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CMOs' Advice: Common Digital Problems and New Ideas for Improvement.

Published By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
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webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience, multi-channel marketing, optimization, data-driven marketing, web analytics, business intelligence, customer intelligence, crm, facebook, social media, mobile apps, lead generation, advertising
    
Webtrends

Collaborative Efforts: Survey Reveals Clear Business Acceleration Using On-Demand Collaboration Tech

Published By: WebEx     Published Date: Apr 02, 2009
IDG Research Services recently queried 144 CIO Magazine subscribers to gain insight into how and why collaboration technology is creating competitive advantage. This summary report explores different market trends with commentary from key respondents as well as WebEx's Knight, an industry expert. Learn more today!
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webex, collaborative efforts, on-demand, collaboration technology, competitive advantage, webex knight, firewall, external audiences, collaboration applications, online training, online meetings, portals, instant messaging, online webinars/events, human resources technology, enabling knowledge workers, erp, crm, external audiences, vendor solutions
    
WebEx

Coming Soon: 50 States, 50 Sexual Harassment Training Laws

Published By: XpertHR     Published Date: Aug 02, 2018
When it comes to managing the risk of sexual harassment claims, today’s headlines and news stories make it abundantly clear that it’s not just what you’re doing today that may create risk—but what you’ve done, or haven’t done, in the past. XpertHR’s recent Sexual Harassment Survey revealed a wide range of responses from employers hoping to tackle the issue in 2018. New and vastly varying federal and state laws challenge HR professionals to remain on top of regulatory requirements related to policies, training and other compliance issues. XpertHR’s webinar, “Coming Soon: 50 States, 50 Sexual Harassment Training Laws,” will help you ensure you’re prepared, compliant and poised to act appropriately amid a growing number of regulations and continually emerging claims. Get tips from expert attorneys who will help you get up-to-date on: ? New training requirements for private sector employers in New York and varying requirements in other states ? Why high-quality harassment training i
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sexual harassment, compliance training, #metoo, harassment training, harassment claim, compliance, harassment, employee management
    
XpertHR

Complimenting EMC Storage with PernixData FVP Software

Published By: PernixData     Published Date: Jun 01, 2015
In this webinar, PernixData Product Manager, Todd Mace, is joined by Anthony Spiteri, the lead architect at Cloud provider Zettagrid, to discuss how PernixData FVP software became an integral part of Zettagrid’s infrastructure and offloaded millions of IOs from the SAN to improve application performance and user satisfaction.
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pernixdata, storage, software, it management, data management
    
PernixData

Configuration Management: Creating a functional CMDB is achievable in your lifetime

Published By: Numara Software     Published Date: Jul 09, 2009
In this informative webinar, you will learn about the challenges of implementing configuration management along with suggestions on how to get started, and best practices to ensure success. You will also learn how Numara® FootPrints® Configuration Management, with its fast implementation, practical approach to implementing configuration management and automated integration to auto-discovery tools, takes the pain and time out of creating and maintaining a functional CMDB. Learn more today!
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configuration management, cmdb, numara, footprints, auto-discovery tools, hardware, itil, service management, call volume, it budget, service channel management, customer experience, sla, service management solution, projects, surveys, workflow, service desk, tracking, billing
    
Numara Software

Connect people, information and applications with IBM WebSphere Portal software

Published By: IBM     Published Date: Aug 10, 2009
Whatever you need, IBM WebSphere Portal Version 6.1 software can help by making it easy to connect people, information and applications in just the right combination for your business.
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ibm, websphere portal, websphere portal version 6.1, empowering people, information, applications, investments, seamless, data sources, sales force, healthcare, enterprise applications, customer relationship management, video conferencing
    
