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10 Key Online Marketing Trends for 2010

Published By: Unica     Published Date: Mar 02, 2010
Download 10 Key Online Marketing Trends for 2010 to reveal what is shaping online marketing today.
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unica, online marketing trends, trends, web analytics, emarketing, social media, mobile, online marketing
    
Unica

3 Ways to Make Your Site Tablet-Worthy

Published By: Limelight Networks     Published Date: Jul 01, 2011
Create your own tablet-worthy site, and make your marketing work harder. This report shows you how to: . Take advantage of the tablet as a high-end media experience . Create experiences that support unique tablet behavior . Increase engagement by leveraging user-generated content
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mobile marketing, tablet-worthy site, mobile website, ipad site, limelight networks, content delivery, content delivery network, cdn
    
Limelight Networks

4 Fundamentals to Maximize Site Performance

Published By: Incapsula     Published Date: Nov 06, 2017
Does your website load in two seconds or less? If not, you could be disappointing nearly half of your customers. According to Kissmetrics, 47 percent of e-commerce users expect websites to load in less than two seconds – and nearly a quarter of them will abandon your website entirely if it takes longer than four seconds. Additionally, 50 percent of customers shop on their mobile phones. In other words, your website needs to load fast and be optimized or your customers will leave. The reality is that an e-commerce company can increase revenue by up to 7 percent just by making the load time one second faster. So, how can your company improve its site performance and make it faster? The best practices outlined in this whitepaper can reduce your site’s loading time, improve your user experience, and ultimately increase your company’s revenue.
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Incapsula

4 seconds rule – Limelight CDN advantage (CDN)

Published By: Limelight     Published Date: Feb 16, 2018
People today expect to have a compelling, interactive, and engaging digital experience. Few companies can exist without a website. In a lot of cases, the Internet is the main stream for their customers to gather information, and the performance of their website directly affects their business. So, what measures can companies take to prevent site delays and improve performance? This white paper will explain the mechanism of a CDN and points to consider when selecting a CDN service.
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content delivery network, cdn, digital content delivery, mobile delivery, global content delivery, live streaming, video on demand, video delivery
    
Limelight

5 Common Mobile Web Mistakes

Published By: Gomez Marketing     Published Date: Jan 06, 2011
Do you know your mobile customers - really? Without genuine insight, you might be tempted, for example, to offer mobile users the regular website that works well with your Internet customers. But most smart and feature phones cannot support the complex, high-bandwidth Flash and Ajax applications at the heart of your site. Further, your feature and content rich website can pose numerous usability, navigation, or even screen real estate issues on hand-held devices.
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gomez, web performance, mobile, mobility, site performance, ecommerce, online shopping, web performance
    
Gomez Marketing

5 Digital Mistakes Retailers Continue to Make

Published By: Applause Israel     Published Date: Jun 19, 2018
study by UPS and comScore found that 53% of shoppers who don’t use retailers’ mobile apps state it’s because they like using the website better. These shoppers see no benefit from installing these apps, as they provide an inferior experience with no added benefits. Looking at the Apple and Google Play App Stores, a large amount of retailers have apps with very few reviews, and some don’t even have a mobile app. Another problem is the performance of retail apps. 61% consumers expect an app to load in under 4 seconds according to research by Dynatrace. In its study, only one retailer made it under that threshold. And that is just purely opening the app. What is the experience once consumers get past that point?
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Applause Israel

5 Keys to a Successful Mobile Site

Published By: Limelight Networks     Published Date: Feb 14, 2012
An effective mobile website experience is essential to your brand's success. In this report, learn insights on how to extend your brand image effectively across mobile devices and tips for targeting multiple mobile platforms
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Limelight Networks

5 Keys to a Successful Mobile Site

Published By: Limelight Networks     Published Date: Oct 17, 2011
An effective mobile website experience is essential to your brand's success. In this report, learn: . Insights on how to extend your brand image effectively across mobile devices . Tips for targeting multiple mobile platforms . Strategies for optimizing content publishing and performance
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mobile strategy, mobile site, mobile website, mobile marketing, mobile web
    
Limelight Networks

5 Steps to 11ac Migration

Published By: Aruba Networks     Published Date: Nov 15, 2013
Le standard de transmission 802.11ac est en passe de devenir la norme du Wifi nouvelle génération. La vitesse gigabit et l’amélioration des capacités et de la fiabilité offertes par le standard 802.11ac aux réseaux LAN sans fil (WLAN) se révèlent être d’inestimables atouts face à la croissance rapide du nombre d’utilisateurs, d’appareils et d’applications mobiles. Que vous soyez un adepte précoce ayant déjà commencé à tout planifier ou, comme bon nombre d’entreprises, encore hésitant concernant la marche à suivre, n’hésitez pas à télécharger ce guide en cinq étapes qui vous aidera à préparer et à planifier une migration réussie vers un réseau WLAN 802.11ac.
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just media, aruba networks, emea, audit infrastructure, migrate to 802.11ac, hardware replacement, gigabit wifi, optimize to leverage
    
