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Analyst White Paper: Prepare Contact Centers for the Future With SIP

Published By: Genesys     Published Date: Oct 16, 2013
The existing upgrade paths from legacy PBX and ACD suppliers make it difficult for contact center executives to contemplate the future of customer service on their own terms. If your ACD-based contact center has become a road block for adding capacity or adding channels such as social media and mobile, you might want to think about making the switch to a SIP-based contact center solution. SIP delivers two important advantages over legacy switching: 1. SIP is based on open standards, so you can choose hardware and software that is best suited for your environment. 2. SIP’s capability extends beyond voice to new media types such as mobile, social media and video. SIP-based contact centers provide a roadmap to sophisticated features without the complexity and expense of traditional proprietary ACDs. Learn more about how to build the next-generation customer service platform.
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contact center, customer service, social media, mobile, sip, technology solution, technology, enterprise applications
    
Genesys

Becoming a social business: integrating social software throughout enterprise

Published By: Jive     Published Date: Feb 13, 2014
Becoming a social business: integrating social software throughout enterprise
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jive, social business, social software, social, social media
    
Jive

Boosting Customer Loyalty with Social Software -- InterContinental Hotels Group case study

Published By: Jive Software     Published Date: Oct 12, 2009
Priority Club Connect encourages members to talk directly with IHG management through a video blog on the community and to participate in special offers available only through the community. Listen to this webcast recording to get strategies and advice for your own social media initiatives.
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social business software, social media, online community, customer loyalty, jive
    
Jive Software

Changing the Face of Healthcare with Social Business Software

Published By: Jive     Published Date: Feb 13, 2014
Changing the Face of Healthcare with Social Business Software
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jive, social, social business software, social media, healthcare
    
Jive

Discover What Makes Each Social Audience Unique

Published By: Spredfast     Published Date: Aug 24, 2018
Learn how to better connect with your audiences on each social channel. Our 2018 Social Audience Guide breaks down everything you need to know to from demographics, device usage and even site behavior. Start engaging in a more meaningful way, today. Download your guide.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing
    
Spredfast

Ensure Your Products Are Found Online - Increase Sales!

Published By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
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marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo

Erstellen einer Social-Content-Strategie

Published By: Falcon Social     Published Date: Oct 30, 2015
Du willst eine Strategie entwickeln, die Engagement fördert und deine Marke in den sozialen Medien aufbaut? Dieses Handbuch unterstützt dich dabei, eine Strategie zu erstellen, die den gesamten Lebenszyklus deiner Inhalte abdeckt – von der Planung und Ideensuche bis hin zur Erfolgsmessung und Optimierung. Lade das Handbuch jetzt herunter.
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social media tool, social media management tool, social media verwaltung, social media software, social media marketing, social media campaigns, content marketing, social media content
    
Falcon Social

Four Steps to Effectively Protecting Your Organization from Phishing Attacks

Published By: Cyveillance     Published Date: Jun 20, 2014
Phishing is defined by the Financial Services Technology Consortium (FSTC) as a broadly launched social engineering attack in which an electronic identity is misrepresented in an attempt to trick individuals into revealing personal credentials that can be used fraudulently against them. In short, it’s online fraud to the highest degree. Although it’s been around for years, phishing is still one of the most common and effective online scams. The schemes are varied, typically involving some combination of spoofed email (spam), malicious software (malware), and fake websites to harvest personal information from unwitting consumers. The explosive rise of mobile devices, mobile applications, and social media networks has given phishers new vectors to exploit, along with access to volumes of personal data that can be used in more targeted attacks or spear phishing. The fact that phishing attacks are still so common highlights their efficacy and reinforces the need to implement comprehensive phishing and response plans to protect organizations. An effective phishing protection plan should focus on four primary areas: Prevention, Detection, Response, and Recovery. High-level recommendations for each of the four areas are outlined in this whitepaper.
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cyveillance, phishing, security, cyberattacks, cybercriminals, threats
    
Cyveillance

How to Deploy Social Media Management Software

Published By: Sprinklr     Published Date: Jan 05, 2018
Social media management software allows brands to embrace digital transformation efficiently. Find out how in this guide.
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social media management software, social media management, digital transformation
    