IBM

Conquer the Cloud

Published By: Citrix ShareFile     Published Date: Jul 02, 2019
Today's businesses need to drive innovation to seize new opportunity, but cloud complexities can slow the agility needed for that innovation. That doesn't have to be the case. In fact, over fifty percent of organizations now use a multi-cloud strategy to help determine their cloud needs, and if you don't have one, we can help. Citrix Workspaces helps reduce cloud complexity, minimize security risks, and deliver a better user experience. Download our e-book and find out how a secure digital workspace: • Centralizes workspace management • Secures your SaaS and web apps, data, and clouds • Makes it a lot easier to scale your cloud infrastructure as needed
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Citrix ShareFile

Consumer Response to Travel Site Performance

Published By: Akamai     Published Date: Jun 14, 2010
Looking back to the first iterations of travel Web sites, we can appreciate just how far technology has come. As advancements like high-speed connections began to replace the now archaic dial-up experience, consumers adjusted their expectations and demands of the companies they patronized. To gain a deeper understanding of the status of travelers' current online expectations, Akamai commissioned PhoCusWright to conduct a study examining key elements of the online consumer experience.
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akamai, travel, site performance, phocuswright, customer experience, usability, travel ecommerce, web load, abandonment, customer interaction service, customer satisfaction, customer service, ebusiness, sales automation, customer experience management
    
Akamai

Container App Services with Kubernetes

Published By: Avi Networks     Published Date: May 23, 2019
With growing adoption of container ecosystems, Kubernetes and OpenShift are becoming easy and popular choices for enterprises today. This webinar will look at the bigger picture by exploring all the components necessary to deploy a production-ready container-based application. Register to watch this webinar to: Review how containers and microservices have changed traditional application delivery Take a deeper look into application service deployment considerations in Kubernetes Understand the 'North-South' and 'East-West' nature of microservices Learn how the Avi fits into this ecosystem - working either alongside or replacing Kube-proxy To register to watch this webinar, simply fill out the form on this page.
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Avi Networks

Container monitoring- one-size does not fit all

Published By: CA Technologies EMEA     Published Date: May 30, 2018
The trend speaks volumes. By 2020, more than 50% of global enterprises will be running containerized applications in production, up from less than 20% today, according to Gartner. And IDC says that by 2021, more than 95% of new microservices will be deployed in containers. CA Technologies has produced this webinar to look at the how a one- size fits all approach does not always work.
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CA Technologies EMEA

Content Marketing for Industrial Marketers

Published By: IHS GlobalSpec     Published Date: Jul 09, 2014
Industrial customers use content to research and make purchasing decisions. Are you giving them the info they need? Developed by IHS GlobalSpec, this white paper explains the growing importance of using content to attract, acquire and engage engineers and technical professionals. Content marketing positions your company as an expert, builds trust and introduces new products and services to a wider audience via webinars, technical articles, social media and more. Find out which content appeals most to technical professionals. Learn how to provide information that fulfills their needs at specific points in the buying cycle. And see examples of how and where industrial suppliers effectively use content marketing to deliver information that can help turn shoppers into buyers. Content Marketing for Industrial Marketers also explores the challenges of producing enough of the right content, repurposing it across multiple channels and budgeting for it. Plus, it provides the steps to start dev
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ihs globalspec, influence buying decisions, content marketing, purchasing decision makers, content marketing strategy, building brand awareness, content marketing vehicles, engagement opportunities, user-generated content, improve engagement, engaging content, social media engagement, re-using content, b2b content marketing, content assets, content marketing budgets, curating information, content marketing measurement, industrial marketers
    
IHS GlobalSpec

Continuous application delivery to WebSphere Application Server

Published By: IBM     Published Date: Feb 18, 2015
UrbanCode Deploy provides extensive capabilities for configuring WebSphere Application Server (WAS) through plug-ins: Application Deployment for WebSphere - which enables the auto-discovery of WAS cells; and Middleware Configuration for WebSphere - which allows for management of WAS configurations. When combined, UrbanCode Deploy and these plug-ins enable a rapid, controlled method for continuous delivery to WebSphere Application Servers.
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application delivery, websphere, ibm, urbancode, application server, it management, knowledge management, enterprise applications, application integration
    