Aruba Networks

5 Ways to Improve the Testing of Your Mobile Apps and Websites

Published By: Keynote     Published Date: Nov 05, 2013
Mobile testing requires a di¬fferent approach. This white paper takes an exhaustive look at challenges today in testing mobile apps and websites and why testing in the cloud can improve your ROI and efficiency.
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cell phone app development, mobile phone test, device anywhere, mobile phone testing, testing mobile phone, mobile web test, deviceanywhere, testing for mobile devices
    
Keynote

6 Steps to a Mobile-Friendly Website That Drives Conversions

Published By: Crownpeak     Published Date: Jul 29, 2015
This guide is intended to help you navigate the path to a mobile-friendly website that positions your company to succeed now and in the future. As we go into detail on the exponential growth of mobile and it's disruptive impact on businesses that have not yet adapted, we will discuss the 6 steps you need to take to prepare for this change in mobile adoption.
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crownpeak, ebook, mobile friendly websites, mobile responsive design, conversion-optimized website design, wcm, web content management, personalization
    
Crownpeak

7 Reasons To Consider Responsive Design For Your Companys Next Generation Website

Published By: Bridgeline Digital     Published Date: Apr 08, 2013
In this white paper, learn the 7 reasons to consider responsive design for your company's next generation website. With the mobile revolution already present, it is important to know the reasons why you must reconsider the design of your website. Branding, accessibility and cost are big reasons to consider responsive design for your companies website.
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company, next generation website, accesibility, branding, cost, bridgeline
    
Bridgeline Digital

7 Secrets to Automate Analytics for Growth

Published By: Unica     Published Date: Mar 02, 2010
Download 7 Secrets to Automate Analytics for Growth to ensure your online interaction data is driving revenue.
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unica, online marketing trends, trends, web analytics, web site analytics, customer analytics, website behavior, web analytics
    
Unica

7 Ways To Win More Mobile Shoppers

Published By: Uberall     Published Date: Oct 08, 2018
Did you know that for 88% of shoppers, the first step to a local purchase is often an online search? If you want customers to find you, you must have a consistent, rich and engaging online brand that is equally optimized for both desktop and mobile SEO, and that contains long tail keywords for voice search assistants like Siri, Alexa, Cortana, and Google Voice. Be sure to claim and regularly maintain your listings for every widely used portal and social site, and create a separate locator page for every single location—so that you show up at the top of all local searches.
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mobile, shoppers, customers, seo, uberall, local marketing, location marketing, near me searches
    
Uberall

A Billion Mobile Sites Spark No Joy

Published By: Akamai Technologies     Published Date: May 05, 2017
Everybody has their favorite apps…but can you name even three mobile websites you like? Probably not – and that’s because retrofitting desktop web designs fails to meet users’ mobile expectations. Yet in spite of that, smartphone traffic is at its highest point ever and will only continue to increase. This report, written by Forrester analysts, outlines why it’s time for a radical web reset and how you can make your mobile website a “first-class citizen.” Download it today.
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mobile applications, ebusiness, web design, web traffic, mobile websites
    
Akamai Technologies

A Billion Mobile Sites Spark No Joy

Published By: Akamai Technologies     Published Date: Aug 17, 2017
Everybody has their favorite apps. But can you name even three mobile websites you like? We can’t. it’s because responsive retrofits to 20-year-old desktop web designs fail to serve us in our mobile moments of need. That’s a shame because even with lousy sites, web traffic around the world will be majority-mobile by 2019. eBusiness pros have a choice: hand your mobile moments over to a bunch of apps you don’t own, or do a radical reset of your mobile web strategy. This report carries the evidence to convince your company to make your mobile website a firstclass citizen.
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mobile, app, web design, media
    
Akamai Technologies

A Proper Foundation: Extended Validation SSL

Published By: Entrust Datacard     Published Date: May 15, 2014
To bolster consumer trust in the foundation of ecommerce before it was irreparably damaged, several CAs and browser vendors came together to establish a higher security approach based on common standards: Extended Validation SSL certificates. EV SSL is universally supported by all desktop browsers and provides an EV trust indication. All mobile browsers support EV SSL and some provide an EV indication. Extended Validation SSL certificates have the highest impact on consumers, reassuring them that the site they are visiting is legitimate through visual cues in un-modifiable parts of the browser interface “chrome.” For example, the latest versions of Microsoft Internet Explorer, Google Chrome, Mozilla Firefox, Opera and Apple Safari display the corporate name with a green background for sites protected by an Extended Validation SSL certificate.
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entrust, ssl, ecommerce, extended validation, chrome, mobile browsers, networking, it management
    
