site personalization

Results 1 - 25 of 28Sort Results By: Published Date | Title | Company Name

10 Key Online Marketing Trends for 2010

Published By: Unica     Published Date: Mar 02, 2010
Download 10 Key Online Marketing Trends for 2010 to reveal what is shaping online marketing today.
Tags : 
unica, online marketing trends, trends, web analytics, emarketing, social media, mobile, online marketing, web analytics, search engine marketing, social media marketing, website personalization, mobile marketing, on demand marketing solutions
    
Unica

25 Ways To Do Real-Time Website Personalization

Published By: Evergage, Inc.     Published Date: Apr 17, 2014
There are so many ways to utilize real-time personalization, but what does it look like? In this eBook, we will show you 25 ways to do real-time so that you can take a first time visitor from initial introduction to conversion and advocacy.
Tags : 
evergage, marketing technology, real time, real time personalization, click through, digital marketing, convserion rates, online advertising, online traffic
    
Evergage, Inc.

30 Ways to Do Real-Time Website Personalization

Published By: Evergage, Inc.     Published Date: Nov 13, 2014
Start Turning More Visitors into Customers There’s no way around it – the future of Digital Marketing is Personalization. By presenting your online audiences with relevant, personalized content in real time, you can create engaging experiences that increase conversion rates by as much as 300%. This FREE eBook can help you turn visitors into customers with inspirational examples and ideas for: • Bounce Prevention • Relationship Building • Visitor Conversion • Creating Advocates
Tags : 
website personalization, customer-website interaction, real-time
    
Evergage, Inc.

6 Steps to a Mobile-Friendly Website That Drives Conversions

Published By: Crownpeak     Published Date: Jul 29, 2015
This guide is intended to help you navigate the path to a mobile-friendly website that positions your company to succeed now and in the future. As we go into detail on the exponential growth of mobile and it's disruptive impact on businesses that have not yet adapted, we will discuss the 6 steps you need to take to prepare for this change in mobile adoption.
Tags : 
crownpeak, ebook, mobile friendly websites, mobile responsive design, conversion-optimized website design, wcm, web content management, personalization
    
Crownpeak

An Interactive Path to Better Web Analytics

Published By: Unica Corporation     Published Date: Jan 19, 2010
Most web analytics solutions were initially architected to generate reports using only aggregate data. Next generation web analytics solutions use both aggregate and individual level data to achieve interactive marketing success. This free interactive infographic, includes live links that will guide you through a valuable framework for web analysis and gives insight into your overall website performance and visitors' behaviors. Learn how to optimize your visitors' website experiences and turn those experiences into actions.
Tags : 
interactive web analytics map, next generation web analytics, website optimization, multi-channel analytics, aggregate level analytics, individual level analytics, website performance, behaviorial targeting, website personalization
    
Unica Corporation

CMO's Guidebook to Target and Acquire the Multi-Channel Insurance Customer

Published By: Neustar     Published Date: Feb 27, 2013
Neustar® Information Services introduces you to the buying behaviors and patterns of today’s insurance customer and explores the recent shifts impacting the acquisition and retention of policyholders.
Tags : 
web optimization, visitor experience, website customization, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, consumer identification, consumer verification, consumer qualification, score leads, score consumers, verify leads, verify consumers, b2c, business to consumer
    
Neustar

Enhancing Customer 360 with Data Analysis & Visualization

Published By: AWS - ROI DNA     Published Date: Jun 12, 2018
Achieving a 360-degree view of customers has become increasingly challenging as companies embrace omni-channel strategies, engaging customers across websites, mobile, call centers, social media, physical sites, and beyond. Learn how software solutions in AWS Marketplace can automate data lake analysis, enabling self-service platforms for analysis that expand and enhance personalization while deepening customer understanding so you can spend more time acting on insights.
Tags : 
    
AWS - ROI DNA

Harnessing the Power of Website Personalization to Drive B2B Marketing Improvement

