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How to Plan for the Next Generation of Personalization

Published By: Crownpeak     Published Date: Jun 03, 2015
Enterprises have long personalized their visitor's web experiences, typically through product recommendations or basic user segmentation. However, today's customers demand more real-time, in-the-moment experiences that meet their needs whenever, wherever. The technology behind this level of personalized marketing continues to advance by adding situational, predictive and real-time elements to keep up with customer expectations.
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forrester research, personalization, next generation personalization, personalized experience, customer experience, personalized marketing, digital experience, contextual experience
    
Crownpeak

How to Stay Protected Against Ransomware

Published By: Pine Cove Consulting     Published Date: Oct 03, 2019
Businesses large and small are under threat from increasingly aggressive and brutal ransomware attacks. Loss of access to critical files, followed by a demand for payment can cause massive disruption to an organization’s productivity. But what does a typical attack look like? And what security solutions should be in place to give the best possible defense? This paper examines commonly used techniques to deliver ransomware, looks at why attacks are succeeding, and gives nine security recommendations to help you stay secure. It also highlights the critical security technologies that every IT setup should include.
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Pine Cove Consulting

IDC Techology Spotlight: E-Discovery Success Starts at the Beginning

Published By: Mimecast     Published Date: Oct 02, 2019
Often, e-discovery solutions focus on the middle of the electronic discovery reference model (EDRM) and only concern themselves with review and production. Certainly, the majority of e-discovery cost is at the review stage and often the focus is on making that process as efficient as possible. The less you collect then the less you must review. A focus on best practices on the left?hand side of the EDRM can sow great rewards to be reaped later. Organizations that wait until they are sued before they start preparing for litigation lose no matter what the case outcome is. Sponsored by Mimecast, this paper from IDC details how e-discovery trends are changing to accommodate more in-house control and key recommendations on building a next-generation solution.
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Mimecast

IDC Techology Spotlight: E-Discovery Success Starts at the Beginning

Published By: Mimecast     Published Date: Oct 02, 2019
Often, e-discovery solutions focus on the middle of the electronic discovery reference model (EDRM) and only concern themselves with review and production. Certainly, the majority of e-discovery cost is at the review stage and often the focus is on making that process as efficient as possible. The less you collect then the less you must review. A focus on best practices on the left?hand side of the EDRM can sow great rewards to be reaped later. Organizations that wait until they are sued before they start preparing for litigation lose no matter what the case outcome is. Sponsored by Mimecast, this paper from IDC details how e-discovery trends are changing to accommodate more in-house control and key recommendations on building a next-generation solution.
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Mimecast

Increasing Revenue with Micro-Targeted Product Recommendations

Published By: ChoiceStream     Published Date: Jan 08, 2009
Assure your online store not only survives but thrives in these challenging economic times.  Download “Increasing Revenue with Micro-Targeted Product Recommendations” by ChoiceStream - the premier personalization service provider.  Learn how personalized product recommendations can increase purchases, revenue and customer loyalty for your online store.
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choicestream, ecommerce, roi, choicestream realrelevance, online shopping, emarketer
    
ChoiceStream

Insight-Led Engagement

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
What does it take to be relevant today? In the era of hyper-connectivity, consumers have become entitled, demanding more control over their experiences and expecting that marketers use data and insights to create a seamless, relevant brand experience. Research shows that communications containing relevant information and offers are the best drivers of brand loyalty and conversions
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insight marketing, customer engagement, omnichannel, multichannel, automation, loyalty, crm, marketing
    
Selligent Marketing Cloud

IT Friction Causes a Decline in Value for Organizations: Forrester Investigates

Published By: BMC Software     Published Date: Jun 25, 2013
Large gaps and loss of productivity challenge the value, agility and cost of IT across the globe. “Exploring Business and IT Friction: Myths and Realities,” outlines key issues that cause friction between business users and IT, such as: • Gaps in customer satisfaction and the perceived value of services • Inadequate IT support, which decreases productivity and revenue • Lack of communication and ownership in how business users and IT work together to identify service levels and technology needs See what 900 business and IT professionals had to say and get recommendations for change.
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bmc, productivity, it support, customer satisfaction, technology, it management, enterprise applications, data management
    
BMC Software

Know the Big Three

Published By: HP - Enterprise     Published Date: Jun 05, 2013
There is no question that mobile computing is growing at an exponential rate. This rapid transformation has seen security concerns outpaced by the ease of use, flexibility, and productivity of mobile devices. When vulnerabilities are exploited, the security of mission-critical data becomes a serious concern. Here we take a look at three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
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mobile apps, applications, security threats, mobile computing, security vulnerabilities, application security, security management, mobile data systems
    
