to the moon required countless teams planning and executing their contributions, all while measuring progress along the way. Your team also has the power to make the seemingly impossible happen with a process called Objectives and Key Results (OKRs). Whatever your version of landing on the moon, this book is designed to help you get there. It’s a resource for managers at all levels to implement the company-wide objectives established by leadership. We’ve included details for working with every employee so that they have measurable objectives that impact the entire company each quarter of the year.
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15five

20 Tips for an Effective Web Revamp

Published By: Integration New Media     Published Date: Jan 04, 2011
This guide is a must-read for organizations considering a website revamp.
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website development, web revamp, website design, web design, web development, web redesign, eguide, best practices
    
Integration New Media

2011 eSignature Solutions for Sales Buyer's Guide

Published By: EchoSign     Published Date: Apr 19, 2011
This Buyer's Guide covers the basics and benefits of eSignatures as well as what to look for in an eSignature solutions vendor.
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echosign, esignature solutions, sales buyer's guide, smart selling tools, web-based scheduling, electronic signature, esignature solutions vendor
    
EchoSign

2015 Sales Compensation Administration Best Practices Survey

Published By: Xactly     Published Date: May 11, 2016
Read on to discover how companies are designing and administering their sales compensation plans, and to get additional considerations and summary findings from Xactly analysts based on an analysis of the results.
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sales, sales planning, business management
    
Xactly
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