IBM

Continuous Intelligent Testing: Applying AI and ML to Your Testing Practices

Published By: CA Technologies EMEA     Published Date: Sep 30, 2018
If you’re relying on manual processes for testing applications, artificial and automated intelligence (AI) and machine learning (ML) can help you build more efficient continuous frameworks for quality delivery. In this on-demand webinar, “Continuous Intelligent Testing: Applying AI and ML to Your Testing Practices,” you’ll learn how to: Use AI and ML as the new, necessary approach for testing intelligent applications. Strategically apply AI and ML to your testing practices. Identify the tangible benefits of continuous intelligent testing. Reduce risk while driving test efficiency and improvement. This webinar offers practical steps to applying AI and ML to your app testing. The speaker, Jeff Scheaffer, is senior vice president and general manager of the Continuous Delivery Business Unit at CA Technologies. His specialties include DevOps, Mobility, Software as a Service (SaaS) and Continuous Delivery (CDCI).
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continuous delivery, application delivery, testing, test data management
    
CA Technologies EMEA

Continuous Testing of Product Web Applications

Published By: Cenzic     Published Date: Nov 11, 2008
This white paper highlights Cenzic’s recommendation of a process of continuous assessment for applications in development and production environments -- a process that can equally apply to Intranet and public facing applications alike. Continuous testing can now be easily and safely done in a virtualized environment; no longer putting production web applications at risk. Companies can now easily and quickly, add vulnerability testing to their list of activities for all of their Web applications including production applications. Using a testing methodology across a company’s Web application portfolio will significantly enhance the security of all Web applications.
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web application security, testing web applications, cenzic, assessments for web applications, security, compliance, web service security, pci compliance
    
Cenzic

Controlling Web 2.0 Applications in the Enterprise

Published By: Fortinet, Inc.     Published Date: Jul 27, 2011
New technologies used in Web 2.0 applications have increased the volume and complexity of network traffic. More than ever, businesses must deploy new methods of monitoring and controlling these applications in order to discover and mitigate new hidden security threats.
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fortinet, web application security, web application control, application threats, web 2.0, network security, application security, network security appliance, security management, vulnerability management
    
Fortinet, Inc.

Conversions: The Only Real Way to Measure Success for Acquisition Email

Published By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
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email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb, email marketing campaign, email campaign, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing
    
AcquireWeb

Create a Tranformative Digital Experience

Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
Thrill customers and empower employees with omni-channel, socially-infused digital experiences to drive better business outcomes IBM Customer Experience Suite features rich, integrated capabilities for managing web content, rich-media assets, real-time social communications, robust customer self-service capabilities, business analytics and mobile device delivery IBM Employee Experience Suite enables employees to easily find and share relevant information across multiple platforms, diverse geographies with multiple languages, and within the context of business applications
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digital experience, ibm, software
    
Group M_IBM Q1'18

Creating Business Value Through Location-Based Intelligence

Published By: SAP     Published Date: Mar 24, 2011
In spite of the growth of virtual business activities performed via the World Wide Web, every business transaction or operation is performed at a physical place. And as handheld GPS devices drive a growing awareness of the concept of "location," people are increasingly looking for operational efficiencies, revenue growth, or more effective management as a result of geographic data services and location-based intelligence. In this white paper, David Loshin, president of Knowledge Integrity, Inc., introduces geographic data services (such as geocoding and proximity matching) and discusses how they are employed in both operational and analytical business applications. The paper also reviews analytical techniques applied across many types of organizations and examines a number of industry-specific usage scenarios.
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location-based bi, business value, geographic enhancement, gps, mobile data systems, mobile workers, business intelligence
    