HP - Enterprise

Lasting Connection or Holiday Fling

Published By: iGoDigital     Published Date: Feb 26, 2013
Leverage the data you gathered this holiday season to build long-terms relationships with your holiday shoppers.
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ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
    
iGoDigital

Lift, Loyalty: Personalized Product Recommendations

Published By: IBM     Published Date: Oct 15, 2013
Engaging customers with personalized recommendations across multiple marketing touchpoints
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personalized product recommendation, product recommendation, relevant shoppers, loyal customers, personalization, engaging experience, capabilities for recommendations, monitor
    
IBM

Machen Sie aus Ihrem Contact Center ein Profit Center

Published By: Oracle     Published Date: May 05, 2015
This video shows how to equip your agents to deliver great service with the least cost and effort and empower them to present personalized product and services recommendations in real time.
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contact center, profit center, deliver great service to customers, solve customer issues with efficiency, oracle solutions, oracle, real time customer service, equip agents to deliver good service
    
Oracle

Magic Quadrant for Personalization Engines

Published By: Adobe     Published Date: Sep 23, 2019
Adobe is a leader in personalization engines, according to Gartner. Why Should the Target Audience Care? Finding the right personalisation engine can have a dramatic impact on an organisation’s ability to provide quality, personalised experiences to their clientele. Gartner is a prestigious and respected organisation. Marketers and IT can rely on them to help make make crucial decisions about the best providers to use. Supporting Concepts Gartner conducted an extensive, multi-criteria evaluation of personalisation engines. They researched, analyzed, and scored the most significant ones, in order to help businesses make the right choice of provider. KEY POINTS PROVIDED AS GUIDELINES Adobe is a Leader. Many of Adobe's products include personalization features. However, Adobe Target offers a stand-alone personalization engine for segmentation, optimization and recommendations, and can be integrated with third-party platforms for marketing or digital commerce personalization. M
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Adobe

Monetate Intelligent Recommendations

Published By: Monetate     Published Date: Oct 11, 2018
Monetate Intelligent Recommendations is the only solution that gives merchandisers & digital marketers the power to show contextually relevant product recommendations without burdening IT resources. Using manually curated or algorithmically-driven recommendations, marketers can easily support even the most complex product catalogs. Our solution filters recommendations based on customer attributes (e.g. shirt size), longitudinal behaviours (e.g. browsing behaviour), and situational context (e.g. product inventory at local stores). Best of all, an orchestration layer intelligently selects which algorithms and which filters to apply in any given situation, for any particular individual.
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Monetate

Omnichannel Banking

Published By: IBM     Published Date: Aug 05, 2015
As the world becomes even more digital, capitalizing on the omnichannel opportunity could be the difference between those banks that flourish in the coming years and those that can no longer compete.
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omnichannel banking, ibm, retailers, product recommendations, shopping habits, client relationships
    
IBM

OReilly: The Evolution of Analytics: Opportunities and Challenges for Machine Learning in Business

Published By: SAS     Published Date: Jun 05, 2017
Analytics is now an expected part of the bottom line. The irony is that as more companies become adept at analytics, it becomes less of a competitive advantage. Enter machine learning. Recent advances have led to increased interest in adopting this technology as part of a larger, more comprehensive analytics strategy. But incorporating modern machine learning techniques into production data infrastructures is not easy.Businesses are now being forced to look deeper into their data to increase efficiency and competitiveness. Read this report to learn more about modern applications for machine learning, including recommendation systems, streaming analytics, deep learning and cognitive computing. And learn from the experiences of two companies that have successfully navigated both organizational and technological challenges to adopt machine learning and embark on their own analytics evolution.
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SAS

Personalized Marketing and Web Analytics

Published By: IBM     Published Date: Oct 15, 2013
How behavioral analytics fuels more personalized marketing
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increasing marketing value, improve returns, optimize websites, personalized marketing, web analytics, provide specific insights, personalization process, web marketers
    
IBM

Retail’s Next Frontier in Digital Transformation

Published By: Cognizant     Published Date: Oct 23, 2018
There’s plenty of room in the digital economy for traditional retailers, as long as they shift focus from the products they offer to the experiences they provide, blending the physical and digital worlds to offer distinct and personalized shopping experiences and unleashing the untapped power of emerging new ecosystems. At the heart of retail’s ongoing transformation is a shift in focus from the point of sale to the point of experience. Retailers that will thrive and prosper in the digital economy will be those that think beyond the products they sell to providing hyper-personalized shopping experiences that surprise and delight the consumer at each interaction, regardless of channel or touchpoint. This white paper illuminates these strategic imperatives and delivers actionable recommendations to established retailers seeking to convert challenge into opportunity amid growing concern that they should merely concede victory to digitally-native companies.
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cognizant, digital economy, retail
    
