social media hr

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10 Astuces pour Attirer et Conserver les Employés de la Génération Z

Published By: Lumesse     Published Date: May 15, 2015
This paper explores how critical it is to have an agile talent management strategy in place. Being mobile and social are key to attracting, developing and retaining the cream of Gen Z.
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gen z, employees, retain talent, talent management, strategy, generation z, workplace, hr trends
    
Lumesse

10 Tips for Attracting and Retaining Gen Z Employees

Published By: Lumesse     Published Date: May 15, 2015
This paper explores how critical it is to have an agile talent management strategy in place. Being mobile and social are key to attracting, developing and retaining the cream of Gen Z.
Tags : 
gen z, employees, retain talent, talent management, strategy, generation z, workplace, hr trends
    
Lumesse

3 Ways to Transform Your Site into a Lead Machine

Published By: White Horse     Published Date: Aug 19, 2010
As an industry, our ability to seize the potential for social media for lead generation is stifled by one thing: an outdated mindset. We still think advertising is advertising and social media is something else. In fact, advertising and social media are the same thing: they're content. The moment we realize that all marketing is content, we can break through the campaign mindset and find new ways to fuel powerful brand interactions-the kind that fuel transactions. In this white paper, you'll learn about several ways to transform your Web site into a lead generation machine with distributed content marketing.
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white horse, b2b, redesign, content marketing, decentralize, engagement, template, leads
    
White Horse

6 Step Roadmap to Engaging Customers With Social Media

Published By: Clarabridge     Published Date: Dec 03, 2013
This paper explores the impact of social media on the marketplace and customer behaviors, and provides a six-step “road map” that guides organizations through the process of implementing a social media program.
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clarabridge, digital communications, digital revolution, product information, using social media, customer behaviors, social media program, interacting with customers
    
Clarabridge

A Marketer’s Guide to Social Media Tools

Published By: Socialbakers     Published Date: Jan 20, 2015
The Marketer's Guide to Social Media Tools takes you through the main types of social media tools, explaining each along with their key benefits and main features, but primarily showing you the value they can bring to your business.
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social media tools, types of social media tools, brand's social media presence, benefits of using social media tools, network management, network performance management
    
Socialbakers

Adobe Digital Index Social Intelligence Report- Q4 2013

Published By: Adobe     Published Date: Apr 17, 2014
Social media is more than friends and likes, tweets and followers, pins and mentions. According to the Q4 2013 Adobe Digital Index Social Intelligence Report, it’s time for marketers to take social advertising seriously. With higher click-through rates and lower prices, the pressure is on to bring social into your overall media mix. Adobe can help manage, forecast, and optimize all your ads.
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adobe, social intelligence, social media, social media marketing, social advertising, click through rate, ctr, digital marketing
    
Adobe

Architecting the Composable Enterprise

Published By: MuleSoft     Published Date: Jan 25, 2016
IT used to be so simple. Companies owned their own technology equipment and purchased enterprise licenses for many of the applications anybody in the organization might care to use. But then the cloud emerged, and mobile, and social media, and IoT; the world of IT has never been the same. Today's businesses are software-driven enterprises with technology capability distributed throughout the company, utilizing countless third-party cloud-based applications. This new organization requires an cultural shift in the IT organization. Read this whitepaper to learn: -How businesses can reorganize themselves into lightweight, agile, modular businesses able to respond to innovations in SaaS, mobile, and analytics -How to build a technological architecture that can accommodate new technology yet still extract value from on-premises systems -The advantages of an API-led connected architecture vs. old SOA approaches
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technology, enterprise applications, best practices, business optimization, technology architecture, service oriented architecture, content management system, project management
    
MuleSoft

Best Practices for Becoming a Successful Social Brand

Published By: Brandwatch     Published Date: Jun 17, 2013
An introduction to using social media in business, this eBook discusses the importance of setting social media goals and how to foster a positive brand experience, along with tips to become a thriving social enterprise.
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social media monitoring, social media analytics, social media intelligence, social listening, social media strategy, social media insights, brand monitoring, twitter tracking
    
