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How to Handle Spam Complaints

White Paper Published By: Gold Lasso
Gold Lasso
Published:  Jan 20, 2007
Type:  White Paper
Length:  6 pages

Organizations using e-mail marketing as a part of their overall communications plan can utilize a variety of tactics to effectively manage and reduce spam complaints. The purpose of this white paper is to educate organizations and marketers on the basics of the CAN-SPAM act by weeding through the jargon.

Tags : 
spam, spam complaints, email communication, black list, white list, deliverability, email marketing, inbox, gold lasso