Entrust Datacard

Adobe 2013 Mobile Consumer Survey Results

Published By: Adobe     Published Date: Nov 07, 2013
Using mobile sites, apps, and emerging technologies to build loyalty.
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adobe, mobile consumer survey, mobile devices and tablets, digital marketers, market segmentation, tablet-specific strategies, mobile websites, applications
    
Adobe

Adobe Digital Index: Best of the Best Benchmark 2014

Published By: Adobe     Published Date: Aug 14, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014. Get the report now to learn and discover: - New mobile usage trends - The power of continual site improvement - Why time spent on websites is higher than ever
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online marketing, marketing practices, mobile usage trends
    
Adobe

Are Bots Killing Your Business Intelligence?

Published By: F5 Networks Singapore Pte Ltd     Published Date: Sep 19, 2019
"Every kind of online interaction—website visits, API calls to mobile apps, and others—is being attacked by bots. Whether it's fraud, scraping, spam, DDoS, espionage, shilling, or simply altering your SEO ranking, bots are wreaking havoc on websites as well as mobile and business applications. But that’s not all: they’re also messing with your business intelligence (BI). They can skew audience metrics, customer journeys and even ad buys, making business decisions questionable and costly. According to Forrester, ad fraud alone was set to exceed $3.3 billion in 2018. Not all bots are bad. In fact, your business depends on them. Search engine bots, for example, give your web presence visibility and authority online. Other good bots help you deliver better customer experiences—perhaps a chatbot provides instant customer assistance on your site. What’s important is enabling the good bots and blocking the bad ones."
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F5 Networks Singapore Pte Ltd

Are You Meeting Today's Mobile Mandate?

Published By: Akamai Technologies     Published Date: May 05, 2017
Today’s mobile users are spoiled. They demand rich, desktop quality experiences tailored to their devices and delivered at lightning fast speeds. And while these “always on” users represent a tremendous business opportunity, satisfying their high expectations requires overcoming complex mobile delivery challenges. In this e-book, we review three key mobile delivery challenges and explain how you can overcome them by optimizing for fast APIs, mobile apps, and mobile sites to increase engagement, revenue, and customer loyalty. Download today to learn how your business can Meet Today’s Mobile Mandate.
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mobile adoption, customer loyalty, customer engagement, increase revenue
    
Akamai Technologies

Are You Meeting Today's Mobile Mandate?

Published By: Akamai Technologies     Published Date: Aug 17, 2017
The rapid rate of mobile adoption provides today’s users with nearly unlimited access to data and information anytime, anywhere. While “always on” users represent a tremendous opportunity for businesses to increase engagement, revenue, and customer loyalty, they also create unprecedented mobile delivery challenges. In this e-book, we will delve into these challenges and learn how to master them by optimizing for fast APIs, mobile apps, and mobile sites. But before we do that, let’s start our mobile story with some perspective: Approximately half of you reading this e-book will do so on mobile. That fact alone should be a compelling enough reason to keep reading, but in case it’s not, the following data illustrates the impact mobile growth has had on our technological landscape.
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mobile, mobile adoption, customer loyalty, always on
    
Akamai Technologies

Best Practices in Mobile Content Delivery and Mobile Acceleration

Published By: Cotendo     Published Date: Nov 18, 2011
Learn what's slowing down your dynamic mobile websites and mobile apps-and how to fix it. In this on-demand webinar, join Mobile IT leaders discussing best practices and a new case study on how to speed up the mobile end user experience.
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mobile web best practices, mobile content delivery, mobile acceleration, mobile web performance, mobile website performance, mobile cdn, mobile cloud, mobile application performance
    
Cotendo

Beyond Mobile Ads: 3 Tips for you Mobile Marketing Strategy

Published By: Limelight Networks     Published Date: Feb 14, 2012
Learn how to use every mobileopportunity to your advantage. This report shows you how to optimize your website for mobile devices; take advantage of mobile context; create richer mobile experiences by adding video and interactivity
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Limelight Networks

Beyond Mobile Ads: 3 Tips for Your Mobile Marketing Strategy

Published By: Limelight Networks     Published Date: Oct 17, 2011
Learn how to use every mobile opportunity to your advantage. This report shows you how to: . Optimize your website for mobile devices . Take advantage of mobile context . Create richer mobile experiences by adding video and interactivity
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mobile ads, marketing strategy, mobile marketing strategy, mobile optimization
    
Limelight Networks
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