Cognizant

Six Strategies for Increasing Customer Engagement on Your eCommerce Site

Published By: iGoDigital     Published Date: Feb 26, 2013
Make your site noise cancelling. An engaged customer stays on your site longer and is less prone to distractions. See how improving engagement metrics drives conversions and builds relationships.
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ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
    
iGoDigital

The CMO Solution Guide: Context & Consumers

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Context can make or break the communication – and, ultimately, the relationship – between a consumer and a brand. Today’s consumers expect relevant communications that speak directly to their needs in the moment. We have the technology today to deliver such messages – but there are significant barriers to developing relevant, contextual programs of this kind. Some of the development challenges represent new versions of old challenges. Take data as an example: it has always been hard to harness data from different sources and to leverage insights in real time. But today, there are additional opportunities – if not expectations – for marketers to use contextual data to better reach and engage customers through the optimal channel(s).
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data driven marketing, contextual marketing, cmo, omnichannel, multichannel, automation, loyalty, crm
    
Selligent Marketing Cloud

The Impact of Recommendations and Remarketing on Internet Sales

Published By: iGoDigital     Published Date: Feb 26, 2013
Learn how personalized product recommendations can maximize average order value, increase conversions and create 1:1 relationships with your shoppers.
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ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
    
iGoDigital

Top BI Analytics Tools 2017—Expert Reviews & Pricing

Published By: Select Hub     Published Date: Nov 07, 2017
Interactive analyst report gives you comparison ratings, reviews and pricing from actual software selection projects. Unlike some ratings, SelectHub product scores are taken from multiple sources including top analysts and actual buyers of the software—ideal for your shortlist. Find the right BI analytics tools: • Actionable insights from experts: In plain language, find out how each product supports the functions that matter most to your company. • Key requirements criteria: Get a comprehensive list of the key requirements for use in your software evaluation and vendor selection. • Easy pricing: Get recommendations and pricing for solutions matching your business needs. • Includes practical guide: How to Buy Business Intelligence Software Over 80 business analytics and BI tools evaluated. The SelectHub platform contains expert software analysis across key criteria and vendor data. These built-in analyst ratings are combined with subjective user ratings to create SelectHub ratings r
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Select Hub

Top Five Things to Know About Enterprise Mobility Management

Published By: MobileIron     Published Date: Feb 17, 2015
Ready or not, the global mobility trend is forcing enterprises to enable a mobile workforce with business productivity tools on any device, regardless of the underlying operating system. As IT is quickly impacted by end-user technology decisions, enterprises can no longer ignore this reality, especially given the explosive global demand for mobile devices. This guide offers practical, step-by-step insight that can help any organization accelerate their journey to becoming a Mobile First enterprise by providing a detailed, best-practice deployment process and recommendations for finding the right enterprise mobility management (EMM) provider.
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mobile, enterprise, emm, mobile management
    
MobileIron

Turn GDPR To Your Advantage

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
The General Data Protection Regulation – or GDPR – is a European Union (EU) law that protects the rights of individuals with respect to their data. Adopted as an EU law in April 2016, organizations that hold data about any resident of the EU must be compliant by May 2018. With attention-grabbing fines of €20 million or 4% of global annual turnover, GDPR commands attention at the highest levels. And despite the “legalese” that compliance suggests brands utilize, the brands that balance legal compliance with a human approach will turn GDPR to their advantage. This white paper provides a series of actions you can take to make the most of GDPR to both enhance your customer relationships and mitigate risk.
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data driven marketing, gdpr, compliancy, data privacy, customer data, omnichannel, multichannel, automation
    
Selligent Marketing Cloud

Turn Your Contact Center into a Profit Center

Published By: Oracle     Published Date: May 05, 2015
This video shows how to equip your agents to deliver great service with the least cost and effort and empower them to present personalized product and services recommendations in real time.
Tags : 
contact center, profit center, deliver great service to customers, solve customer issues with efficiency, oracle solutions, oracle, real time customer service, equip agents to deliver good service
    
Oracle

VolitionRx Takes on Cybersecurity

Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
VolitionRx Limited is a multi-national company which develops new ways to detect cancer. Their ideal product needed to be reliable, efficient, and easily manageable for their modestly-sized IT department. Additionally, the solution had to be readily deployable to their operations in four separate countries. According to Daniel Halter, Group IT Manager at Volition, traditional antivirus vendors were “offering the same old solution only slightly jazzier. The model they were offering, although new, was and is the same thing that has been around for a while.” Daniel also stated that Volition had little time to determine which vendors are “selling the truth and which ones are selling the dreams.” Seeking an ideal match, Daniel reached out to Khipu Networks for their security recommendation. Khipu Networks suggested CylancePROTECT®, Cylance’s artificial intelligence endpoint security product. Read the full case study to learn about the results Cylance was able to deliver.
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volitionrx, cyber, security, data
    
BlackBerry Cylance
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