Brandwatch

CMOs on Social Marketing Plans for 2011

Published By: Bazaarvoice     Published Date: Jan 26, 2011
In our second annual marketing survey, we surveyed CMOs in The CMO Club about their use,expectations, and measurement of social media, then compared the results to the previous year's survey. In short, 2009 marked the year CMOs embraced social media marketing but struggled to tie their strategies to the bottom line. Many evaluated engagement metrics created from social media- such as the number of click-throughs to the website or number of fans or followers - instead of evaluating business metrics like revenues and conversion. In 2009, CMOs aspired to tie social to the bottom line.
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bazaarvoice, social marketing, ctr, engagement, crm, customer service, word-of-mouth, ugc
    
Bazaarvoice

Combat the latest security attacks with global threat intelligence

Published By: IBM     Published Date: Jun 22, 2017
Security threats are very real, and the stakes are higher than ever. Each day, tens of thousands of malware variants are created, with new classes of threats continually added and improved upon. Savvy attackers use polymorphic programs to alter malware into new form factors after each delivery. And all of this is exacerbated by the proliferation of mobile devices, cloud computing and social media—in fact, the intersection of these technologies provides fertile new ground for threats and malware. Today’s attacks are often not random, but targeted for maximum financial gain and impact. Rogue individuals and groups are constantly innovating new ways to attack organizations’ most valuable assets. As a result, traditional methods of dealing with threats are no longer enough. Organizations need more threat intelligence than ever before in order to effectively protect themselves.
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cyber security, global threat intelligence, malware prevention, cyber threat, protection
    
IBM

Combat the latest security attacks with global threat intelligence

Published By: IBM     Published Date: Jul 26, 2017
Security threats are very real, and the stakes are higher than ever. Each day, tens of thousands of malware variants are created, with new classes of threats continually added and improved upon. Savvy attackers use polymorphic programs to alter malware into new form factors after each delivery. And all of this is exacerbated by the proliferation of mobile devices, cloud computing and social media—in fact, the intersection of these technologies provides fertile new ground for threats and malware.
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mobile devices, security, data protection, data loss, information security
    
IBM

Compliance and Social Media: Ensuring Your Company’s Online Activity Adheres to Security Standards

Published By: Skillsoft     Published Date: Jul 23, 2014
This ExecBlueprint discusses how companies can address these risks through the development of a comprehensive risk management framework that incorporates both company policy to enforce standards for safe social media and technology use and technical controls to monitor activity. Although no single blueprint exists, the framework should be sufficiently robust to prevent most employees from clicking on suspicious links and posting confidential information— and contain damage caused by inevitable human error, before the story ends up in The New York Times.
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skillsoft, compliance, social media, online activity, security standards, awareness, risk management, malware
    
Skillsoft

Countdown to Compromise: The Timeline of a Spear-Phishing Attack on Your Organization

Published By: Mimecast     Published Date: Jun 24, 2015
The article is a helpful reminder that your employees often make life easier for attackers by being the weakest link in your network defenses. Social media is a rich hunting ground for hackers. Names, locations, photos, interests, connections, partnerships, vacation details, email addresses and phone numbers – this is often the information that hackers use to target specific employees through well-crafted, highly personalized emails.
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mimecast, social media, spear-phishing, data breach, personalized emails, network defenses, security, it management
    
Mimecast

Customer Care in a Social World

Published By: Oracle     Published Date: Aug 08, 2013
Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience. Get your free copy of “Customer Care in a Social World” whitepaper where you will learn: • Three qualifications needed for a social-enabled contact center • To identify the stage of social-enablement for your contact center
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customer care, social world, oracle, crm, social media, knowledge management, data management, business technology
    
Oracle

Customer Care in a Social World

Published By: Oracle     Published Date: Aug 15, 2013
Social media is transforming customer care and should be considered a strategic vehicle for delivering excellent customer experiences. A majority of social conversations are ‘noise’, however, there are topics that are relevant to different parts of the organization. When the topic is customer-service-related, most organizations are ill-equipped to deliver the level of support needed resulting in a splintered, disjointed customer experience. Get your free copy of “Customer Care in a Social World” whitepaper where you will learn: • Three qualifications needed for a social-enabled contact center • To identify the stage of social-enablement for your contact center
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customer care, social world, oracle, crm, social media, enterprise applications, business technology
    