Sprinklr

How To Deploy Social Media Management Software

Published By: Sprinklr     Published Date: Feb 28, 2018
"It’s more important than ever for brands to have comprehensive social media technology at their disposal. Simply buying a new solution, however, is just the beginning. Today’s brands must deploy social media software so that it allows the highest possible return on investment, empowers them to capture new opportunities, and manage the risks inherent in social media."
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social media management software, social media management, social media technology, social tools, social media software, social media, social deployment, digital transformation
    
Sprinklr

How To Deploy Social Media Management Software

Published By: Sprinklr     Published Date: Mar 13, 2018
"It’s more important than ever for brands to have comprehensive social media technology at their disposal. Simply buying a new solution, however, is just the beginning. Today’s brands must deploy social media software so that it allows the highest possible return on investment, empowers them to capture new opportunities, and manage the risks inherent in social media."
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Sprinklr

How to Find your Audience on Social Media: Using Social Data to Determine Your Social Media Mix

Published By: Tracx     Published Date: Mar 08, 2017
"The social internet is big, noisy, and always in flux — which makes it really hard to know where your audience is spending their time and how to reach them there. So, we've done the research for you. (You're welcome.) Join us for this on-demand webinar to learn why a ""listen-first"" philosophy sets your team up to discover game-changing opportunities before your competitors do. In this on-demand webinar, you'll learn: *How to create your ideal social media mix *The most up-to-date audience demographics from Facebook, Instragram, Twitter, Linkedin, Pinterest, Reddit, and more *Top performing networks based on industry demographics *When to adopt new networks (and when to ignore) *Where companies like yours spend time on social media (and where the missed opportunities are)."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics
    
Tracx

Improve Your Social Customer Experience

Published By: Spredfast     Published Date: Nov 15, 2018
Can chatbots provide a great customer experience? Watch how top brands automate social customer service practices. You'll learn how to enhance agent workflows and use AI to better connect with the people you care about most.
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social media customer support, social media manager, social media customer service, social customer service, media com customer service, social customer care, social media and customer service, customer service through social media
    
Spredfast

Increase customer lifetime value

Published By: Falcon Social     Published Date: Oct 30, 2015
Stronger, more consistent experiences along the customer journey will build loyalty and customer lifetime value. A strategic look at improving across touchpoints—Download the Whitepaper. • Key touchpoints along the customer journey • Strategies for driving integration between departments • Examples and insights from leading companies
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cross-channel marketing, customer lifetime value, customer journey, customer loyalty, social media marketing, social media campaigns, social media management software, social media tool
    
Falcon Social

Listen Up! The definitive guide to Social Listening for Smarter Business

Published By: Meltwater     Published Date: Jan 16, 2015
Your customers and competition are talking. Are you listening? Social listening is the most significant technology to hit marketing since social media itself. But marketing isn’t the only department that can utilize social listening: your entire business organization can use social listening to inform its programs, products and business decisions.
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meltwater, social media monitoring, media monitoring, social media analytics, media analytics, pr software, social marketing software, social marketing listening
    
Meltwater

Quickly Brush-Up On The Latest Social Trends And Strategies

Published By: Spredfast     Published Date: Aug 24, 2018
Looking for a general primer or quick tactical reference on social marketing? We wrote the 2018 version of the Social Media Pocket Guide for you. In engaging, easy-to-read chapters, the Pocket Guide provides a broad overview of social media’s evolution — including current themes like pay to play, digital integrations, social care, and more. We also break down the latest tips and tactics for the four most common social objectives and explore specific use cases like product launches, events, and capitalizing on real-time trends. Do you learn by example? This guide is packed with fresh strategy inspiration from 15 different global brands and media properties. Keep The Social Media Pocket Guide on hand as your quick and definitive reference on all things social strategy.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing
    
Spredfast

Reading Your Buyer's Digital Body Language

Published By: Eloqua     Published Date: Sep 28, 2011
B2B purchasing in a Web 2.0 world has transformed into an interactive process driven by the customer, not the vendor. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes to drive better leads for sales.
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digital body language, sales lead management, lead management system, lead nurturing, b2b social media, b2b software marketing, marketing white paper, lead generation
    