Published By: Gleanster     Published Date: Mar 14, 2012
B2B marketers operate in a world where the ability to dynamically serve up relevant website content at the so-called "moment of truth" has traditionally presented a monumental challenge. This 8-page Deep Dive analyst report explores the promise of what Gleanster terms Real-time Website Content Versioning.
Tags : 
gleanster, marketing, b2b, market research, lead generation, traditional marketing
    
Gleanster

How Web Personalization Drives Success for B2B Companies

Published By: Evergage, Inc.     Published Date: Nov 19, 2014
Are you responding in real time to your prospects and customers while they are engaged on your website or in your online application? The future of B2B Marketing is Personalization. With it, you can get to know what your visitors and users are doing and then deliver targeted and personalized content that will allow you to boost conversion rates and improve customer communication and retention. This FREE eBook will show you how Millard Brown Digital's SaaS application, Compete PRO got a 26% lift in retention with Real-Time Web Personalization.
Tags : 
web personalization, b2b, targeted content, visitor engagement
    
Evergage, Inc.

IBM Mobile Web Push 30-day Trial / Interactive Demo / Marketplace 

Published By: IBM     Published Date: Aug 14, 2014
IBM® Mobile Web Push allows marketers to influence and inform their mobile audience in innovative ways. Web push notifications are dynamically triggered for display on mobile websites based on the actions of your visitors. This personalization is possible without the complications of existing content management, advertisement servers or IT involvement.
Tags : 
ibm, mobile, web push, free notifications, marketing, it management
    
IBM

Introductory Guide to Web Personalization

Published By: Marketo     Published Date: Sep 03, 2019
Your website is the hub of interaction between your company and your customers, and in an increasingly competitive digital landscape, today's buyers aren't simply looking for a one-size-fits-all customer experience. Web personalization empowers you to provide more relevant experiences to online visitors and speak to them with personalized messages at scale. It enables you to communicate across all marketing channels with a consistent voice and user experience that builds trust, engagement, revenue, and loyalty. In this ebook, discover how to: Integrate web personalization into your marketing strategy Incorporate cross-channel marketing in your web personalization strategy Create content to maximize the impact of personalization Leverage AI and machine learning to provide personalized web content Measure impact and success Choose the right web personalization tool for you Build a website that accelerates engagement, conversion, and retention by downloading the Introductory Guide to
Tags : 
    
Marketo

Magic Quadrant for Mobile Application Development Platforms

Published By: Adobe     Published Date: Sep 10, 2014
Mobile apps drive up to 4-times longer engagement than mobile sites, but mobile application development platforms (MADP) have mainly been focused on developers, making personalization and adjustments difficult for marketers. Adobe has changed that. Gartner recently evaluated the top MADP vendors, across a variety of criteria, including Completeness of Vision and Ability to Execute, and named Adobe a Leader in their Magic Quadrant for Mobile Application Development Platforms report. We help marketers and developers work together more efficiently, giving marketers an easy way to make, manage, measure, and monetize their mobile apps, so developers have more time to create rich app features.
Tags : 
mobile apps, madp, platform development
    
Adobe

Online Marketers See a 27% Increase in Conversions through Web Page Optimization

Published By: Neustar     Published Date: Feb 27, 2013
All Web Leads, a top insurance lead generation company, wanted to learn more about the visitors that did not convert on their Web site and use that intelligence to deliver optimal messaging to each visitor.
Tags : 
web optimization, lead generation, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, b2c, business to consumer
    
Neustar

Ranking Unica's Business Solutions

Published By: IBM Unica     Published Date: Sep 08, 2011
This SiriusDecisions vendor profile features Unica, which offers a marketing automation platform that includes online and offline campaign management, Website and content personalization, activity-based campaign triggers, lead management, and customer data and Web analytics.
Tags : 
ibm, unica, siriusdecisions, vendor profile, field marketing, automation platforms, integrated enterprise, demand creation provider grid
    