Oracle

Drive productivity with infrastructure simplicity and HPE ProLiant Gen9 servers

Published By: Hewlett Packard Enterprise     Published Date: Aug 02, 2017
Mobility, social media, analytics and the cloud are revolutionizing how data is accessed, used, and secured for small to midsize businesses. With data security threats are on the rise, keep your business running with Hewlett Packard Enterprise.
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best practices, business optimization, business management, application management, enterprise application, business intelligence, productivity
    
Hewlett Packard Enterprise

Executive Brief- Social Collaboration for Dummies

Published By: Oracle HCM Cloud     Published Date: Jun 07, 2016
Social is about community, not just media. It's also an HR tool for learning, goal setting and building a culture of performance. Find out how in this 2-minute introduction to social collaboration.
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Oracle HCM Cloud

Facebook Recruiting Basics: 21st Century Employment Branding

Published By: Work4™     Published Date: Feb 27, 2013
The essence of great recruiting is to fish where the fish are. As times change, the "recruiting waters" get overfished. This is what makes the profession so highly flexible. Over the course of a decade, the success of one technique creates the demand for the next.
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facebook recruiting, facebook recruitment, social recruiting, employer branding, social media recruitment, recruiting on facebook, how to post a job on facebook, how to recruit on facebook
    
Work4™

Four Steps to Creating Content for a Social Media Community

Published By: Radian6     Published Date: Nov 01, 2011
This eBook, Four Steps to Creating Content for a Social Media Community, explores ways for your content to spread throughout social media, enabling you to build and enhance relationships and empowering your community to share your content
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radian6, marketing, social media, video, blogs, content strategy
    
Radian6

Get Ahead with Interactive Promotional Contests

Published By: Breakout Solutions     Published Date: Sep 24, 2008
Breakout Solutions is pioneering the way in which organizations utilize Social Media to meet their online promotional objectives. Our proprietary video contest platform provides a turnkey solution for organizations that value interacting and communicating directly with their target market through social media. Web 2.0, has led to a more interactive and social landscape where content is no longer king, conversation is. Breakout Solutions can help your brand become a part of these conversations so that you have a better understanding of how others view your brand and utilize your products and services.
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breakout solutions, promotional contest, branded promotion, videos, photos, audio, myspace, facebook
    
Breakout Solutions

How Employee Advocacy Boosts Content Marketing

Published By: Smarp     Published Date: Feb 22, 2019
Employee Advocacy relies on individual expertise on social media to support companies’ and individuals’ branding needs. All of this is done through content, accessible to all those who are part of the Employee Advocacy program. How exactly do Employee Advocacy and content marketing go together? There are four aspects that make Employee Advocacy highly relevant to content marketing efforts. 1. Alignment around a shared content strategy 2. Measuring Results 3. Boosting contents reach and engagement 4. Trust and authenticity
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content marketing, employee advocacy, social media, content visibility, brand visibility
    
Smarp

How Internet of Things is reshaping customer experience

Published By: Cisco     Published Date: Apr 20, 2016
Cisco is helping marketers understand and shape the customer experience, onsite, online, via social media, and through mobility platforms.
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cisco, internet of things, customer experience, marketers, social media
    
Cisco

How to Ignite Your Sales Team to Drive 10X More Leads with Social Selling

Published By: SocialChorus     Published Date: Feb 10, 2015
Today’s modern buyer has unlimited access to information and connections right at their fingertips, at all times, through social media. According DemandGen, 77% of buyers won’t even speak with sales until they have performed their own research online. Sales teams that are succeeding in this new era are reaching these buyers earlier in the process through social selling. This guide will give you what you need to get your sales team ready to master social selling — in just 2 minutes a day.
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social selling, social media, best practices, social selling platform, modern buyer
    
SocialChorus

How to Make a Business Case For Social Media Analysis

Published By: Crimson Hexagon     Published Date: Apr 18, 2014
In this webinar, we show you how a business case is made for social media analysis. Presenter, Dr. Natalie L. Petouhoff, will go through the ins and outs of social media analysis and what the future brings to the landscape.
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webinar, landscape, social media, crimson hexagon, social media analysis, business case, business technology
    
Crimson Hexagon
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