Eloqua

Reading Your Buyer's Digital Body Language

Published By: Eloqua     Published Date: Jan 13, 2012
B2B purchasing in a Web 2.0 world has become an interactive process driven by customers. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes like lead scoring and nurturing to drive better leads for sales.
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digital body language, sales lead management, lead management system, lead nurturing, b2b social media, b2b software marketing, marketing white paper, lead generation
    
Eloqua

Retailing in a Social Media World

Published By: SAP     Published Date: Mar 29, 2011
Wondering how you can use social media channels to join the conversation with your customers? Find out how software solutions can help you capture and analyze massive amounts of social media data and prepare individualized responses while integrating with your business software through a unified IT architecture.
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social media intelligence, social media channel, sap, sap business objects dashboard, business activity monitoring, business analytics, customer interaction service, ebusiness
    
SAP

Safe & Strong Social Media: Why Risk Management Must be a Priority for Your Brand

Published By: Spredfast     Published Date: Aug 24, 2018
It only takes one accidental Tweet to undo years of brand reputation. It's important to understand the opportunities and risks your brand faces on social, and what you can do about them. Download this whitepaper to learn more about the risks and gain advice and tips on how to protect your brand.
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social media risk management, risks of social media, social media compliance, social media user management, social media security, social media management tools, social media monitoring, social media governance
    
Spredfast

Social ROI Template and Guide: Prove The Value of your Efforts With This Free Guide + Template

Published By: Tracx     Published Date: Mar 08, 2017
"Can you prove social media is working? 86% of marketers identified measuring social media return on investment (ROI) as a top challenge. Social ROI can be daunting, but it’s also the key to winning resources and propelling your social media program forward. So how do you calculate the ROI of your social media? We’ve created a Guide and ROI Template to do just that. Arm yourself with not only the knowledge of what's working and what's not on social media, but the numbers to prove it. What You're Getting: *Advice on goal-driven analysis and which metrics matter *Insight on how to tie social data to marketing investments *An easy-to-follow, five-step process for determining ROI *A downloadable template to make calculations easy"
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics
    
Tracx

Social Software Strategies for the Enterprise -- Cisco, Nike & Forrester Research roundtable

Published By: Jive Software     Published Date: Oct 08, 2009
Learn best-practices for implementing a social software strategy, as leaders from Nike, Cisco, and Forrester share advice and anecdotes in a Social Business Software Roundtable discussion.
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cisco, jive, social software strategy, social media tools, online communities, internal social network, social business software
    
Jive Software

Successful Social Customer Service

Published By: Falcon Social     Published Date: Oct 30, 2015
What you need to consider when implementing a social media customer care strategy. • What changes for CS on social • Who gets social customer service right • The necessity of social customer service
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social media customer service, social media customer care, social media customer support, social media and customer service, social media marketing, social media campaigns, social media management software, social media tool
    
Falcon Social

Supercharge your social media marketing. Turn your employees into brand advocates on social media

Published By: Trapit     Published Date: Nov 17, 2014
Download this webinar to learn how marketers can successfully build brands by giving employees an easy and fun way to share content to their social networks.
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employee advocacy, brand advocacy, social media marketing strategy, plan social media, social marketing, company advocacy, motivating employee, software social media
    
Trapit

The CMO Guide to Rocking B2B Social Media: How to Create a Social Business from the Top Down

Published By: Tracx     Published Date: Mar 08, 2017
"With more than 2.3 billion active users worldwide, social media has officially gone from a ""nice-to-have"" to a ""must-have"" — and not just for consumer-facing companies. Listen as a panel of experts has a no-holds-barred discussion of how B2B CMOs can build A+ social businesses from the top down. In this webinar, you'll learn: *The biggest areas of opportunity for B2B social media *The 3 types of social CMOs *How to manage expectations and find your internal champions *Real-world use cases and best practices from CMOs just like you Hear from three socially savvy CMOs with a diverse range of experiences at companies large and small: Nick Panayi, Head of Global Brand & Digital Marketing at CSC; Jason Jue, CMO at Triblio; and Jenifer Kern, CMO at Tracx."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics
    
Tracx
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