SAP

Creating Business Value Through Location-Based Intelligence

Published By: SAP     Published Date: Jul 17, 2012
In spite of the growth of virtual business activities performed via the World Wide Web, every business transaction or operation is performed at a physical place. And as handheld GPS devices drive a growing awareness of the concept of "location," people are increasingly looking for operational efficiencies, revenue growth, or more effective management as a result of geographic data services and location-based intelligence. In this white paper, David Loshin, president of Knowledge Integrity, Inc., introduces geographic data services (such as geocoding and proximity matching) and discusses how they are employed in both operational and analytical business applications. The paper also reviews analytical techniques applied across many types of organizations and examines a number of industry-specific usage scenarios.
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business, sap, white paper, technology, location, intelligence, business value, data services, business technology
    
SAP

Crowdsourced Usability Testing

Published By: Applause Israel     Published Date: Sep 25, 2018
The goal of usability testing, simply put, is to make sure that a user can complete the tasks they are expected to complete. Usability testing doesn’t test whether or not the functions of the application, website or connected device work correctly, but rather that a user intuitively understands how to perform these tasks — and how easy or difficult it was to do so. With usability testing, “close enough” won’t cut it. A product may have a superior architecture, a great set of features, good performance, scalability and a number of other positive attributes. However, all of this effort is wasted if the user experience is inadequate. An application, website or connected device that is not user-friendly is just as bad as a buggy version and can lead to diminished revenue, product abandonment or a total failure. An application with poor usability can also negatively affect a brand
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Applause Israel

Crowdtesting 101 Rethinking Your Qa Lab

Published By: Applause Israel     Published Date: Jun 19, 2018
APPLAUSE CASE STUDY ACCELLION THE INCREASING IMPORTANCE AND COMPLEXITY OF DIGITAL EXPERIENCES Maintaining a strong digital presence is critical as digital experiences are now the front door for your brand. Websites, mobile apps, and connected devices are all different ways for you to connect with your customers on a deeper level, and foster a stronger relationship of trust and loyalty. While you now have a wide-open avenue to reach customers more effectively, you also need to account for a whole new level of complexity, especially in the mobile space. Millions of people can download the same mobile app and have entirely unique experiences. This is a result of how fragmented the digital world has become. ScientiaMobile counted 45,000 different device profiles on the market today, and estimates that this rate of fragmentation will only increase heading into the future. On top of this variability is the wide range on contexts in which your customers can be relying on your mobile app to wo
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Applause Israel

CSO Insights: Optimizing Sales Engagements

Published By: ClearSlide     Published Date: Oct 24, 2013
To explore how effectively sales organizations are dealing with change, CSO Insights conducted a Sales Engagement Optimization (SEO) study, gathering input from 354 firms. Download now to see the results.
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sales engagement platform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking, customer engagement tools, optimize sales process, sales predictability tools, sales productivity tool, sales web tools, mobile apps for sales, online collaboration tool, how to deliver a good sales pitch, email pitch, presentation sharing software, improve sales forecasting, improve sales management
    
ClearSlide

Customer-Driven Infrastructure Building Future-Ready Consumer Applications

Published By: Rackspace     Published Date: Aug 28, 2014
In this webinar an expert panel will examine the infrastructure needs of customer-facing applications by examining the challenges faced by businesses in the most demanding industries.
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rackspace, cloud applications, customer service, consumer applications, ebusiness, data center, cloud computing, cloud hosting, infrastructure, customer satisfaction, enterprise software, customer experience management
    
Rackspace

Cutting Right to the Code

Published By: Microsoft Carat APAC     Published Date: Dec 12, 2017
Web apps once thought impossible due to scale, complexity, or because they simply couldn’t be imagined, are now a reality with the cloud. In this guide, we’ve explored the Azure App Service and highlighted Azure’s support for platform as a service (PaaS). We’ve shown you how you can take an existing website backed by a SQL Server database and move it to the cloud. You’ve seen how you can easily add features such as identity management and caching to your web app. You’ve also learned that you can enable rich application monitoring with a few clicks.
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code, business, optimization, scale, support, cloud, paas
    
Microsoft Carat APAC
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