IBM Unica

Reaching The New Consumer: The Multichannel Shopper

Published By: Neustar     Published Date: Aug 20, 2012
TARGUSinfo introduces you to the buying behaviors and patterns of today's insurance consumer and explores the recent shifts impacting the acquisition and retention of policyholders.
Tags : 
web optimization, visitor experience, website customization, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization, web messaging, landing page customization, consumer identification, consumer verification, consumer qualification, score leads, score consumers, verify leads, verify consumers
    
Neustar

Real-Time Personalization Examples & Ideas for E-Commerce Sites

Published By: Evergage, Inc.     Published Date: Jun 01, 2015
Every e-commerce website is different in terms of content, offerings, layout and navigation. And every shopper is unique with diverse intentions, tastes and purchase patterns. That’s why personalization is critical to help you meet your business and website goals.
Tags : 
evergage, web personalization, web personalization planning, real time web personalization, marketing strategy, personalization program, website marketing, website development, customer engagement
    
Evergage, Inc.

Real-Time Personalization Look Book: Great Ideas & Examples for E-Commerce Sites

Published By: Evergage, Inc.     Published Date: Dec 11, 2015
If you’re looking for inspirational examples of real-time personalization on your e-commerce site, download our FREE eBook, Real-Time Personalization Look Book: Great Ideas & Examples for E-Commerce, and start turning more shoppers into buyers, reduce shopping cart abandonment and lift revenues on your site today!
Tags : 
real-time personalization, e-commerce sites, buyer experience, customer loyalty, product discovery, customer targeting
    
Evergage, Inc.

The Interactive Marketing eBook

Published By: IBM     Published Date: Aug 21, 2013
This brochure explores the Interactive Marketing essentials of cross-channel marketing, sophisticated email marketing, proven website personalization strategies, and new approaches to data that will improve your ability to market to individuals or specific segments of customers and prospects. In the following pages, you will learn how the right Interactive Marketing solution can help you engage each customer in a two-way, interactive dialogue.
Tags : 
interactive marketing, marketing management solutions, enterprise marketing management, ebook, marketing, website personalization, cross-channel marketing, marketing message, business intelligence, data quality, web service management, business technology, infrastructure, infrastructure management
    
IBM

The Ultimate Guide to Website Personalization

Published By: Progress     Published Date: Mar 06, 2017
Download this guide to get a step ahead of the competition, armed with strategies for an optimized, ever-improving plan to drive bottom-line impact using personalization.
Tags : 
    
Progress

The Ultimate Guide to Website Personalization

Published By: Progress     Published Date: Mar 06, 2017
Download this guide to get a step ahead of the competition, armed with strategies for an optimized, ever-improving plan to drive bottom-line impact using personalization.
Tags : 
website development, website personalization, web content management, content management systems, software development
    
Progress

The Ultimate Guide to Website Personalization

Published By: Progress     Published Date: Oct 09, 2017
Get a step ahead, armed with strategies for an optimized, ever-improving plan to drive bottom-line impact using personalization. There are many ways to put your company’s data to work and by far, personalization is one of the most exciting and effective. Just look at online giants such as Google, Netflix or Amazon, and you’ll find living proof that data is a resource that helps build a digital empire. Download this guide to get a step ahead of the competition, armed with strategies for an optimized, ever-improving plan to drive bottom-line impact using personalization.
Tags : 
    
Progress

The Ultimate Guide to Website Personalization

Published By: Progress     Published Date: Jan 22, 2019
There are many ways to put your company's data to work and by far, personalization is one of the most exciting and effective. Just look at online giants such as Google, Netflix or Amazon, and you'll find living proof that data is a resource that helps build a digital empire. Download our extensive 30-page guide to get a step ahead of the competition, armed with strategies for an optimized, ever-improving plan to drive bottom-line impact using personalization.
Tags : 
    
Progress

Top 7 Tips for Boosting Online Conversion

Published By: Unica     Published Date: Mar 02, 2010
Download Top 7 Tips for Boosting Online Conversion to find gold in your online interaction data.
Tags : 
online marketing, web site personalization, web analytics, personalized communications, email marketing, online interaction data, online conversion, unica
    
Unica
Previous   1 2    Next    
Search      

Add Research

Get your company's research in the hands of targeted business professionals.